Retailer's source of information about POP, direct marketing, promotions, digital signage solutions and displays for shop windows and sales rooms.
Category management can be defined as the management of retail product categories that are compiled based on consumer needs. These needs include a great store layout, an easy way to find the desired products and meaningful product suggestions for ...
Pick&change makes it far easier, quicker and safer to hang displays above your goods. ...
Regardless of all the technical innovations, analog retail displays, i.e., physical display stands, continue to be an important sales promotion tool at the point of sale (POS). The benefit of displays is that they stand out from a variety of ...
Carmakers will become mobility platforms; food brands will conquer the smart kitchen with content and commerce; the travel industry will use virtual reality to generate emotional wanderlust. This opens up new perspectives for marketing ...
To forge ever closer relationships with its customers, Carrefour Belgium has expanded its convenience store network with the opening of two new Carrefour Express stores. They will allow the Group to provide a tailored offering combining shopping ...
The bakery trade has a long history. The baker profession dates back more than 1000 years. Yet despite its proud past, bakeries have a difficult time these days because they have to increasingly compete against rival types of businesses. Many gas ...
Big box stores and online marketplaces like Amazon force more and more small businesses in our neighborhoods to close their doors every day. The founders of LiveShopBuy have designed the world’s first location-based online marketplace ...
According to a new report from CBRE, urban-suburban submarkets are well positioned to capture strong demand from office users. Among the most common attributes of so-called “urban-suburban” submarkets are the presence of abundant retail, ...
inStream, the expert in receipt-based targeted marketing for value channel retailers, has completed its annual value channel shopper tracking study. The company interviewed shoppers nationwide at value channel retail locations as part of this study ...
As a store owner, your freedom in changing processes is greater than, say, a store manager in a large chain store. But these opportunities also bring a greater responsibility. If the store is doing well, it is likely a product of you having done a ...
Old Hickory Mall is giving local merchants the opportunity to expand their business without having to sign a long-term lease agreement. The new Pop Up Shop, located in the center of the mall next to Victoria’s Secret and American ...
Carrefour inaugurates an hypermarket store in São Paulo in the new Jardim Pamplona Shopping Center. The store has more than 5,600 square meters and an assortment of about 34,000 products, with special emphasis on own brand products and fresh ...
The Douglas perfumery chain makes positive experiences with its new customer loyalty card. Thomas Oberste-Schemmann, Director of Global CRM Analytics, talks to us about the benefits for customers and the conclusions the company can draw from an ...
75 percent of British consumers admit that the right reward or incentive could shift their final purchase decision to buy from a competing brand at the point of sale. The independent study of 1,000 British adults, commissioned by 360insights, also ...
The role description for a cashier has changed significantly in recent years. This blog entry will take a closer look at what has changed – and how this benefits your business. ...
Only eight shopping centers are currently being built in Germany. There are a number of reasons for this. Booming online business, extensive approval processes and the development of new building sites thwart development. To stay attractive, ...
The Interactive Advertising Bureau (IAB) today announced the launch of a first-of-its kind marketplace for publishers’ content studios, to showcase the wealth of ways these dynamic creative powerhouses apply their storytelling expertise to ...
German consumers would prefer to have whatever item it is they are buying in their hands immediately. Nearly three-quarters of all those surveyed (72 percent) prefer to shop in physical stores as opposed to online shopping because this way they can ...
Retailer Dutyfreeonboard.com has eliminated the hassle of passengers carrying their coveted discounted duty free purchases & dealing with airline restrictions by delivering straight to travelers' homes or anywhere in the US and paying the ...
Since the end of April, the s.Oliver Group has applied a digital signage concept in its store at the Ruhrpark Shopping Center in Bochum (Bochumer Ruhrparkzentrum) that emphasizes an innovative sales approach to better understand and continuously ...
Located in the heart of Porta Nuova, the city’s up-and-coming innovation district, the new Accenture Customer Innovation Network (ACIN) is part of Accenture’s global network including facilities in Bangalore, Chicago, Manila and ...
The job of a DJ is to cater to the respective occasion, setting and audience and choose the right music. In the best case scenario, guests have a wonderful time and stay until the end. Great in-store music should accomplish the same objective. ...
With the markets in North America and Europe together accounting for more than 65 percent of the global gift card market revenue share in 2015, an exact estimation of where these markets are headed in terms of performance is the ...
They provide attractive new opportunities for interaction with customers but also imply a holistic marketing concept as well as an integration of distribution channels. They increasingly take the place of the familiar billboards at train ...
Scent marketing in retail has gotten a bad reputation over the years. It has been accused of seducing and manipulating consumers. That’s also the reason why only very few retailers let the public in on their concepts. Having said that, many ...
CVS Pharmacy, the retail division of CVS Health, unveiled a new store design to enhance the retail customer experience with a new assortment of healthier food, health-focused products and expanded beauty selections paired with informational signage ...
On 11 April 2017 the new store for fashion & accessories in the high-end segment finally opened. It is centrally located in the McArthur Glen Designer Outlet in Parndorf. We take care of everything – in line with this mission statement ...
Von Maur opened a new store at The Corners of Brookfield in Brookfield, Wis.The 150,000-square-foot store is the company's first location in Wisconsin. Known for its selection of brand name and specialty apparel, shoes, ...
The first Rutter's location to sell wine is located at 2215 Old Trail Road in Goldsboro Newberry Township. It marks the first of seven Rutter's locations planning to sell wine with beer. This Rutter's is the first convenience store ...
When it comes to spring purchases, staples like flowy tops, spring break excursions and updates for the home are all must-haves. In order to not break the bank this season, RetailMeNot, a leading savings destination, has done the research and ...
To make a pleasant scent and moving images stay in the mind of customers and visitors, Reima AirConcept developed the “eye-catcher for the nose”, the first serial video-scent-display for sales promotion. At the EuroShop 2017 in ...
According to NRF’s annual survey, spending for Easter is expected to reach 18.4 billion dollars, up 6 percent over last year’s record 17.3 billion dollars and a new all-time high in the survey’s 14-year history. Those ...
The term “sustainability” increasingly becomes a buzzword. Especially in the retail sector, it is difficult to reach a consensus on what sustainability truly means. Is it referring to the sustainable production of materials, recycling ...
Employers are still coming to terms with how to accommodate the work habits of millennials. You remember Millennials, the generation that reached adulthood around 2000 and brought a fair amount of change. They prefer flexible hours, have a strong ...
EuroShop again has been a brilliant event. You will be impressed by the variety of innovations and inspirations for the retail industry that was shown in the busy halls during the past five days. Be inspired! ...
In times of e-commerce, visual marketing is becoming more and more important. Emotions and a well thought out story are crucial elements of the visual merchandising processes. The EuroShop dimension “Visual Merchandising” demonstrates ...
At EuroShop 2017, the dimension POP marketing shows the most attractive and most fascinating installations for the point of sale. It is exactly here, where the customer decides which product to buy. Take a look at our highlights! ...
Today, companies have to create a visual, haptic and emotional experience. Trade fairs or other events are also an important communication tool and part of a well-thought-out marketing strategy. The current trends for a successful live communication ...
This is made possible by the "connected store". Guillaume Portier from SES-imagotag Deutschland GmbH explains how it works. ...
The report “Europe Cross-Border B2C E-Commerce 2017” reveals key trends and perspectives of cross-border online retail in this region, citing multiple market statistics, forecasts and consumer surveys. One of the key findings of the ...
Is it all about the fun factor or maybe more about the chance to obtain more comprehensive information? At any rate, the interactive character of these solutions provides many opportunities for the retail sector – both online and offline. ...
With the rapid growth of multicultural households in America and their unparalleled influence on the marketplace, there is a strong need for retailers to revise their in-store strategies to include a wider range of fresh food products and flavor ...
Most people want their checkout experience to be as fast as possible. While retailers know queues are inevitable, new research* shows just how much of an impact a long line can have on purchase behaviour. The researchers discovered that the length ...
Organizations are wasting billions of dollars each year on customer loyalty programs that don’t work like they used to, according to new research from Accenture Strategy. With millions of loyalty points sitting dormant and the majority of U.S. ...
Not only because the Kaarst-based company will be one of the biggest exhibitors at the trade fair with some 1,500m²of “covered” floor space in the truest sense of the word. Or because the giant logo of the trade fair at Entrance ...
Starbucks is taking the next step toward evolving the digital customer experience by launching voice ordering capabilities within the Starbucks mobile iOS app and the popular Amazon Alexa platform. These features are an extension of Starbucks ...
Since the beginning of 2017, all electricity purchased by Kesko in Finland is renewable. In 2017, the amount of electricity purchased by Kesko will be approximately 540 GWh. This electricity will be used in K-stores and the K-Group’s other ...
The Supermarket of the Future is a large grocery store featuring pioneering digital solutions developed by Carlo Ratti Associati and built by Coop Italia, Italy’s largest supermarket chain. The Supermarket of the Future represents a further ...
When you buy products online, do you imagine you could get better prices in a store? Conversely, does in-store shopping lead you to wonder whether you are missing better prices online? Fear not. An innovative study by an MIT economist shows that ...
Despite expectations that the first "digitally native" generation would want to shop online, a new study released today by IBM (NYSE: IBM) and the National Retail Federation found that almost all members of Generation Z prefer to shop in ...
