Retail Marketing

Retailer's source of information about POP, direct marketing, promotions, digital signage solutions and displays for shop windows and sales rooms.

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Thumbnail-Photo: Leveraging the smartphone – mobile shopping...
13.06.2019   #mobile shopping #mobile couponing

Leveraging the smartphone – mobile shopping

67 percent of consumers are likely to shop with a retailer that offers mobile coupons

The proliferation and convenience of mobile devices has completely changed shopping behaviors and elevated customer expectations.Mobile shopping will continue to grow as 41 percent of consumers in the BRP Consumer Study indicate they plan to ...

Thumbnail-Photo: TheDrop hosts daily exclusive apparel and sneaker releases...
11.06.2019   #fashion #consumer demand

TheDrop hosts daily exclusive apparel and sneaker releases

News platform with direct-to-consumer strategy seeking trends

TheDrop is the first direct-to-consumer retail platform for the global streetwear market, offering the largest online selection of streetwear brands. Founded in 2017, TheDrop serves as a central point of discovery to connect consumers with their ...

Thumbnail-Photo: Digital food retail: customers expect more personalization...
07.06.2019   #personalization #food delivery service

Digital food retail: customers expect more personalization

New research sponsored by precima shows retailers must act quickly to develop a detailed understanding of shopping missions.

The fast-changing dynamics of the food retailing environment continue to challenge companies to keep pace with fast-changing shopper demands. The latest of these shifting shopper requirements involves their behavior on digital platforms and is ...

Thumbnail-Photo: Organization Kroger Health helps diabetics
05.06.2019   #health management

Organization Kroger Health helps diabetics

The retail healthcare organization wants to help prevent diabetes with free screenings nationwide

According to the Centers for Disease Control and Prevention, over 84 million adults in the U.S. have prediabetes, yet the majority are unaware due to the lack of specific symptoms. Kroger Health, the healthcare arm of The Kroger Co., is leading a ...

Thumbnail-Photo: Attracting customers to your retail store: location-based marketing...
03.06.2019   #customer satisfaction #digital marketing

Attracting customers to your retail store: location-based marketing

Right people, right place, right time: getting your customers' attention

“Check out this suede jacket that matches your pants and shoes." Once a customer is near the entrance of a fashion boutique, marketers deliver personalized promotions via hologram. After the customer has entered the store, the ...

Thumbnail-Photo: retail trends 2-2019: focus sales promotion
03.06.2019   #customer satisfaction #customer relationship management

retail trends 2-2019: focus "sales promotion"

How to win, serve, and keep customers

Read our latest edition retail trends 2-2019 online as an e-paper. ...

Thumbnail-Photo: Cox Business Annual Survey: What do customers want?...
31.05.2019   #cashpoints, cash register, cash desk #brick and mortar retail

Cox Business' Annual Survey: What do customers want?

Survey shows consumers want greater connection and more American-made products from the small businesses.

Small businesses should keep their cashiers, according to the 2019 Cox Business Consumer Pulse on Small Businesses. The Amazon Go cashier-less shopping model is only of growing interest among respondents ages 18-29 – up eight percentage points ...

Thumbnail-Photo: Smile please! How to showcase products with amazing photos...
31.05.2019   #online marketing #product presentation

Smile please! How to showcase products with amazing photos

Quick guide to product photography

There is one fundamental difference between online and brick-and-mortar stores: Customers cannot touch, smell or try out the products. Essentially, the eyes decide whether something is ordered or not.That’s why product images and descriptions ...

Thumbnail-Photo: Product ratings: customer-centricity is important...
29.05.2019   #customer relationship management #marketing

Product ratings: customer-centricity is important

Global product ratings study: companies being pushed toward increased customer-centricity

Globally, 54% of companies consider product ratings to be very important to their business. For another 29%, they are somewhat important, while 17% think ratings are not important at all or that they don’t play any role yet. U.S. results ...

Thumbnail-Photo: U.K. and USA: What about consumer spending?
28.05.2019   #marketing #shopping habits

U.K. and USA: What about consumer spending?

Millennials driving success of new retail models and shaping retail trends in U.S. and U.K.

As Millennials gain a reputation for being category killers across various industries, a recent study by First Insight, a global technology company transforming how leading retailers make product investment, pricing and marketing decisions found ...

Thumbnail-Photo: Beware of price promotions: “Don’t teach your customers to be...
27.05.2019   #sales promotion #price labels

Beware of price promotions: “Don’t teach your customers to be bargain hunters!“

Neuroscientist Kai-Markus Müller tells us about the impact of pricing

In a conversation with iXtenso, Professor Kai-Markus Müller, CEO of The Neuromarketing Labs gives great insights into how products and prices affect the brains of shoppers. How does he know? He is a neuroscientist and can look inside the ...

Thumbnail-Photo: Creative Retail Awards shortlist announced at RetailEXPO...
24.05.2019   #displays #design

Creative Retail Awards shortlist announced at RetailEXPO

Innovative, inspirational and forward-thinking retail display and design

The Creative Retail Awards, which recognise and reward innovation and excellence in worldwide retail design, released the shortlist for their 2019 Awards at RetailEXPO, Olympia London last week.The Awards received hundreds of entries from around the ...

Thumbnail-Photo: NRF: retail sales in April
24.05.2019   #online trading #retail

NRF: retail sales in April

Slower tax refunds and weather affect April retail sales

Retail sales were down 0.2 percent in April seasonally adjusted from March but up 5.2 percent unadjusted year-over-year, the National Retail Federation said today. The numbers exclude automobile dealers, gasoline stations and ...

Thumbnail-Photo: Post-purchase communication: Well-informed customers are happier...
21.05.2019   #customer satisfaction #customer relationship management

Post-purchase communication: Well-informed customers are happier

Shipment tracking options and convenient returns management solutions

Harald Mösel from b.telligent asserts that retailers can set themselves apart from the competition with positive, unique post-purchase experiences. In this interview, he illustrates how companies can utilize post-purchase communication to ...

Thumbnail-Photo: The customer is always right? Two customers might spell trouble!...
09.05.2019   #consulting #brick and mortar retail

The customer is always right? Two customers might spell trouble!

How salespeople can handle customers who bring company along

Customers rarely shop alone. Most of them shop with family or friends. The other person might not always be in a good mood, patient or friendly. Can the salesperson simply ignore the other person in these instances? How should he or she handle this ...

Thumbnail-Photo: Award-worthy product presentations – Point of purchase displays...
08.05.2019   #pos marketing #displays

Award-worthy product presentations – Point of purchase displays

The 2019 POPAI Awards finalists in our photo gallery

This year’s POPAI Awards finalists prove that retail displays can do more than just grab the attention of consumers.Today’s displays not only reflect the overall customer journey, but also focus on storytelling and digital elements.The ...

Thumbnail-Photo: Implementing new ideas: Design thinking in the retail world...
29.04.2019   #customer satisfaction #trend research

Implementing new ideas: Design thinking in the retail world

Focus on customer expectations

It may be uncomfortable at times – but a change in perspective can help businesses to implement new ideas and successfully complete ongoing processes. Design thinking is a customer-centric approach that can help in this endeavor.“What do ...

Thumbnail-Photo: Weekend unlimited concept store to open in California...
29.04.2019   #customer satisfaction #shop concepts

Weekend unlimited concept store to open in California

Retail store will include weekend live lounge & event space

Weekend Unlimited Inc. announces that it has secured a retail location in Long Beach, California to launch the company's first US concept store."It is essential to our growth plan that we establish multiple touch points for our offerings ...

Thumbnail-Photo: Computer-generated imagery: better and faster product photography for...
12.04.2019   #online trading #digital marketing

Computer-generated imagery: better and faster product photography for online stores

David Wischniewski on the possibilities of product visualization

Product photography is essential to the success of any online store. Unable to provide haptic feedback, retailers are tasked with inspiring their customers to buy. This can be an expensive endeavor in the long run. Digitally created renderings of ...

Thumbnail-Photo: Designer Outlet Croatia as hybrid retail destination...
04.04.2019   #customer counting #shoppingcenter

Designer Outlet Croatia as hybrid retail destination

Building footfall and counting shopper traffic

Designer Outlet Croatia, majority-owned by Ingka Centres has enhanced shopper traffic performance by adding an aspirational, 'hybrid' retail destination to the existing IKEA Store in Zagreb supported by the implementation of a traffic ...

Thumbnail-Photo: DOOH displays are engaging
01.04.2019   #digital signage #Digital Out-of-Home (DOOH)

DOOH displays are engaging

Consumers to seek out more information after seeing digital signage

The majority of U.S. consumers notice out-of-home digital video displays, according to “On-Site Insights,” a new study from Edison Research. In today’s media landscape where it is increasingly challenging for brands to reach ...

Thumbnail-Photo: Retailers ask California to preserve customer loyalty programs...
28.03.2019   #customer relationship management #data protection

Retailers ask California to preserve customer loyalty programs

New privacy law becomes applicable in January 2020

The National Retail Federation and the California Retailers Association today asked state officials to preserve popular customer loyalty programs, protect businesses from potentially ruinous financial penalties and address other provisions of a new ...

Thumbnail-Photo: Poor marketing personalization efforts means losing customers...
26.03.2019   #data management #customer analysis

Poor marketing personalization efforts means losing customers

Marketing leaders strive for one-to-one personalization, but fall short

While most marketing leaders continue to strive for one-to-one personalization, achieving this type of tailored messaging falls short, causing most personalization efforts to fail, according to Gartner, Inc. The price of getting personalization ...

Thumbnail-Photo: 2019 Eptica Digital Trust Study
25.03.2019   #customer satisfaction #customer relationship management

2019 Eptica Digital Trust Study

89% of consumers will switch brands if trust breaks down

UK brands are undermining consumer trust and risking revenues by failing to deliver consistent, multichannel customer service, according to the 2019 Eptica Digital Trust Study.Trust is increasingly central to customer relationships. 89 percent of ...

Thumbnail-Photo: Imaginative sales promotion – displays for the POS...
25.03.2019   #pos marketing #displays

Imaginative sales promotion – displays for the POS

The POPAI Award finalists 2019 in our photo gallery

This year's participants impress with their attentive designs, functionality and practical handling. The contestants demonstrate the wide-ranging possibilities a display offers for presenting products and attracting attention at the point of ...

Thumbnail-Photo: The new power of the consumer
20.03.2019   #customer satisfaction #trend research

The new power of the consumer

Trend Radar Study 2019: why shoppers love product ratings

A global study on the “rating economy” shows that product ratings are growing in importance, impacting shopping behavior and brand loyalty.Customers are relying less on marketing messages, and the balance of power is shifting toward the ...

Thumbnail-Photo: Brand  Marketing Summit
19.03.2019   #event #marketing

Brand Marketing Summit

Map your customers journey and engage at the right time

The Brand Marketing Summit (25th-26th June, London) is the must attend event for those looking to reinvent their marketing and engage their customers. Knowing your customer and their journey has become essential to delivering customer engagement. ...

Thumbnail-Photo: Burger King and Millennium Hotels discuss brand messaging...
18.03.2019   #marketing planing #brand management

Burger King and Millennium Hotels discuss brand messaging

Incite Groups free webinar, 14:00 GMT 3rd April

Nearly two-thirds of millennials and Gen Z express a preference for brands that have a point of view and stand for something. As customers demand a more personalised and meaningful relationship with the brands of their choice, it is imperative you ...

Thumbnail-Photo: Footwear market expected to grow rapidly
15.03.2019   #trend research #brand management

Footwear market expected to grow rapidly

Application insights, latest trends, developments, and forecasts to 2021

Global Footwear Market is expected to grow at a significant CAGR in the upcoming years as the scope and its applications are rising enormously across the globe. Footwear is a garment worn on the feet to protect and comfort against adversities of the ...

Thumbnail-Photo: Top retail activity helps usher in Year of the Pig...
14.03.2019   #retail #displays

Top retail activity helps usher in Year of the Pig

Chinese New Year signals the busiest trading period of the calendar for grocery retail

This year’s celebration, marking the Year of the Pig – representing good fortune, wealth and prosperity – was no exception, according to a brand-new report from international grocery researcher IGD Asia. Shirley Zhu, IGD ...

Thumbnail-Photo: The Guinness Storehouse in Dublin – a powerful customer magnet...
14.03.2019   #customer satisfaction #customer relationship management

The Guinness Storehouse in Dublin – a powerful customer magnet

Brand advertising with taps, creamy whitecaps, and hashtags

Just in time for Saint Patrick's Day, we turn our attention to arguably the favorite drink of the Irish: the iconic Guinness beer. Or, more precisely, the home of the stout: the Guinness Storehouse opened its doors in 2000 right in the heart of ...

Thumbnail-Photo: Good news for brick and mortar retailers
08.03.2019   #brick and mortar retail #in-store marketing

Good news for brick and mortar retailers

71 percent of shoppers are spending more in-store than online

Both men and women are spending significantly more in-store than online during a typical shopping visit according to a new report, by First Insight, Inc. The company, which recently surveyed consumers on shopping habits, purchase behavior and ...

Thumbnail-Photo: 2nd World Retail Forum, Amsterdam
07.03.2019   #event #artificial intelligence

2nd World Retail Forum, Amsterdam

The latest developments in the industry

World Retail Forum is a platform for retail professionals from across the globe to come together, share experiences and learn from top industry leaders and retail gurus. ...

Thumbnail-Photo: Students create packaging of the future
07.03.2019   #sustainability #design

Students create packaging of the future

Annual design competition PIDA

What will a sustainable and exciting packaging concept look like in 2030? Most likely we will see many and innovative answers to that question at PIDA (Packaging Impact Design Award), the international design competition arranged and hosted by ...

Thumbnail-Photo: Digital Marketing Forum
22.02.2019   #software developement #event

Digital Marketing Forum

Comprehensive, neutral, scientifically accompanied, critical

At the Digital Marketing Forum (DMF) on 06. and 07.03.2019 at the Stuttgart Media University, 18 proven experts from science and practice will explain the current status of methods, techniques and tools in digital marketing.With its program the DMF ...

Thumbnail-Photo: Holistic POS solutions in visual communication...
12.02.2019   #digital signage #Trade fair special EuroCIS 2019

Holistic POS solutions in visual communication

Product presentation and brand presence through signage

The effective placement of products at the POS is becoming increasingly difficult today due to the broad diversity of brands and the struggle for presentation area that goes along with it. Striking POS solutions are thus all the more important. ...

Thumbnail-Photo: What retailers and brand experts need
08.02.2019   #event #brand management

What retailers and brand experts need

Retail & Brand Experience World Congress

Retail & Brand Experience World Congress (RBEWC) is the industry’s first-ever, all-encompassing event focusing on how retailers and brands can leverage experiential retail to enhance the shopping experience and reach a larger pool of ...

Thumbnail-Photo: U.S. prestige beauty industry sales grow six percent in 2018...
07.02.2019   #brick and mortar retail

U.S. prestige beauty industry sales grow six percent in 2018

Artisanal fragrance was the fastest growing aspect of the market

The U.S. prestige beauty industry reached 18.8 billion dollar in 2018, a six percent sales increase over 2017, according to The NPD Group. The skincare category grew by 13 percent and contributed 60 percent of the industry’s total gains; ...

Thumbnail-Photo: Retail jobs grew nearly 15,000 in January over December...
07.02.2019   #retail #economy

Retail jobs grew nearly 15,000 in January over December

The economy seems to be in a good place

Retail industry employment in January was down by 15,100 jobs unadjusted from a year earlier but increased 14,800 jobs seasonally adjusted from December, the National Retail Federation said today. The retail numbers, which exclude automobile ...

Thumbnail-Photo: Fewer consumers celebrating Valentine’s Day...
07.02.2019   #seasonal business #consumer demand

Fewer consumers celebrating Valentine’s Day

Those who do are spending more

Americans are expected to spend a record amount on Valentine’s Day this year despite a years-long decrease in the percentage of people celebrating the holiday, according to the annual survey released today by the National Retail Federation and ...

Thumbnail-Photo: Luxury fashion spending is on the rise online...
05.02.2019   #e-commerce #fashion

Luxury fashion spending is on the rise online

Nearly half of the online luxury fashion dollar sales come from footwear

U.S. online sales of luxury fashion items are showing significant growth coming from each of the key segments – footwear, accessories, and apparel – according to the new U.S. Luxury E-commerce Report from The NPD Group. Much of the ...

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Nexiga GmbH
Mozartstr. 4-10
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Longshine Technologie Europe GmbH
An der Strusbek 9
22926 Ahrensburg
Guntram Heinelt GmbH & Co KG
Guntram Heinelt GmbH & Co KG
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33142 Büren
A & V Italia s.r.l.
Via Orosei 68
56023 Visignano/PI
Peter Ruppel Geschäftseinrichtungen GmbH & Co.KG
Peter Ruppel Geschäftseinrichtungen GmbH & Co.KG
Bahnhofstraße 70
97922 Lauda-Königshofen
Eureka Display Ltd
Don Pedro Avenue, Normanton Industrial Estate
WF6 1TD Normanton
Gehri AG
Gehri AG
Seidengasse 7
3270 Aarberg
DEE SET
Victoria Road
ST4 2HX Stoke-on-Trent
Rosen Lichtwerbung GmbH
Ochtruper Str. 74
48455 Bad Bentheim
edv-werbeartikel.de GmbH
edv-werbeartikel.de GmbH
Hauffstr. 9
75334 Straubenhardt
Duo Display Europa
344 rue Jardin Colar
34130 Lansargues
Jansen Light +Signs GmbH
Industriestraße 8
51545 Waldbröl
SPS GmbH & Co. KG
Rosental 3-4, im Leomax
80331 München
Figrema spol. s.r.o.
Kvetinová 59
78336 Olomouc-Krelov
mantau design and marketing agency
Schaarsteinwegsbrücke 2
20459 Hamburg
Bematech Europe GmbH
Bematech Europe GmbH
Helmholtzstr. 2-9
10587 Berlin
IMAS Deutschland GmbH
IMAS Deutschland GmbH
Schanzenstr. 31
51063 Köln
The Westminster Wire Factory Ltd
9 Westminster Road
BH20 4SN Wareham
SSE Limited
DMG Business Centre, Camden Row 12
00008 Dublin
xpression Stamms & Sandrock GbR
xpression Stamms & Sandrock GbR
Darmstädter Str. 79
64839 Münster
Intercor bvba
Rootjensweg nr 22
9200 Dendermonde
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Haferwende 27
28357 Bremen
STI Group - STI - Gustav Stabernack GmbH
STI Group - STI - Gustav Stabernack GmbH
Richard-Stabernack-Straße
36341 Lauterbach (Hessen)
Procool
Daliang
528300 Shunde
Mirri - A Celloglas Brand
Exeter Way, Theale Commercial Estate, Reading,
RG7 4AW Berkshire
Linkshelving
46 Chatto Road
SW11 6LL London
KIRRON light components GmbH & Co KG
KIRRON light components GmbH & Co KG
Zuffenhauser Straße 83
70825 Korntal-Münchingen
Taiwan Star Enterprises Co., Ltd.
4 F., No. 53 Tzyhyou Street,
234 Yungho City 314 Taiwan
Linda Laderman PR
Portland Place 5
W1B 1PW London
VP Vereinigte Papierwarenfabriken GmbH
VP Vereinigte Papierwarenfabriken GmbH
Industriestraße 6
91555 Feuchtwangen
LEE Filters
Central Way, Walworth Business Park
SP10 5AN Andover
multitech informations systems GmbH
Otto-Lilienthal-Straße 36
71034 Böblingen
Papa Marketing
Logix Technova, A619 noida 132, delhi, Uttar Pradesh 201304
201304 Noida
SimCla AG
Münchensteinerstr. 270
4053 Basel
Craig Kiosk
Jl. Cipamokolan, belakang SPBU 6
40292 BANDUNG
3D Displays Ltd
Upper Brents Industrial Estate
ME13 7DZ Faversham, Kent
J. D. Geck GmbH
J. D. Geck GmbH
Postfach 5031
58762 Altena
Özyildirim Plastik ve Kalip Sanayi Tic. Ltd. Sti
O Blok No: 110
34840 Avcilar/Istanbul
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Jülicher Str. 37
41464 Neuss
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Grabenstrasse 11
8952 Schlieren
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93170 Bagnolet
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Rohrstr. 2
58093 Hagen
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Friedrichstr. 2
76456 Kuppenheim
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Carl-Spaeter-Str. 1
56070 Koblenz
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Info Shelf N.V.
Research Park Industriezone 1, Kranenberg 3 B1
1731 Asse-Zellik