Retail Marketing

Retailer's source of information about POP, direct marketing, promotions, digital signage solutions and displays for shop windows and sales rooms.

more articles

Thumbnail-Photo: Video: How loadbee works
24.09.2019   #online trading #sales promotion

Video: How loadbee works

Platform for distributing product information

It is important for retailers to have the right sales-promoting content for each customer. That exact content traders will receive with the industry-wide loadbee platform for retailers and manufacturers from B2C and B2B from their suppliers directly ...

Thumbnail-Photo: HappyOrNot CX360 leader insights
24.09.2019   #customer satisfaction #customer relationship management

HappyOrNot CX360 leader insights

Do you know what type of experience customers expect from your brand?

The following is based on a June 2019 interview with Sami Hero, Chief Operating Officer at HappyOrNot’s global headquarters in Tampere, Finland. He spoke with freelance writer Tom Hagy of Philadelphia. In it we will share our thoughts and ...

Thumbnail-Photo: 90+ year-old manufacturer redesigns its stores …...
19.09.2019   #consulting #customer satisfaction

90+ year-old manufacturer redesigns its stores …

… making window and door shopping easier, more personalized and enjoyable

Each year we hear about the increase in online sales, and the talk of the demise of brick-and-mortar stores. But, brick-and-mortar stores aren’t going anywhere – if they adapt. And Pella Windows & Doors is adapting.Rather than ...

Thumbnail-Photo: “What do you have that nobody else has?”...
16.09.2019   #data management #digital marketing

“What do you have that nobody else has?”

Exhibitor statements from the halls of DMEXCO 2019 on marketing trends and technology

We from iXtenso were visiting DMEXCO 2019 and looked around for the latest opportunities and technologies for marketers. We asked some companies what makes their solution unique – here are some answers. ...

Thumbnail-Photo: Consumers expect easier returns
16.09.2019   #customer satisfaction #retail

Consumers expect easier returns

Demand for flexibility, transparency, convenience and speed

Frictionless returns are not yet a reality for today's consumers, according to a new report published by Narvar, an intelligent customer engagement platform. The report, "The State of Online Returns in 2019: A Global Study," analyzes ...

Thumbnail-Photo: How to turn your checkout zone into the village hub ......
13.09.2019   #customer satisfaction #services (sales promotion, PoS marketing)

How to turn your checkout zone into the village hub ...

... with opportunities for community engagement

The checkout zone is not only the actual, but also the emotional conclusion of the purchasing process. Top or flop - the experience at the cash register can impact how customers rate their overall shopping experience. For retailers, this is ...

Thumbnail-Photo: A pearl among commodities: encouraging impulse buys...
11.09.2019   #pos marketing #customer analysis

A pearl among commodities: encouraging impulse buys

How to make the most of wait times

It’s wonderful if customers come to retail stores to buy things. It’s fantastic if they buy more than they planned to purchase. This offers many opportunities, especially for brick and mortar retailers as surveys show: customers are more ...

Thumbnail-Photo: Distract or divert!
10.09.2019   #customer satisfaction #customer relationship management

Distract or divert!

How to engage customers at the checkout

Retailers and retail designers spend a considerable amount of time discussing and juggling a crucial aspect of the customer experience at the point of purchase: the checkout.To be fair, it’s not easy to turn the moment when customers have to ...

Thumbnail-Photo: Five retailers are opening stores for every retailer closing stores...
28.08.2019   #retail #brick and mortar retail

Five retailers are opening stores for every retailer closing stores

New report by IHL Group debunks the retail apocalypse narrative

More than five retail chains are opening stores for every retailer that is closing stores in 2019, according to new research from IHL Group. This is up from 3.7 in 2018. The company also reports that the number of chains adding stores in 2019 has ...

Thumbnail-Photo: Over fifty retailers demand chancellor fix business taxation...
20.08.2019   #brick and mortar retail #financial accounting

Over fifty retailers demand chancellor fix business taxation

High Street chains and shops sign a letter over business rates

Over fifty major retailers have come together to demand the Government takes action to fix the broken business rates system. In a letter to the new Chancellor, Sajid Javid, retailers called on the Government to put business rates at heart of the ...

Thumbnail-Photo: BOPIS: state of the retail industry
16.08.2019   #e-commerce #customer satisfaction

BOPIS: state of the retail industry

Customer experience in the “Buy online, pick up in-store” process

“Retailers who are winning in the BOPIS game have a mature inventory management system that clearly indicates what is available for BOPIS, but those who prioritize order fulfillment are building the greatest customer loyalty as their BOPIS ...

Thumbnail-Photo: Return on experience: The new kind of customer loyalty...
12.08.2019   #customer satisfaction #customer retention

Return on experience: The new kind of customer loyalty

US retailers benefit if they keep pace with rapid rise in customer expectations

New research conducted by alternative payments provider Klarna across 2,000 US consumers and 250 retail decision makers, reveals that retailers are struggling to retain their customers as consumers today increasingly have zero tolerance for a poor ...

Thumbnail-Photo: British consumer behavior: ethical and Instagrammable...
06.08.2019   #marketing research #customer analysis

British consumer behavior: ethical and Instagrammable

Report tracking spending across major consumer markets

As Brexit rumbles on, British consumers continue to spend on brands and businesses that successfully tap into the Holy Trinity of current consumer behavior: the ‘experience economy’, the booming health and wellness movement, and the ...

Thumbnail-Photo: SPAR continues European expansion with entry into Kosovo...
02.08.2019   #brick and mortar retail #business developement

SPAR continues European expansion with entry into Kosovo

6 store openings in 2019 and 7 more planned for 2020

The voluntary food retail organization SPAR International announces the brand’s entry into the Kosovan retail market, the 27th European market, in line with their expansion strategy.SPAR Kosovo is a new entity set up by a consortium of ...

Thumbnail-Photo: 82% of specialty retailers are growing
31.07.2019   #merchandising products #product presentation

82% of specialty retailers are growing

Brands expected to help with merchandising support

As the wholesale market grows, brands and retailers need to align to receive the right products in the right stores.Envoy B2B’s independent research of over 1,200 retailers has shown that there is growth within the wholesale market. 82 percent ...

Thumbnail-Photo: Rewarding customers for sustainable shopping...
29.07.2019   #sustainability #loyalty cards

Rewarding customers for sustainable shopping

Koin Rewards & Fidel bring loyalty and card-linking together

Koin Rewards, the ethical rewards platform built on the blockchain, announced that it has partnered with card linking API Fidel to build a responsible and sustainable rewards program for shoppers.Koin Rewards is working with Fidel to build a ...

Thumbnail-Photo: Buying behavior? Seasonal, fast and influenced by Social Media!...
29.07.2019   #online trading #e-commerce

Buying behavior? Seasonal, fast and influenced by Social Media!

How do consumers shop online and what do retailers need to know?

Roman Rochel, Head of European Growth at Shopify analyzes the global retailing market and reveals: “More and more merchants sell online, yet they do not have a strong technology background to properly analyze and understand customer behavior. ...

Thumbnail-Photo: 91% of SMBs think customer reviews are critical...
25.07.2019   #customer satisfaction #customer relationship management

91% of SMBs think customer reviews are critical

Survey about online customer reviews on platforms

Uberall, Inc., a location marketing solution for businesses, released new data on how small- and medium-sized businesses feel about online customer reviews across platforms like Yelp, TripAdvisor, Facebook, Instagram, Google and more. For the ...

Thumbnail-Photo: The POS TUNING Pizza Presenter
24.07.2019   #product presentation #refrigerated shelves

The POS TUNING Pizza Presenter

The presentation solution for round pizzas in the chilling area

At the point of sale, customers can only buy what they see. This is the motto of POS TUNING from Bad Salzuflen, the solution provider for optimized product presentation at the point of sale for almost all product categories.The POS T Pizza Presenter ...

Thumbnail-Photo: Crisis management in retail: Making a mountain out of a molehill –...
18.07.2019   #online trading #brick and mortar retail

Crisis management in retail: Making a mountain out of a molehill – what now?

How retailers should prepare for crisis communication

A lengthy order, a faulty delivery, an unsatisfactory customer service - all this is quickly evaluated and spread on the Internet and can have negative consequences for the retailer. We talked to Alexander De Ruiter from OBI4wan about the tasks ...

Thumbnail-Photo: 5 essentials for customer experience leaders...
18.07.2019   #customer satisfaction #customer relationship management

5 essentials for customer experience leaders

Gather customer feedback and analyze it

Customer experience is fundamental to your business and needs to be in your company’s strategy.However, CX leaders are challenged with what it means to spearhead these efforts. To improve their influence, and subsequent results, CX leaders can ...

Thumbnail-Photo: Digital natives value brick and mortar stores …...
11.07.2019   #consulting #customer satisfaction

"Digital natives" value brick and mortar stores …

… more than their parents or grandparents

Despite clear differences in expectations among shoppers of different generations, almost half of retailers (44 percent) have made no progress in tailoring the in-store shopping experience according to a recent study conducted by Oracle NetSuite, ...

Thumbnail-Photo: Innovation in sustainable packaging design and materials...
08.07.2019   #sustainability #packaging

Innovation in sustainable packaging design and materials

Bosch Packaging Technology and BillerudKorsnäs intensify collaboration

The demand for sustainable packaging among consumers and brand owners all over the world is growing at an exponential rate, which in many cases drives a strong need to replace plastic packaging. Strong partnerships are required to bring about the ...

Thumbnail-Photo: Of local heroes and global players
04.07.2019   #online trading #digital marketing

Of local heroes and global players

An overview of online marketplaces

Amazon and eBay – many retailers heavily rely on these top names. Yet there are other online marketplaces that could offer useful features. After all, the easy solution isn’t necessarily the perfect fit for ...

Thumbnail-Photo: Consumers demand sustainable fashion but won’t pay more...
28.06.2019   #sustainability #fashion

Consumers demand sustainable fashion but won’t pay more

Top five demands for the industry to become more sustainable

New research suggests over half (52 percent) of consumers in the UK and US want the fashion industry to become more sustainable, with calls for reduced packaging and fair pay for workers among their top demands. But only 29 percent of these ...

Thumbnail-Photo: Small shops & heavy advertisers less likely to ID for tobacco...
27.06.2019   #personnel management #user behavior

Small shops & heavy advertisers less likely to ID for tobacco

Study has implications for Tobacco 21 enforcement

Young people are less likely to be carded for cigarettes in certain types of shops, particularly in those that heavily advertise tobacco, a new study has found.When researchers who were 20 and 21 visited a variety of shops in a city on the verge of ...

Thumbnail-Photo: Overspending is common when shopping online
25.06.2019   #online trading #customer analysis

Overspending is common when shopping online

Report on digital spending and its impact on American's credit card debt

About 2 in 5 (42 percent) of consumers admit blowing their budgets while online shopping in the past 6 months, according to new research from CouponFollow, an online couponing platform. The new report surveyed over 1,700 American consumers on their ...

Thumbnail-Photo: Choosing the right marketplace for your business: A profitable niche...
17.06.2019   #online trading #marketing research

Choosing the right marketplace for your business: A profitable niche product is key

"Platform strategies are critical for success," says Dr. Kai Hudetz of the IFH Cologne (Institute for Trade Research)

Ebay or Amazon, Zalando or Otto? Retailers have many options when it comes to an online marketplace where they can sell their merchandise. Success for retailers hinges on making good choices.Dr. Kai Hudetz, CEO of the IFH Cologne, gives tips on what ...

Thumbnail-Photo: Stores with employee background checks favored...
17.06.2019   #security #customer satisfaction

Stores with employee background checks favored

Sterling’s 2019 ‘Retail Industry Screening’ survey

Sterling, expert in background and identity services, today released the results of its 2019 ‘Retail Industry Screening’ survey. An inaugural initiative, the survey examines Americans’ perspectives, experiences and concerns related ...

Thumbnail-Photo: GfK study: Brick-and-mortar retail in the EU...
14.06.2019   #marketing research #trend research

GfK study: Brick-and-mortar retail in the EU

Highest 2019 growth in Romania and Lithuania

The majority of European consumers are currently subjected to opposing forces. On the one hand, this consists of uncertainty over Brexit, trade conflicts and weaker growth prospects in important export markets such as China. But on the other hand, ...

Thumbnail-Photo: Leveraging the smartphone – mobile shopping...
13.06.2019   #mobile shopping #mobile couponing

Leveraging the smartphone – mobile shopping

67 percent of consumers are likely to shop with a retailer that offers mobile coupons

The proliferation and convenience of mobile devices has completely changed shopping behaviors and elevated customer expectations.Mobile shopping will continue to grow as 41 percent of consumers in the BRP Consumer Study indicate they plan to ...

Thumbnail-Photo: TheDrop hosts daily exclusive apparel and sneaker releases...
11.06.2019   #fashion #Online platform

TheDrop hosts daily exclusive apparel and sneaker releases

News platform with direct-to-consumer strategy seeking trends

TheDrop is the first direct-to-consumer retail platform for the global streetwear market, offering the largest online selection of streetwear brands. Founded in 2017, TheDrop serves as a central point of discovery to connect consumers with their ...

Thumbnail-Photo: Digital food retail: customers expect more personalization...
07.06.2019   #personalization #food delivery service

Digital food retail: customers expect more personalization

New research sponsored by precima shows retailers must act quickly to develop a detailed understanding of shopping missions.

The fast-changing dynamics of the food retailing environment continue to challenge companies to keep pace with fast-changing shopper demands. The latest of these shifting shopper requirements involves their behavior on digital platforms and is ...

Thumbnail-Photo: Organization Kroger Health helps diabetics
05.06.2019   #health management

Organization Kroger Health helps diabetics

The retail healthcare organization wants to help prevent diabetes with free screenings nationwide

According to the Centers for Disease Control and Prevention, over 84 million adults in the U.S. have prediabetes, yet the majority are unaware due to the lack of specific symptoms. Kroger Health, the healthcare arm of The Kroger Co., is leading a ...

Thumbnail-Photo: retail trends 2-2019: focus sales promotion
03.06.2019   #customer satisfaction #customer relationship management

retail trends 2-2019: focus "sales promotion"

How to win, serve, and keep customers

Read our latest edition retail trends 2-2019 online as an e-paper. ...

Thumbnail-Photo: Attracting customers to your retail store: location-based marketing...
03.06.2019   #customer satisfaction #digital marketing

Attracting customers to your retail store: location-based marketing

Right people, right place, right time: getting your customers' attention

“Check out this suede jacket that matches your pants and shoes." Once a customer is near the entrance of a fashion boutique, marketers deliver personalized promotions via hologram. After the customer has entered the store, the ...

Thumbnail-Photo: Cox Business Annual Survey: What do customers want?...
31.05.2019   #cashpoints #brick and mortar retail

Cox Business' Annual Survey: What do customers want?

Survey shows consumers want greater connection and more American-made products from the small businesses.

Small businesses should keep their cashiers, according to the 2019 Cox Business Consumer Pulse on Small Businesses. The Amazon Go cashier-less shopping model is only of growing interest among respondents ages 18-29 – up eight percentage points ...

Thumbnail-Photo: Smile please! How to showcase products with amazing photos...
31.05.2019   #online marketing #product presentation

Smile please! How to showcase products with amazing photos

Quick guide to product photography

There is one fundamental difference between online and brick-and-mortar stores: Customers cannot touch, smell or try out the products. Essentially, the eyes decide whether something is ordered or not.That’s why product images and descriptions ...

Thumbnail-Photo: Customer Story: How the Johan Cruijff Arena scores with self-service...
31.05.2019   #self service #artificial intelligence

Customer Story: How the Johan Cruijff Arena scores with self-service

CCV helped develop a smart self-service soft drinks dispenser.

Johan Cruijff ArenA, previously known as Amsterdam ArenA, has a capacity of 55,000. As the largest stadium in the Netherlands, it has hosted global sporting events such as the 1998 Champions League Final and the 2013 Europa League Final. The ArenA ...

Thumbnail-Photo: Product ratings: customer-centricity is important...
29.05.2019   #customer relationship management #marketing

Product ratings: customer-centricity is important

Global product ratings study: companies being pushed toward increased customer-centricity

Globally, 54% of companies consider product ratings to be very important to their business. For another 29%, they are somewhat important, while 17% think ratings are not important at all or that they don’t play any role yet. U.S. results ...

Thumbnail-Photo: U.K. and USA: What about consumer spending?
28.05.2019   #marketing #shopping habits

U.K. and USA: What about consumer spending?

Millennials driving success of new retail models and shaping retail trends in U.S. and U.K.

As Millennials gain a reputation for being category killers across various industries, a recent study by First Insight, a global technology company transforming how leading retailers make product investment, pricing and marketing decisions found ...

35 more articles

Supplier

FFr, Inc.
28900 Fountain Parkway
44139 Cleveland, Oh
DynaScan Technology Inc.
7 Chrysler Street
CA 92618 Irvine
H. Sieber & Co. GmbH & Co. KG
Am Kraftwerk 5
83425 Bad Reichenhall
Nomadic Display U.K
Nomadic House, 71 St. Johns Road
TW7 6XQ Isleworth
Mitsubishi HITec Paper
Husumer Strasse 12
24941 Flensburg
BONAVERI MANCHINI s.r.l.
Via Salvi 8
44045 Renazzo di Cento
kunstdünger GmbH
kunstdünger GmbH
Industriezone Vetzan 112
39028 Schlanders (bz)
ChannelAdvisor
ChannelAdvisor
Oranienburger Str. 87
10178 Berlin
SchlieperColor OHG
Im Teelbruch 82
45219 Essen
Die Taschenschmiede
Talstr. 12
78262 Gailingen
IMAS Deutschland GmbH
IMAS Deutschland GmbH
Schanzenstr. 31
51063 Köln
SIMONS EVENT
SIMONS EVENT
Oberdorfstraße 46
53343 Wachtberg
Schwarz & Partner
Lindenbornstr. 4
64658 Fürth
xplace GmbH
xplace GmbH
Tuchmacherweg 12
37079 Göttingen
Maas & Roos Lichtwerbung GmbH
Lohbachstrasse 16
91161 Hilpoltstein
POSpulse
POSpulse
Ackerstraße 14/15
10115 Berlin
Metalworx Ltd.
Dury Lane, Ponswood Ind. Estate
TN38 9B St. Leonards-on-Sea, East Sussex
Userful
736 8th Ave SW, Suite 300
T2P 1H4 Calgary
Dazzling Dummies Ltd.
Unit 20, The Bull Commercial Centre, Stockton Lane, Stockton-on-Forest
Y032 9LE York
Beam
Threeways House, 40-44 Clipstone Street
W1W 5DW London
TOUCH PERFECT GmbH
TOUCH PERFECT GmbH
Hanns-Klemm-Str. 15
71034 Böblingen
Conrac
Conrac
Lindenstraße 8
97990 Weikersheim
Mirri - A Celloglas Brand
Exeter Way, Theale Commercial Estate, Reading,
RG7 4AW Berkshire
Advance Display Solutions Ltd
Unit F, Lyon Road, Denbigh West
MK1 1EX Buckinghamshire, Milton Keynes
Legend Exhibitions Ltd
6 Morie Street
SW18 1SL London
COMM-TEC
COMM-TEC
Siemensstr. 14
73066 Uhingen
Igepa group GmbH & Co. KG
Sachsenfeld 4
20097 Hamburg,
Max Steier GmbH & Co. KG
Steindamm 77-85
25337 Elmshorn
dosenwelten, Inh.Mathias Kolban
dosenwelten, Inh.Mathias Kolban
Viewegstr. 31
38102 Braunschweig
NEXCOM GmbH
Leopoldstraße 244
80807 München
media four media GmbH
media four media GmbH
Schwedter Straße 13
10119 Berlin
cludes GmbH
Van-der-Upwich-Str. 12
41334 Nettetal
AL FIBRA s.r.l.
Via XXV Aprile, 168
80040 Poggiomarino/NA
TOTEM
16, Rue Lamartine
92000 Nanterre
Böh Bausysteme
Biedersteiner Straße 39
80802 München
Bickers GmbH, Klebetechnik
Leopoldstraße 15
45139 Essen
Sound Experts GmbH
Sophienstraße 3
51149 Köln
10 Squared Ltd
Unit D5, Halifax Way Pocklington Airfield Industrial Estate
YO42 1NR Pocklington, East Yorkshire
LOUMIOU die papierpiraten
Hintervöhrenberg 8
71546 Aspach
Frepart AB
Frepart AB
Mekanikervägen 10
14633 Tullinge
HEARTBEAT MFG Co (Redditch) Ltd.
Arthur Street
B98 8JY Redditch, Worcestershire
axis GmbH & Co. KG
Dagobertstraße 15
90431 Nürnberg
Astley & Sign of the Times
Redforrest House, Queens Court North, Team Valley
NE11 0BP Gateshead
Global Display
Globe House 84-88 High Street South
LU6 3HD Dunstable
xtra marketing gmbh
xtra marketing gmbh
Balz Zimmermann-Strasse 7
8302 Kloten
Giessegi Werbung
Störnhofer Berg 16
91364 Unterleinleiter
Die Dufterei - Duftmarketing
Schlesierstr. 18
81669 München
Unternehmensberatung Bernhard Goßen
Unternehmensberatung Bernhard Goßen
Mündrathweg 7
40627 Düsseldorf
Glencourt Associates Ltd
The East Wing, South Hill, Paddockhurst Road
RH10 4SF Turners Hill