Retail Marketing

Retailer's source of information about POP, direct marketing, promotions, digital signage solutions and displays for shop windows and sales rooms.

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Thumbnail-Photo: Simple integration of POS-systems
28.02.2024   #retail #Tech in Retail

Simple integration of POS-systems

Interview with Star Micronics

Receipt, label and kiosk printing, POS systems for tablets and cloud-based – Star Micronics Europe Ltd. offers flexible and innovative POS solutions for the retail and hospitality sectors. ...

Thumbnail-Photo: Rethinking advertising communication?
27.02.2024   #retail #Tech in Retail

Rethinking advertising communication?

Interview with Online Software

With its PRESTIGE AI Copilot software, the company is bringing artificial intelligence directly into brick-and-mortar retail. But how does the smart assistant help to make optimum use of in-store screens and electronic shelf labels? ...

Thumbnail-Photo: Accurate and frictionless user experience
27.02.2024   #retail #Tech in Retail

Accurate and frictionless user experience

Interview with Toshiba

For Toshiba, the focus is on the customers. To make their shopping experience as pleasant and smooth as possible, the company is driving forward the development of computer vision, machine learning and AI. ...

Thumbnail-Photo: Chinese New Year 2024: Successful marketing strategies...
31.01.2024   #e-commerce #marketing

Chinese New Year 2024: Successful marketing strategies

How online retailers can benefit from the celebrations

Chinese New Year 2024 begins on February 10 and lasts for 16 days. During the important festival, which is celebrated not only in China ...

Thumbnail-Photo: Turning customers into friends - heres how it works...
24.01.2024   #marketing #online marketing

Turning customers into friends - here's how it works

WhatsApp channels as a secret weapon in the marketing mix

In fall 2023, Meta launched WhatsApp channels, a completely new feature in 150 countries ...

Thumbnail-Photo: Valentines Day marketing: creative campaigns to make your heart sing...
18.01.2024   #brick and mortar retail #sustainability

Valentine's Day marketing: creative campaigns to make your heart sing

Examples of how you can score points on Valentine's Day

Zalando killed two birds with one stone in 2021: with the invitation to "campaign exchange the clothes after your ex", customers were shown ...

Thumbnail-Photo: Veganuary 2024: Best sales strategies to reach the ‘no meat’...
11.01.2024   #brick and mortar retail #food retail

Veganuary 2024: Best sales strategies to reach the ‘no meat’

Why retailers should take advantage of the trend

Veganuary has begun its fourth year in Germany. Over 850 German companies are taking part in this global movement for a plant-based ...

Thumbnail-Photo: For you: Retail marketing calendar 2024
08.01.2024   #marketing #sales promotion

For you: Retail marketing calendar 2024

You can use these phases and days for yourself and your business in the upcoming year

Birthdays, holidays, holidays ... We record all these days in calendars every year to plan our personal daily lives. But the financial year can also be planned. This can be particularly important for retailers. You can plan ...

Thumbnail-Photo: Tips: Optimal shopping experience for  Christmas...
22.11.2023   #online trading #artificial intelligence

Tips: Optimal shopping experience for Christmas

How to prepare for the shopping days as an Amazon retailer

The promotional days at the start of the Christmas...

Thumbnail-Photo: Christmas decorations: set the scene for your store!...
09.11.2023   #customer experience #shop decoration

Christmas decorations: set the scene for your store!

From the floor to the shelves and lights to the shop window - here's how to get your store ready for Christmas!

The weeks leading up to Christmas Eve are considered to be the busiest of the year....

Thumbnail-Photo: The quiet hour – A contribution to inclusion in retail?...
31.10.2023   #customer satisfaction #customer experience

The "quiet hour" – A contribution to inclusion in retail?

Finding calm in a busy world: supermarkets make their mark

The world of commerce is constantly looking for new ways to attract and retain customers...

Thumbnail-Photo: ISE 2024 - the future of retail
23.10.2023   #online trading #Tech in Retail

ISE 2024 - the future of retail

ISE will take place in Barcelona from 30 January to 2 February 2024

Since it began in 2004, Integrated Systems Europe (ISE) - the world's premier exhibition for professional audio visual (pro AV) and systems integration - has grown in size, strength and influence to become an industry-defining event. Every year, ...

Thumbnail-Photo: Black Friday and Cyber Monday: Minimize mistakes, maximize success...
11.10.2023   #e-commerce #customer satisfaction

Black Friday and Cyber Monday: Minimize mistakes, maximize success

Mistakes you can avoid on promotion days like Black Friday and Cyber Monday

The promotion days on November 24 and 27 raise the sales hopes of many retailers. Despite the huge potential, these events can also be a challenge. Competition is fierce, customers are critical and expect exceptional deals. Mistakes in preparation ...

Thumbnail-Photo: Social Commerce: Community sells?
04.10.2023   #online trading #sustainability

Social Commerce: Community sells?

Why the community approach is replacing fast delivery among customer demands and what that means for you.

For a long time it was said that fast or even "same day delivery is the key". For Fabian Mischler, this is no longer the only key to satisfied customers. In an interview, the CEO of the social commerce platform ooblee told us why community ...

Thumbnail-Photo: Scary and clever - marketing for Halloween
20.09.2023   #brick and mortar retail #online marketing

Scary and clever - marketing for Halloween

How do you make the most of 31 October for your business?

Small means, big effect: On Halloween, you can get in touch with your customers in a playful and not too serious way....

Thumbnail-Photo: 5 tips for successful TikTok marketing for your online store...
06.09.2023   #online trading #marketing

5 tips for successful TikTok marketing for your online store

How to gain loyal fans for your brand

TikTok is the Wild West of social media: Everything is moving at lightning speed and you only have a blink of an eye to captivate users. If you spend a lot of time on TikTok, you'll know right away...

Thumbnail-Photo: Be different – be successful
24.08.2023   #brick and mortar retail #customer satisfaction

Be different – be successful

10 examples of how retailers can differentiate themselves in the market with unique shopping experiences

The grey blob – no one wants to be part of it. Small and medium-sized retailers in particular need unique selling propositions to be able to assert themselves against the competition from companies worth billions. But what can ...

Thumbnail-Photo: Beyond the Green Buzz: How to become truly sustainable in retail...
09.08.2023   #retail #sustainability

Beyond the Green Buzz: How to become truly sustainable in retail

Branding, sourcing, and ethics – Insider insights for retailers

Sustainability is today's corporate catchphrase. Yet, discerning genuine efforts from mere claims can be challenging. But how can consumers be sure that sellers genuinely walk the talk? Enter El Green Mall ...

Thumbnail-Photo: LVMH and Epic Games announce strategic partnership...
22.06.2023   #e-commerce #digitization

LVMH and Epic Games announce strategic partnership

Companies aim to transform Maisons’ creative pipeline and customer experiences

At the Viva Technology show, LVMH announced a partnership with Epic Games, creator of Fortnite and Unreal Engine, to transform the Group’s creative pipeline and bring customers new types of immersive products discovery experiences. This ...

Thumbnail-Photo: Perfect Corp. and Warner Bros. partner for interactive AR movie try-on...
13.06.2023   #Tech in Retail #app

Perfect Corp. and Warner Bros. partner for interactive AR movie try-on experience

YouCam Apps launches an exclusive collection of AR movie effects for Warner Bros. The Flash

Perfect Corp., the leading AI & AR beauty and fashion tech solutions provider and developer of the YouCam Suite of Apps, has launched an interactive augmented reality (AR) movie experience for Warner Bros. Pictures’ upcoming film The Flash. ...

Thumbnail-Photo: MikMak rolls out e-commerce acceleration platform...
12.06.2023   #e-commerce #retail

MikMak rolls out e-commerce acceleration platform

Platform offers brands insights that drive business performance

MikMak, the leading e-commerce acceleration platform for multichannel brands, today announced the launch of MikMak 3.0. The enhanced platform enables commerce and conversion opportunities across every consumer touchpoint, along with more advanced ...

Thumbnail-Photo: New GS1 Germany requirements in force for better data quality...
12.06.2023   #online trading #digitization

New GS1 Germany requirements in force for better data quality

Brands facing new challenges to providing product content to German retailers through the GDSN

GS1 Germany released two new requirements impacting brands selling food/beverage (and food-adjacent) products to the German market aiming at increasing product data quality passing through the Global Data Synchronization Network (GDSN). ...

Thumbnail-Photo: Grove Co. announces new retail partnerships with Kroger, Costco and...
08.06.2023   #retail #sustainability

Grove Co. announces new retail partnerships with Kroger, Costco and Hannaford

Leading sustainable consumer products company increases in-store presence at 450 additional brick & mortar locations

Grove Collaborative Holdings, Inc. (NYSE: GROV) (“Grove” or “the Company”), a leading sustainable consumer products company and Certified B Corp, today announced another significant retail expansion for Grove Co., its ...

Thumbnail-Photo: Automation: Is this the future of shopping?
06.06.2023   #brick and mortar retail #food retail

Automation: Is this the future of shopping?

On the shortcomings and advantages of autonomous store concepts

Grocery shopping and self-service – the Blockstore Group combines the necessary with the pleasant and helps retailers implement autonomous and automated store concepts. In particular, the Finnish start-up helps to install a suitable ...

Thumbnail-Photo: Metyis Campus with Hugo Boss as partner and investor...
05.06.2023   #e-commerce #digitization

Metyis Campus with Hugo Boss as partner and investor

Premium lifestyle company invests 15 million euros in 'Digital Campus'

Metyis, a multinational provider of solutions in big data, digital commerce, marketing & design, and advisory services, and premium lifestyle company Hugo Boss marked a key milestone in their partnership today, as the Metyis Campus in Gondomar, ...

Thumbnail-Photo: Extenda Retail launches loss prevention engine...
26.05.2023   #brick and mortar retail #retail

Extenda Retail launches loss prevention engine

Industry leader in retail software development, launches a revolutionary self service and loss prevention (SSLP) solution, powered by machine learning to tackle self-service retail challenges

Retailers are increasingly offering self-serve options to in-store consumers ranging from self-checkout to self-scan, and mobile Scan & Go. And with the boom of self-service comes the inevitable increase in shrink which Forbes now estimates to ...

Thumbnail-Photo: BuzzFeed & Verishop launch Goodful storefront...
26.05.2023   #online trading #e-commerce

BuzzFeed & Verishop launch "Goodful" storefront

Companies tap exclusive creator network to drive e-commerce and lifestyle content

Innovative e-commerce initiative by the digital media company bridges content & shopping experience across social media & web. Best-in-class technology offered to online shoppers by Verishop. ...

Thumbnail-Photo: Something is stirring on the shelf
25.05.2023   #e-commerce #brick and mortar retail

Something is stirring on the shelf

Attracting attention with animated product presentation

A few aisles, many haphazard shelves and even more competing products – how can brands stand out from the crowd? A Romanian start-up has also asked itself this question. The answer: Tokinomo, an interactive robot arm that brings products to ...

Thumbnail-Photo: K5 Future Retail Conference - Top speakers on all aspects of e-commerce...
25.05.2023   #e-commerce #retail

K5 Future Retail Conference - Top speakers on all aspects of e-commerce

20.06.2023 - 21.06.2023 | Berlin

On June 20 and 21, 2023, the ESTREL Berlin will open its doors. Top speakers and experts from e-commerce will come together at the K5 FUTURE RETAIL CONFERENCE 2023. This year, K5 is taking place under very special conditions: the ongoing ...

Thumbnail-Photo: NIU opens world’s first unmanned store for passenger vehicles in Sweden...
24.05.2023   #brick and mortar retail #Tech in Retail

NIU opens world’s first unmanned store for passenger vehicles in Sweden

Long opening hours and low costs make the concept particularly customer-friendly and attractive for expensive city locations

For the first time, a store is opening that offers testing and ordering of passenger vehicles, without any kind of human assistance. NIU, leading provider of smart electric vehicles, together with security and technology experts Securified Access by ...

Thumbnail-Photo: Seeing the big picture thanks to digitization?...
15.05.2023   #retail #digitization

Seeing the big picture thanks to digitization?

Optimizing operational processes with modern software

Do I have to reorder goods? How many pieces of product XY do I still have in stock? These are the kinds of questions that keep retailers busy. Is my desired product available again? Where is my order? That's what ...

Thumbnail-Photo: University of Bayreuth: Supermarket of the Future...
12.05.2023   #brick and mortar retail #sustainability

University of Bayreuth: Supermarket of the Future

A board game for creative engagement with novel foods

The labeling of novel foods with the aim of promoting sustainable consumption decisions is currently a much-discussed topic in science, industry and politics. The Simon Nüssel Foundation has recently started funding an unusual research project ...

Thumbnail-Photo: K5 Future Retail Conference
03.05.2023   #e-commerce #retail

K5 Future Retail Conference

20.06.2023 - 21.06.2023 | Berlin, Germany

#LEARNFROMTHEBEST #MEETTHEBEST #BETHEBESTOn June 20 and 21, 2023, the K5 Future Retail Conference 2023, the absolute highlight of the e-commerce year, will take place for the 11th time. A fascinating event awaits you in 2023 as well: numerous ...

Thumbnail-Photo: Shoptalk Europe
02.05.2023   #e-commerce #retail

Shoptalk Europe

09.05.2023 - 11.05.2023 | Barcelona, Spain

Uniting Europe's entire retail ecosystemThe biggest, most influential and rising retailers and brands across Europe and worldwide unite at Shoptalk Europe for unrivaled business-critical connections, conversations, insights and extraordinary ...

Thumbnail-Photo: Gerry Weber announces financial restructuring...
26.04.2023   #e-commerce #retail

Gerry Weber announces financial restructuring

Focus on preventive "StaRUG" proceedings and on operational restructuring of the German retail business

Gerry Weber International AG is planning major steps for a realignment both at the financial and the operational level in order to position the company for the long term and for the future. The restructuring project is a result of complex challenges ...

Thumbnail-Photo: Organized retail crime a growing threat for U.S. retailers...
19.04.2023   #retail #security

Organized retail crime a growing threat for U.S. retailers

Favorable balance between ease of theft, monetary value and ease of resale: Criminals largely target everyday consumer goods

Organized retail crime (ORC) is a perpetual and burgeoning problem for the U.S. retail industry, and evidence suggests it is growing in both scope and complexity, according to a new report released today by the National Retail Federation. The ...

Thumbnail-Photo: Levis expands retail footprint in Asia
14.04.2023   #brick and mortar retail #customer experience

Levi's expands retail footprint in Asia

Clothing company announces opening of region's largest store in Bengaluru, India

Spread over a total retail space of 7521 square feet, the Levi's Brigade Road store features the brand's cutting-edge NextGen store format and retails some of its most beloved products. ...

Thumbnail-Photo: The future of marketing is conversational
13.04.2023   #customer satisfaction #digitization

The future of marketing is conversational

Global survey: 88% of consumers are seeking text messaging conversations with brands

Consumers around the world are more comfortable than ever interacting with brands, when they feel they’re getting value. The annual "State of Conversational Commerce Report" from Attentive revealed 91% of consumers have already opted ...

Thumbnail-Photo: The Top 500 European cross-border online shops...
12.04.2023   #online trading #e-commerce

The Top 500 European cross-border online shops

The "Top 500 Cross-Border Retail Europe" edition is a major compilation of cross-border data from the websites of European retailers

Cross-Border Commerce Europe has released a major research paper covering and ranking the 500 strongest European players with a focus on cross-border performance. The total online EU cross-border market generated €179.4 billion in 2022 ...

Thumbnail-Photo: Collect&Go opens new walk-in pick-up point
31.03.2023   #online trading #brick and mortar retail

Collect&Go opens new walk-in pick-up point

The company's second walk-in pick-up store specially for cyclists and pedestrians opened in Brussels

Colruyt Group’s online shopping service opens a new walk-in city pick-up point in Saint-Gilles today. This is the second one, after Ixelles, to be equipped to meet the needs of city dwellers who collect their shopping on foot or by bicycle. ...

Thumbnail-Photo: In-store communication: the key is feeling good...
30.03.2023   #multichannel commerce #customer experience

In-store communication: the key is feeling good

What matters in the meantime is the optimal customer approach

"Bringing Digital Retail to Life". For Radio Point of Sale GmbH of Kiel, Germany, the slogan says it all. The company focuses on the possibilities of auditory, visual and interactive communication at the point of sale within the ...

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namensschild-24.de
Zenettistrasse 2
80337 München
DynaScan Technology Inc.
7 Chrysler Street
CA 92618 Irvine
ObjectCode GmbH
Am Brambusch 22
44536 Lünen
DMN DesignBuild
Unit 1, Calder Trading Estate, Lower Quarry Road
HD5 0RR Huddersfield
CORPUS DESIGN GmbH
Hans-Böckler-Straße 2
47877 Willich
Xidy 3D Corporate Identity
Heuvel 6-6 A
5664 HK Geldrop
4G Design Ltd
2 Isham Road
NN14 1JD Orlingbury, Northamptonshire
Unikat Verpackungen
Tackeloh 17c
33605 Bielefeld
Competera
8605, Santa Monica Blvd
#65991 Santa Monica
BOFA-Doublet GmbH
BOFA-Doublet GmbH
Römerstraße 303-305
53117 Bonn
Seitel Display GmbH
Seitel Display GmbH
Allmendstaße 6
77948 Friesenheim
Infoflip Ulm e.K.
Eberhard-Finckh-Str. 14
89075 Ulm
Bloms Eventtechnik Vertriebs GmbH
Bloms Eventtechnik Vertriebs GmbH
Jacksonring 12
48429 Rheine
etrada GmbH
etrada GmbH
Osnabrücker Str. 17
49477 Ibbenbüren
J.S. Wasikowski GmbH & Co KG
An der Zeil 18
96215 Lichtenfels/Schney
LEDCON Systems GmbH
LEDCON Systems GmbH
Jacksonring 12
48429 Rheine
DV Signage Europe GmbH
DV Signage Europe GmbH
Landshuter Allee 162a
80637 München
komma,tec redaction GmbH
komma,tec redaction GmbH
Holländischer Brook 1
20457 Hamburg
Schmidt International
Unit 64 Cherry Orchard Ind. Est.
10 Dublin
curveLED GmbH
Ackerstrasse 11
40233 Düsseldorf
riwi Buchstaben GmbH & Co. KG
Ziegeleiweg 2
31675 Bückeburg
ACT Anzeige- und Informationstechnik GmbH
ACT Anzeige- und Informationstechnik GmbH
Schwechater Strasse 47
2324 Zwölfaxing bei Wien
Dok Italia s.r.l.
Via Pisa, 26
10088 Volpiano/TO
European Mannequins Company
European Mannequins Company
Arhusvej 19
4800 Nykoling Falster
CPS Decotec GmbH
CPS Decotec GmbH
Kuckucksweg 7
56179 Vallendar
Display Factory GmbH
Max-Planck-Straße 35
50858 Köln
Schwarz & Partner
Lindenbornstr. 4
64658 Fürth
fire-con gmbh
Weßlingskamp 19
48653 Coesfeld
Friedrich Graepel AG
Friedrich Graepel AG
Friedrich-Graepel-Damm 9
49624 Löningen
WLL Wehrsdorfer LED-Lichttechnik GmbH
Oppacher Str. 30a
02689 Wehrsdorf
Creative Films Limited
Woods Ginnell, The Old Cattle Market
SK17 6HA Buxton
Relief Display Klaus Dommermühl KG
Cäsarstraße 58
50968 Köln
Gesink Werbeagentur
Viernheimer Straße 54
68623 Lampertheim-Hüttenfeld
AdPoint GmbH - Google Ads Agentur Köln
Sürther Hauptstraße 59
50999 Köln
mirabyte GmbH & Co. KG
mirabyte GmbH & Co. KG
Geisthofskönig 12
59071 Hamm
Tecnostyl s.r.l.
Via Tiepolo, 11
20090 Segrate/MI
Werzalit AG + Co. KG
Werzalit AG + Co. KG
Gronauer Straße 70
71720 Oberstenfeld
Boston Retail Products B.V.
Sydneystraat 15
3047 BP Rotterdam
RFIDCARDCHINA Intelligent Technology Co.,Ltd
48 Lilindadao,Qianchuan Street,Huangpi
432200 Wuhan
Kreye Siebdruck GmbH
Marienfelder Straße 52
56070 Koblenz
BORGMANN Ausstellungsbau & Design GmbH - Messebau
BORGMANN Ausstellungsbau & Design GmbH - Messebau
Am Pastorenwäldchen 29
44229 Dortmund
Christie Digital Systems Canada Inc.
Christie Digital Systems Canada Inc.
Willicher Damm 129
41066 Mönchengladbach
Kalms Shoptic Display GmbH & Co. KG
Kalms Shoptic Display GmbH & Co. KG
Junkersstraße 14
30179 Hannover
pieperconcept
Ohsener Straße 84
31789 Hameln
Bovend GmbH
Daimlerstrasse 5-7
74252 Massenbachhausen
MediaScreen Bildkommunikation GmbH
Tegernseer Landstraße 161
81539 München
Macflex International Ltd.
Macflex House, Hill Farm, Upper Heyford
NN7 3NB Northampton
Craig Kiosk
Jl. Cipamokolan, belakang SPBU 6
40292 BANDUNG