data analysis

Navori Labs Unleashes AI Marketing Software

Navori expands into the AI-Computer Vision driven analytics world with Aquaji t ohelp retailers

With nearly 25 years of digital signage innovation, Navori expands into the AI-Computer Vision driven analytics world with Aquaji to help retailers, digitalout-of home (DOOH) networks and other physical businesses measure performance, strengthen ...

Guinea pig retail

RetailTech Lab in Denmark tests technologies for retailers

The brick-and-mortar retail did not have an easy time of it this year in large parts of Europe. It was high time to rethink it, try out innovations and further develop business models.This is exactly what has been happening in the RetailTech Lab in ...

AI in action: changing the future of customer experience

Interview with Prof. Dr. Jens Böcker, Bonn-Rhein-Sieg University of Applied Sciences

The 34th Bonner Management Forum on November 5, 2019, at the Bonn International Science Forum (“Wissenschaftsforum”) centered on artificial intelligence (AI).Themed "Artificial Intelligence - New Age of Customer Experience", ...

Only 11 percent of brands can effectively use customer data

Independent study highlights the challenges of bringing together different data types to create a unified customer profile

Despite all the hype around customer data platforms (CDPs), a new study conducted by Forrester Consulting and commissioned by Oracle found that brands are struggling to create a unified view of customers. The November 2019 study, “Getting ...

Purchasing behavior: Live facial recognition analysis

Uncovering valuable data from video feed in real time

VR Office Place is offering live facial recognition extracted from video feeds such as continuous surveillance streams, which will allow analytics of person's social presence on the internet as well as their habits and preferences. The ...

Retail analytics: Breaking down data silos and improving operational efficiency

How comprehensive data usage led to higher revenue at Heine

“As a business with heritage in mail order, we used to have access to detailed reports about product performance in our catalogues. Once our digital presence grew, we had very limited information available that combined the KPIs for both our ...

APG: Managing cash drawer data with the SMARTtill Solution

APG at EuroCIS 2019

Advanced analytics and AI are key to improving planning decisions

Only 33 percent of retailers optimize their inventory by leveraging advanced analytics

According to BRP's 2018 Integrated Planning and Inventory Management Survey, most retailers (67 percent) are not leveraging advanced analytics to improve their planning decisions and optimize inventory. The importance of enhanced data and ...

retail trends 1/2019: focus "Retail Technology"

Omnichannel commerce, mobile shopping, seamless checkout – technology trends 2019

Would you like to find out about the latest retail technologies and hold something tangible in your hands at the same time?We'll be happy to send you a copy of our print edition retail trends: with the focus on "Retail Technology" ...

Using digital data to drive brick-and-mortar retail success

Advanced Outlet Analytics

When it comes to using and analyzing relevant data, brick-and-mortar retail lags behind its online competition. While e-commerce retailers use detailed data from web analytics, CRM, and Google searches to analyze user behavior and generate ...

Logistic data as solid ground for successful omnichannel commerce

Instagram, Twitter and Co.: New ways to customer loyalty

Instagram, Twitter and Co.: Retailers and brands must find new ways to get in touch with their customers and remain like that. With the right software, they can extract and use important information from all logistical processes.The contemporary ...

New data shines light on black holes of retail customer experience

Square Root unlocks potential for brands

Square Root, creators of CoEFFICIENT®, an enterprise SaaS platform that unlocks the power of data for the world's leading automotive and retail brands today announced findings from a new study that uncovers the growing importance of the ...

Innovation management: Don’t just collect data. Use it

Developing new services with BI analytics

It is widely known that the use of business intelligence (BI) supports process optimization and strategic decision-making. But BI can also be used to promote innovation processes. The pressure to innovate is intensifying, even in the retail ...

Business Intelligence: The single source of truth

How retailer use data analytics and BI to optimize the value chain

Hardly any business process is managed without the help of IT. That’s why the main task for retailers is not to gather data about business processes but to make the most of this data instead. Business Intelligence (BI) is the “secret ...

Retail assistance systems: Reducing employee stress

Interview with Andreas Starzmann, Director Digital Office at Wanzl

There are countless retail data collection technologies on the market. The challenge for the retail industry is to connect them all. The collected data then enables retailers to draw the right conclusions and plan their next steps. At EuroCIS ...

Psychographic targeting: fostering a personalized online customer approach

Interview with Professor Joost van Treeck, Consumer Psychologist at the University of Applied Sciences Fresenius in Hamburg

Target audiences are generally identified by sociodemographic factors such as age, gender, family status or place of residence. Psychographics now broadens the previously applied segmentation and adds two dimensions: the personality and behavior of ...

Data nomenclature for a central standard for reporting campaign performance metrics

OpenData 1.0, a technical specification offering a first-of-its-kind data nomenclature, by The IAB Technology Laboratory

The IAB Technology Laboratory today released for public comment OpenData 1.0, a technical specification offering a first-of-its-kind data nomenclature that establishes a central standard for reporting campaign performance metrics. Developed by the ...

Smart retail through use of sensor technology

How brick-and-mortar retail can catch up to the informational edge of e-commerce

E-commerce has a clear advantage over brick-and-mortar retail when it comes to subjects like big data, personalization, and automation. Every time search and buying processes take place online, information about customers practically collects ...

IAB clarifies processes for automated digital advertising

“An Evolving Framework for Advertising Automation” is to create clarity around programmatic functions and encourage more meaningful conversations among buyers, sellers, and technology vendors.

The Interactive Advertising Bureau (IAB) today released “An Evolving Framework for Advertising Automation” to create clarity around programmatic functions and encourage more meaningful conversations among buyers, sellers, and technology ...

prudsys Realtime Decisioning Engine (RDE)

Implement innovative real-time scenarios

We use the prudsys RDE to implement innovative real-time scenarios tailored 1:1 to the needs of our customers. The modular setup of the software allows to join together the components recommendations, marketing automation and dynamic pricing to ...

EuroShop 2017: reat time retail operations with smart cosmos solutions

smart cosmos at EuroShop 2017

smart cosmos shows how living product data connects the real world to the digital world. ...

VTT's spin off company to measure shopping intentions in physical stores

VTT Technical Research Centre of Finland has developed a unique solution to measure in-store shopper's intentions

The implementation respects privacy - no identity information of shoppers is collected. The objective is to start commercial deliveries in spring 2017. "Until now it has been technically possible only to record how many people entered the ...

Geomarketing opens up new opportunities for the retail sector

Real-time data will play a decisive role in the future

At this point, geomarketing can do more than just let you know where your customers are located. Digitization and fast big data processing permit access to increasingly comprehensive and differentiated information about potential markets and ...

Identifying purchase intentions: market basket analysis for brick-and-mortar retailers

The right software to understand and use data to improve profitability

Neither magic nor a secret: sales receipt data can reveal information about consumer purchase behavior. Online retail already masters this type of analysis perfectly. In contrast, brick-and-mortar retail still needs technical support to understand ...

Internet of Things data management issues concerns UK vendors

Research findings suggest that 78 percent of UK vendors expect the IoT to have a significant impact on their ability to gather customer insights data across the supply chain

Many go so far as to say that it will also change the way they think, and operate, as an organisation. Increased demand from consumers for a seamless shopping experience is resulting in the development of a variety of customer-facing IoT ...

Study: retail sourcing and procurement market

"The need for better visibility in sourcing related data to drive the retail sourcing and procurement market"

The retail sourcing and procurement market size is estimated to grow from USD 2.58 billion in 2016 to USD 4.83 billion by 2021, at an estimated CAGR of 13.4%. The need for better visibility in sourcing related data, centralization of procurement ...

Higher quality of product and customer data

Stibo Systems re-enters retail sector with STEP MDM platform

Stibo Systems, a market-leading provider of Master Data Management (MDM) solutions, will install its STEP MDM solution in Globus hypermarkets across Germany. Founded around 190 years ago, Saarland-based Globus currently operates 46 hypermarkets in ...

Retailers find keys to impressive ROI in shopper conversion research study

Study shows net sales productivity lift of 537 basis points with innovative data-driven coaching approach

A new research study clearly demonstrates the ability of a new data-driven coaching and analytics program to drive net sales productivity in retail stores. The ‘In-store Traffic and Conversion Study’ by RetailWire and HeadCount Corporation documents a lift in net sales productivity of 537 basis points during the test period.

Enabling brands to bring together data about their customers’ behaviour

Multichannel optimisation platform Innometrics builds successful API

Cutting-edge consumer profiling platform Innometrics has adopted Basho Technologie's Riak KV database to power its Profile Cloud API.

Replacing out-of-date planning applications

58 percent of retailers indicate analytics is the top merchandise planning priority for 2016

According to a new special report from Boston Retail Partners (BRP), retailers are finding that many of their current planning applications are ineffective and unable to support the complex analysis required to optimize planning decisions and ultimately, meet the demands of today’s customer.

Addressing each customer individually

Benefits and risks of big data in retail

Customer loyalty programs, mobile apps, and online ordering data are just some of the data sources retailers can use today to gain new insights into nearly every aspect of their business. “Big data” is the big buzzword here.

Tyco showcases new fitting room analytics at NRF Big Show

Retailers gain valuable inventory and shopper insights

Tyco Retail Solutions unveiled its new TrueVUE fitting room analytics at NRF Big Show 2016. New inventory, traffic intelligence and loss prevention use cases that extend data visibility into the fitting room area provide retailers with the power to better serve clients, while minimizing loss in this traditional “high risk” security zone.

Improve sales forecasting with knowledge about the weather

MeteoGroup presents weather solutions for the retail industry at EuroCIS 2016

Weather is intrinsically linked to customer buying behaviour. MeteoGroup presents special solutions for analysis and optimization of weather dependent processes in the retail industry in hall 10 at stand 10E52.

Tyco to acquire ShopperTrak

Data analytics and software enhance Tyco's global growth strategy to solve broader customer problems

Tyco International has reached a definitive agreement to acquire ShopperTrak, a leading global provider of retail consumer behavior insights and location-based analytics, for approximately $175 million in cash:

Real-Time response to customer traffic trends for retailers

Reflexis Systems and NOMi partner up

Reflexis Systems, Inc. and NOMi today announce a technology partnership to combine both companies’ core solutions to enable better customer service in retail stores.

Delivering real insights and margin optimization opportunities

Three new solution innovations for retailers from Periscope

Periscope, a McKinsey Solution, focusing on price, promotion, and assortment optimization, has announced three new product innovations designed to help organizations rapidly transform their approach to customer centric pricing, category management ...

95 percent of businesses admit they are underutilising analytics technology

Survey cites lack of understanding and senior buy-in as barriers to adoption

95% of businesses admit they should be making greater use of predictive analytics technology to enhance strategic decision making and improve operational efficiency. These are the findings of research carried out by Source for Consulting in ...

Purchase Intent Data research gives insights into what influences shoppers

The research includes detailed insights into what influences shoppers – from when they are considering buying to when they purchase – and highlights how much of this journey takes place out of sight of retailers. It describes how ...

Augmented advertising solution for British retailers

Monetise floor space more effectively

Walkbase and Samsung, the leading manufacturer of electronics and digital displays have announced a joint proposition to provide in-store analytics to retailers using Samsung digital screens. New Walkbase Advertising technology together ...

"Knowing when 'power hours' occur is crucial for personnel planning"

Interview with Bill McCarthy, ShopperTrak and James Cook, Thomas Sabo

Store employees play a big role in ensuring that customers receive a superior shopping experience. This is why retailers need reliable shopper data to understand key shopping timeframes, including busy periods, and to adjust their staffing needs ...

"Knowing when 'power hours' occur is crucial for personnel planning"

Interview with Bill McCarthy, ShopperTrak and James Cook, Thomas Sabo

Store employees play a big role in ensuring that customers receive a superior shopping experience. This is why retailers need reliable shopper data to understand key shopping timeframes, including busy periods, and to adjust their staffing needs ...