Shopping experience with interactive digital signage applications

Using lift & learn features and smart mirrors to activate customers

The advantage in traditional stores: customers can examine the items and pick them up. The advantage in e-commerce: There is a wide range of products and information. With the use of digital signage solutions, these two advantages can be wonderfully combined at the POS to create an omnichannel shopping experience.

At EuroShop 2020, we took a look at different solutions and their benefits: from Prestop BV, Iltis & Wiesel UG & CO. KG and Bütema AG.

More about customer experience at the Point of Sale

19.04.2021Automation leading the way to retail success
14.05.2021In-store payment: Cooperation for the customer experience

Video: Julia Pott/Ben Giese

channels: brick and mortar retail, digital signage, Tech in Retail, POS marketing, omnichannel, customer experience, EuroShop, iXtenso videos, self service, self service terminals, product information management (PIM)

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#digital signage #consulting

6 disruptive ideas for sales promotion in retail

If you want to sell, you have to captivate, convince and inspire

Pita chunks and dip on a wooden board; copyright: Pexels/Eat Kubba....

#digital signage #Tech in Retail

Interactive Touchpoints: Marketing you feel

Fingerfood for your customers

A man with a smartphone in his hand stands next to a supermarket shelf...

#brick and mortar retail #customer satisfaction

Are you leveraging the full potential of in-store foot traffic?

Bring digital marketing campaigns to physical stores

Launch of Walmart Land and Walmart’s Universe of Play

Roblox community members can check out the Walmart ‘isles’ to collect verch, catch top music artists and unlock exclusive interactive content

Recently, Walmart announced the launch of two new immersive experiences in the metaverse mega-platform, Roblox. Called Walmart Land and Walmart’s Universe of Play, the spaces offer unique interactive content and entertainment for customers, ...

07.11.2022 #online trading #e-commerce

Insights on the 'Buy now, pay later' market in Latin America to 2028

The BNPL payment industry in Latin America has recorded strong growth over the last four quarters, supported by increased e-commerce penetration

The "Latin America Buy Now Pay Later Business and Investment Opportunities - 75+ KPIs on Buy Now Pay Later Trends by End-Use Sectors, Operational KPIs, Market Share, Retail Product Dynamics, and Consumer Demographics - Q3 2022 Update" ...

21.12.2022 #security #digitization

Passwordless add-on for Shopify Plus stores with Passkeys support

Shopify Plus stores can now easily implement passwordless login with Passkeys support to help reduce drop rate and increase conversion using the free OwnID plugin

OwnID has announced the release of Passkeys support for all Shopify Plus stores. The new plugin is a low-code way to add passwordless authentication to your store. By eliminating the need to create and remember passwords, it allows users to register ...

20.10.2022 #online trading #event

How to win the Amazon algorithm

Salsify webinar on 27th October 2022

Amazon’s data shows that 70 percent of Amazon customers never click past the first page of search results. But how can your brand’s products reach - and stay on - the first page of search results? Product content is a main component ...

23.01.2023 #sustainability #logistics

Without colour, but with a lot of environmental awareness

Bonprix sets new impulses in sustainability with undyed product line

In 2022, the Otto subsidiary presented "Undyed" styles for the first time, products that do not require any dyeing at all: natural-coloured sweatshirts, nightwear, underwear and socks. How did the idea come about, how was it implemented, ...

23.01.2023 #event #marketing

Christmas World

03.02.2023 - 07.02.2023 | Frankfurt, Germany

The trade fair for the busiest time of the yearChristmas World focuses on the strongest-selling and most emotional time of the year and exploits the success factor of experience at the point of sale like no other consumer-goods trade fair. This ...

11.11.2022 #brick and mortar retail #retail

First retailers announced for Royalmount shopping centre

Louis Vuitton, Gucci, Tiffany & Co. and RH with new presence in Montreal's new Midtown destination

Royalmount, Montreal's future destination for over 170 stores including 60 restaurants and experiential attractions, has announced that Louis Vuitton, Gucci, Tiffany & Co., RH, Sandro and Maje have been confirmed for the major new retail and ...

16.01.2023 #online trading #e-commerce

E-commerce: Success with digital specialty shops?

Three small retailers show how they celebrate online success with unusual products

In the German retail sector, digitization has never arrived across the board. Many smaller retailers in particular still do not have an online shop. On the other hand, there are retailers who show how to gain a foothold in online trading – ...

Thumbnail-Photo: Kraft Heinz optimizes product content for 3000 SKUs to win on the...

07.12.2022 #e-commerce #digitization

Kraft Heinz optimizes product content for 3000 SKUs to win on the digital shelf

Salsify assists Kraft Heinz in delivering a consistent brand experience across every digital and physical retail channel

Salsify, the Commerce Experience Management (CommerceXM) platform empowering brand manufacturers, distributors, and retailers to win on the digital shelf, announced it is helping The Kraft Heinz Company update retailer product content in just ...

23.01.2023 #Tech in Retail #event

ISE – Integrated Systems Europe

31.01.2023 - 03.02.2023 | Barcelona, Spain

ISE 2023 will showcase the world’s leading technology innovators and solution providers which include industry-leading brands such as Absen, Blackmagic Design, Barco, Christie, Crestron, Google, KNX, Lang, LG, Logitech, Panasonic, Samsung, ...

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