News • 14.07.2017

Baskin-Robbins launches ice cream delivery with DoorDash

Brands will deliver to more than 600 locations in 22 cities

Employee is packing ice cream into a bag.
Source: Baskin-Robbins

Ice cream lovers in nearly two dozen cities across the country can use DoorDash – the technology company connecting customers with the best local business through door-to-door delivery – to have their favorite Baskin-Robbins ice cream treats delivered right to their doorstep.

More than 600 Baskin-Robbins locations in 22 cities will be supported by DoorDash delivery, including Atlanta, Chicago, Dallas, Houston, Las Vegas, Los Angeles, Nashville, New York City, Phoenix, Sacramento, San Diego, San Francisco, Seattle and Washington, DC. Residents in the participating cities can use the DoorDash app or website to order their favorite Baskin-Robbins products with just a tap or click, without leaving home or work.

To celebrate the launch, DoorDash and Baskin-Robbins will deliver Polar Pizza Ice Cream Treats to children’s hospitals in select cities across the country on July 14 – the same day that Baskin-Robbins will host its first-ever nationwide Polar Pizza in-store sampling. On this day, guests are invited to Baskin-Robbins shops for a free sample of Baskin-Robbins’ new Mint Chocolate Chip Polar Pizza, which features a double fudge brownie crust and Mint Chocolate Chip ice cream topped with Oreo cookie pieces, fudge and marshmallow topping. The special sampling, which will take place from Noon – 5:00 p.m. on July 14, is another way that guests can celebrate National Ice Cream Month with Baskin-Robbins.

“We’re so excited to partner with DoorDash to offer our guests the very best ice cream delivery experience and give them another way to enjoy Baskin-Robbins ice cream treats from the convenience of their own home,” said Carol Austin, Vice President of Marketing for Baskin-Robbins. “And to celebrate our ice cream delivery launch and National Ice Cream Month, we’re honored to work with DoorDash to deliver joy to several children’s hospitals across the country by providing free Polar Pizzas to patients, their families and dedicated hospital staff.”

The children’s hospitals that will receive a Polar Pizza delivery are partners of the Joy in Childhood Foundation (formerly the Dunkin’ Donuts & Baskin-Robbins Community Foundation) whose mission is to bring joy to sick and hungry kids. The participating hospitals include Ann & Robert H. Lurie Children’s Hospital (Chicago); Children’s Hospital Los Angeles; Rady Children’s Hospital (San Diego); and Phoenix Children’s Hospital.

“Nothing brings joy to people quite like ice cream, so we’re proud to celebrate our partnership with Baskin-Robbins by having Dashers across the country deliver Polar Pizzas to children’s hospitals,” said Tony Xu, CEO and co-founder of DoorDash. “Through our partnership with Baskin-Robbins, we’re now able to provide our busy customers with the convenience of having the brand’s high-quality, premium ice cream treats delivered right to their doorstep.”

Source: Baskin-Robbins

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