augmented reality

Thumbnail-Photo: Holo-Gauze creates augmented reality installation for Team Speedo launch...
29.03.2016   #screens, display screen #augmented reality

Holo-Gauze creates augmented reality installation for Team Speedo launch

Near-invisible gauze provides canvas for AR-style showcase of world-champion swimmers during promotion of new swimsuit.

Holo-Gauze, the renowned 3D display solution for hologram effects, has created a 20x9metre installation for an augmented reality style launch of Team Speedo, the swimwear and swim accessory manufacturer’s line-up of 200 super star swimmers ...

Thumbnail-Photo: Historic promotion: Virtual reality app for consumers...
23.09.2015   #customer relationship management #marketing planing

Historic promotion: Virtual reality app for consumers

DigitalFood, the free mobile app for Kroger's Food 4 Less and Foods Co. shoppers launch the promotion

Consumers can digitally unlock the exclusive footage, courtesy of Mission and Guerrero Tortillas, by simply downloading the free DigitalFood app to their iOS or Android smartphones and following the onscreen instructions to view the content: Pope ...

Thumbnail-Photo: Razorfish Global showcases personalized retail experience...
15.09.2015   #digital signage #smartphone

Razorfish Global showcases personalized retail experience

At dmexco 16-17 September 2015, the digital marketing exposition and conference, via an industry-leading combination of technologies

During the event, which in Cologne, Germany, Razorfish Global, in collaboration with Adobe, will showcase Razorshop, a leading-edge physical storefront experience that seamlessly connects the customer journey across all touch points and ...

Thumbnail-Photo: tarte Cosmetics adds Color to ShadeScout augmented reality shopping app...
26.08.2015   #app #augmented reality

tarte Cosmetics adds Color to ShadeScout augmented reality shopping app

Natural beauty brand is featured partner in FaceCake's augmented retail beauty app

FaceCake Marketing Technologies, Inc., pioneer in augmented reality with its award-winning shopping platform for retail, announced today its partnership with tarte cosmetics. ShadeScout, FaceCake's immersive cosmetics color search app, now ...

Thumbnail-Photo: The store windows are our calling card
27.03.2015   #led technology #smartphone

"The store windows are our calling card"

Interview with Nicole Werner, Visual Designer at fashion house L+T in Osnabrück, Germany

The design of the German Fashion House L+T is single sourced from the store window all the way to print advertisements. Nicole Werner, who was recently presented with the Award for Best Visual Marketing for her work, is in charge of design at the ...

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