Webtalk "retail salsa - Spice up your community" • 03.02.2021

Skilled returns management for more customer loyalty

International returns management: transparent, fast, sustainable

On Jan. 27, 2021, the new edition of "retail salsa - Spice up your community," the new webtalk format from iXtenso and EuroShop, took place.

The topic of the afternoon: the squeeze of lemon for your returns management.

Want to know what ingredients you can use to spice up your international returns management and give the customer journey the right polish? Here we recap the key insights from the webtalk for you.

You want to get the insights served directly? Click here for the on-demand video!

The ingredients were provided by industry insiders Ruben Meulenhoff, Vice President International Sales at Seven Senders, and Alien Mulyk, European Affairs Officer at the German E-Commerce and Distance Selling Trade Association (bevh).

Transparency in returns processing

Why should returns processing be kept as transparent as possible, just like shipping? Ruben Meulenhoff explains why this is important for customers: 

Want to add your recipe ideas to the next retail salsa? Here's how:

Online buying behavior and returns

What is the current state of online buying behavior among customers? Alien Mulyk told us how consumer shopping behavior has changed with regard to the Corona pandemic and how this affects the returns rate: 

Scoring despite returns

Ideally, customers don't return goods in the first place. If that's the case anyway, retailers can still score points with consumers and perhaps turn them into loyal customers after all. How? This is explained by Ruben Meulenhoff: 

Shipping and sustainability

Another topic that has been driving retailers and customers alike since before the e-commerce upswing: Sustainability. The bevh returns compendium also dealt with this. As co-author, Alien Mulyk knows what customers want in terms of sustainable returns processing and how retailers can fulfill these wishes: 

Back to the beginning: transparency

And which logistics system lends itself to more sustainability, or is it the mixture of different solutions that makes the difference? This is where our talk comes full circle, because here, too, it's all about: Transparency is what counts: 

Author: Katja Laska

related articles:

popular articles:

Thumbnail-Photo: Real-time tracking 2.0: How packages no longer go astray...
05.07.2023   #online trading #sustainability

Real-time tracking 2.0: How packages no longer go astray

The importance of customer communication and real-time tracking for the retail sector

"Delivery is 3 stops away" and it still takes an hour? This is not uncommon. Many people align their daily planning with delivery time estimates and still have to deal with disappointment. Simon Seeger, Founder and Managing Director of Bettermile, tells us ...

Thumbnail-Photo: PayU and Prosus champion sustainable packaging solutions in India...
07.06.2023   #e-commerce #sustainability

PayU and Prosus champion sustainable packaging solutions in India

'Scaling Sustainable Packaging Report' takes a comprehensive look at the significant waste management challenges India faces

On World Environment Day, in a transformative move to address the urgent need for sustainable packaging solutions in India's rapidly growing e-commerce sector, PayU, one of the leading online payment service providers in India, and Prosus, the ...

Thumbnail-Photo: The dream of all logistics experts: Each delivery simply works...
27.07.2023   #e-commerce #logistics

The dream of all logistics experts: Each delivery simply works

How the start-up Green Convenience wants to guarantee successful deliveries.

The multiple individual deliveries to end customers are problematic. They consume resources, pollute the environment and clog the streets. If continual delivery attempts by providers or consumers’ parcel pick-ups by car are added to this, the ...