Company News • 12.01.2018

EuroCIS 2018: Detego shows digital InStore solutions for the fashion retail industry

Smart fitting room, chatbot und InStore software

Detego, a market leader in real-time business intelligence for the fashion retail industry, will showcase three of its software solutions at EuroCIS, taking place from February 27th to March 1st 2018 in Düsseldorf, Germany. Visitors to Europe’s leading trade fair for retail technology can experience the Detego Smart Fitting Room, the Chatbot Detega and the Detego InStore Lean Edition as live-demos in hall 9 on booth #C03.

Supplier
Logo: Detego GmbH

Detego GmbH

Hans-Resel-Gasse 17a
8020 Graz
Austria
Photo: Smartphone display shows stock for individual items; copyright: Detego...
Source: Detego GmbH

The mobile Detego InStore Lean Edition, a quick-start solution for the digital store, allows fashion retailers to quickly adopt a “smart” replenishment process and carry out “intelligent” stocktakes, by starting small and scaling across the entire store network. Offered as a SaaS (Software-as-a-Service) model with cloud hosting, retailers benefit from high inventory accuracy and consistent article availability at low cost.

Detego addresses retail chains, franchisees, as well as brand store owners. A clear path of scaling ensures a rapid deployment and an easy functional extension to the Detego InStore Full Edition.

Better service and valuable insights into customer preferences

The fitting room is the most important place in the entire store when it comes to purchase decisions being made. This means that it’s crucial to provide support and additional services for customers. These might include product recommendations, such as matching items available on the sales floor that can be brought directly to the fitting room by sales staff via a "call-to-assist" button. The customer can look up other products, check for availability, reserve articles or have them delivered directly from the store to their home. Links to videos or social media feeds can also help.

In the field of Artificial Intelligence (AI), Detego brings digital support to the store with its Chatbot “Detega©”. The virtual personal assistant accompanies customers throughout their entire shopping experience and provides additional support in the vital decision-making process, such as making product recommendations and earmarking other popular items, bestsellers, discounted articles or product variants.

Photo: Woman using a digital touch screen in a dressing room; copyright: Detego...
Source: Detego GmbH

Captivating customers digitally

The AI capabilities are not just limited to the chatbot itself, but also work continually in the background by communicating with other systems in the store. The chatbot checks the actual availability of articles and compiles data about customer types and their preferred article combinations and choices.  As a result, recommendations become more meaningful and personal and only articles immediately available in the store are recommended. This makes the chatbot a reliable sales assistant and tool that customers will use again due to a positive shopping experience. The chatbot can even continue to interact with the consumer after leaving the store and inform them about new offers, or reserve articles in a preferred store.

“We want to introduce fashion retailers to solutions that support them in their daily challenges,” says Dr. Michael Goller, CTO at Detego. “We can show how fashion retailers can positively influence buying decisions and how a chatbot helps in the sales process, as well as witness how several global fashion brands have successfully adopted the Detego InStore Lean Edition.”

related articles:

popular articles:

Thumbnail-Photo: Hanshow’s ESL Solutions Push Precision and Performance at the National...
04.04.2024   #retail #customer experience

Hanshow’s ESL Solutions Push Precision and Performance at the National Hardware Show

NHS is the premier event where home centers, independent retailers, online retailers, wholesalers, distributors ...

Thumbnail-Photo: POCOs experience: efficiency and customer proximity through digital...
30.04.2024   #customer satisfaction #digitization

POCO's experience: efficiency and customer proximity through digital price tags?

How ESL and other digital elements are used in furniture stores

POCO Einrichtungsmärkte GmbH relies on Electronic Shelf Labels (ESL). So far, 93 of the 127 stores have been equipped with this technology ...

Thumbnail-Photo: Zebra: Using transparency to combat losses and shrinkage...
24.05.2024   #Tech in Retail #personnel management

Zebra: Using transparency to combat losses and shrinkage

Companies in the retail sector like Lowes Food, Belk’s and Vera Bradley are gearing themselves up for the future with cost optimisation strategies.

Loss prevention is playing an increasingly important role in reducing inventory discrepancies.Inventory is a major challenge for companies in the retail sector: 82% of retailers in Zebra's latest 16th Annual Global Shopper Study say that ...

Thumbnail-Photo: Classic POS reimagined
14.03.2024   #POS systems #printers

Classic POS reimagined

Introducing the new generation CT-S801III and CT-S851III
POS printer range.

Citizen Systems launches new CT-S801III ...

Thumbnail-Photo: iXtenso tests: REWE Pick&Go
13.03.2024   #customer experience #app

iXtenso tests: REWE Pick&Go

New test store in Düsseldorf - is the concept convincing?

REWE has launched its Pick&Go concept (on a trial basis) in Düsseldorf. We tested the store!

Thumbnail-Photo: Fashion retail: mobile discovery, more convenient shopping...
04.07.2024   #online trading #brick and mortar retail

Fashion retail: mobile discovery, more convenient shopping

How Breuninger is breaking boundaries with omnichannel

Breuninger, with twelve stores in Germany and another in Luxembourg, provides a traditional shopping experience ...

Thumbnail-Photo: Smart working in retail: are headsets the solution?...
27.03.2024   #brick and mortar retail #video surveillance

Smart working in retail: are headsets the solution?

Internal communication technology and its potential

Retailers are often faced with the dilemma of combining customer service with operational efficiency. In this intersection ...

Thumbnail-Photo: Introducing the Salto Glass XS Reader Series...
10.07.2024   #RFID (radio frequency identification) #access control systems

Introducing the Salto Glass XS Reader Series

Redefining Smart Access Control

Salto proudly unveils the Glass XS Reader Series, an innovative line of products ...

Thumbnail-Photo: How efficient is your workforce management?
24.04.2024   #workforce deployment #workforce management

How efficient is your workforce management?

Workforce management software in retail is successful when it optimizes processes, increases employee satisfaction, and improves ...

Thumbnail-Photo: Intelligent shopping assistant: how can it help in the store?...
26.06.2024   #brick and mortar retail #app

Intelligent shopping assistant: how can it help in the store?

Practical examples of use in DIY stores and fashion stores

Product search, navigation, shopping basket management and checkout: intelligent shopping assistants can now be integrated into ...

Supplier

REMIRA Group GmbH
REMIRA Group GmbH
Phoenixplatz 2
44263 Dortmund
Innovative Technology Ltd.
Innovative Technology Ltd.
Innovative Business Park
OL1 4EQ Oldham
Zebra Technologies Germany GmbH
Zebra Technologies Germany GmbH
Ernst-Dietrich-Platz 2
40882 Ratingen
SALTO Systems GmbH
SALTO Systems GmbH
Schwelmer Str. 245
42389 Wuppertal