Images • 20.02.2020

The eye is shopping too!

Visual merchandising and product presentation at EuroShop 2020

For a successful purchase, it sometimes takes more than just a full wallet. Customers want to be addressed in the store - not only by staff, but also visually. We also took a look around EuroShop in terms of visual merchandising and product presentation. Take a look for yourself!

Petit, oversized, unique - mannequins

Present clothes in the shop window that fit the mannequin perfectly! Then it should be mannequins with the DNA of BONAMI - woman, man or child - each doll looks deceptively real. Thanks to 3D design, classic sculpting techniques and communication with the manufacturer, the mannequins can appear realistic or abstract, simplistic or sporty, classic or extravagant, depending on the style of clothing. A harmony that brings the doll and the garment together as one - as if made for the mannequin!

Photo: The eye is shopping too!
Source: beta-web/Klein

The one and only kind - MOCH mannequins 

Mannequins with modelled hairstyles, realistic make-up, striking facial features and casual posture. They are the mannequins of the TRIBECA-Collection by Moch Figuren GmbH from Cologne. They captivate with their abstract nature, their big city character and their casual posture underline the streetware spirit and are shaped by a team of professional make-up artists, sculptors and marketing specialists. But also the cooperation with international fashion designers and stylists makes it possible to produce unmistakable individual pieces. A step forward for the retail industry! We marvel them at EuroShop 2020!

Mannequins standing between posters
Source: beta-web/Klein

Sustainable individual – B mannequins

Environmentally friendly processed, individually designed and provided with company logo. It could hardly be more individual! The mannequins from B Mannequin GmbH stand out from the crowd and underline the seasonal collection of every shop window! An additional advantage: B Mannequin GmbH offers a BEAUTY Kit for every mannequin purchase, so that the mannequins keep their beauty for a long time and experience many seasons!

Mannequin Köpfe
Source: beta-web/Klein

Unusual start of the season - decorative articles and object installations

Are you planning a project or a seasonal campaign? No matter whether in the city, in a shopping centre, at an event or in a store. Visual Creation GmbH & Co. KG offers numerous decorative articles and object installations for indoor and outdoor use. Street spans, fibreglass mesh articles combined with light, decorated artificial fir trees, contour light chains or an Easter egg seating group - the unusual range extends from two-dimensional to ten metre high 3D objects and is seasonally innovative. To ensure that the planning runs smoothly, a member of our staff will advise you on the purchase on site.

illuminierte Säule und Sitzmöglichkeiten
Source: beta-web/Klein

How comic figures assume real sizes - B-Tweens mannequin

A comic figure from Japan, a sign of the rebellious youth movement - the mannequin B-Tweens from Genesis Display GmbH is a mannequin of a special kind. It has the characteristic facial features and body language of the Japanese comic figures. But it is not just a mannequin - there is a choice of three heads, two make-up looks and a wide range of skin colours. This mannequin should be of particular interest to toy retailers and attract customers to the store!

modern mannequins with futuristic aspects
Source: beta-web/Klein

Staged worlds - Window and POS & Showroom Concepts

A good brand not only appeals to its target group with innovative products, but also arouses emotions. The goal is to skilfully stage brand messages so that they are remembered. Style`n`Store GmbH helps every store to tell stories, be it with shop window campaigns or custom-made products, sales concepts at the POS or advertising campaigns. Style`n`Store GmbH creates living memories - from the idea carrier to the planning, assembly and design.

Paper butterflies on the wall next to a mannequin
Source: beta-web/Klein

On the right way to the end customer with shop window decorations

Sometimes it is the small details that support a sales decision. Shop window decorations made of metal, cardboard or plastic, which emphasize product contents, attract customers into the store. The Czech company Authentica, s.r.o. focuses on the brand message of each company and creates individual shop window decorations. With numerous awards and economic and environmentally friendly work, they have already helped many stores to success.

Visual merchandising for the walls
Source: beta-web/Klein

Mobile mannequins for the festive times

The mannequins from Creation Group A/S offer a visual experience that creates a festive atmosphere. The oversized nutcrackers are an invitation to a visual version of the holidays.

Nutcracker and other festive figures
Source: beta-web/Klein

100% natural mannequins

Pearl Mannequin's mannequins are made from plants and decompose in a sustainable way. Besides the aspect of sustainability, elegance in design also plays an important role. The figures should function as aesthetic eye-catchers.

Mannequins made from natural materials
Source: beta-web/Klein

related articles:

popular articles:

Thumbnail-Photo: LVMH and Epic Games announce strategic partnership...
22.06.2023   #e-commerce #digitization

LVMH and Epic Games announce strategic partnership

Companies aim to transform Maisons’ creative pipeline and customer experiences

At the Viva Technology show, LVMH announced a partnership with Epic Games, creator of Fortnite and Unreal Engine, to transform the Group’s creative pipeline and bring customers new types of immersive products discovery experiences. This ...

Thumbnail-Photo: Beyond the Green Buzz: How to become truly sustainable in retail...
09.08.2023   #retail #sustainability

Beyond the Green Buzz: How to become truly sustainable in retail

Branding, sourcing, and ethics – Insider insights for retailers

Sustainability is today's corporate catchphrase. Yet, discerning genuine efforts from mere claims can be challenging. But how can consumers be sure that sellers genuinely walk the talk? Enter El Green Mall ...

Thumbnail-Photo: New GS1 Germany requirements in force for better data quality...
12.06.2023   #online trading #digitization

New GS1 Germany requirements in force for better data quality

Brands facing new challenges to providing product content to German retailers through the GDSN

GS1 Germany released two new requirements impacting brands selling food/beverage (and food-adjacent) products to the German market aiming at increasing product data quality passing through the Global Data Synchronization Network (GDSN). ...

Thumbnail-Photo: Scary and clever - marketing for Halloween
20.09.2023   #brick and mortar retail #online marketing

Scary and clever - marketing for Halloween

How do you make the most of 31 October for your business?

Small means, big effect: On Halloween, you can get in touch with your customers in a playful and not too serious way....

Thumbnail-Photo: Social Commerce: Community sells?
04.10.2023   #online trading #sustainability

Social Commerce: Community sells?

Why the community approach is replacing fast delivery among customer demands and what that means for you.

For a long time it was said that fast or even "same day delivery is the key". For Fabian Mischler, this is no longer the only key to satisfied customers. In an interview, the CEO of the social commerce platform ooblee told us why community ...

Thumbnail-Photo: Grove Co. announces new retail partnerships with Kroger, Costco and...
08.06.2023   #retail #sustainability

Grove Co. announces new retail partnerships with Kroger, Costco and Hannaford

Leading sustainable consumer products company increases in-store presence at 450 additional brick & mortar locations

Grove Collaborative Holdings, Inc. (NYSE: GROV) (“Grove” or “the Company”), a leading sustainable consumer products company and Certified B Corp, today announced another significant retail expansion for Grove Co., its ...

Thumbnail-Photo: Automation: Is this the future of shopping?
06.06.2023   #brick and mortar retail #food retail

Automation: Is this the future of shopping?

On the shortcomings and advantages of autonomous store concepts

Grocery shopping and self-service – the Blockstore Group combines the necessary with the pleasant and helps retailers implement autonomous and automated store concepts. In particular, the Finnish start-up helps to install a suitable ...

Thumbnail-Photo: MikMak rolls out e-commerce acceleration platform...
12.06.2023   #e-commerce #retail

MikMak rolls out e-commerce acceleration platform

Platform offers brands insights that drive business performance

MikMak, the leading e-commerce acceleration platform for multichannel brands, today announced the launch of MikMak 3.0. The enhanced platform enables commerce and conversion opportunities across every consumer touchpoint, along with more advanced ...

Thumbnail-Photo: Be different – be successful
24.08.2023   #brick and mortar retail #customer satisfaction

Be different – be successful

10 examples of how retailers can differentiate themselves in the market with unique shopping experiences

The grey blob – no one wants to be part of it. Small and medium-sized retailers in particular need unique selling propositions to be able to assert themselves against the competition from companies worth billions. But what can ...

Thumbnail-Photo: 5 tips for successful TikTok marketing for your online store...
06.09.2023   #online trading #marketing

5 tips for successful TikTok marketing for your online store

How to gain loyal fans for your brand

TikTok is the Wild West of social media: Everything is moving at lightning speed and you only have a blink of an eye to captivate users. If you spend a lot of time on TikTok, you'll know right away...