Images • 25.11.2022

Mannequins and their effect

The latest trends in visual merchandising at EuroShop 2023

Do not address the customers first in the store? That's possible with the right window dressing! Mannequins play an important role here. They showcase merchandise - especially clothing and asseccoires - particularly well.

Because: They can be much more than just a presentation surface. They themselves are an eye-catcher. When it comes to design, visual merchandisers give free rein to their imagination and will also be demonstrating at EuroShop 2023 in the "Shop Fitting, Store Design & Visual Merchandising" dimension what is visually possible to take window dressing to a new level and boost sales promotion - not just in the store, but already in front of it.

Zur Einstimmung hier einige Highlights von der EuroShop 2020!

Author: Katja Laska

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