Interview • 01.10.2019

When customers become cashiers

Treading a fine line between traditional and visionary, between checkouts and codes

For years, we have done this in online stores: we fill our shopping cart, click to pay and are excited about our purchase. Thanks to the snabble app - now available at the Knauber Hobbymarkt in Bonn and at IKEA in Frankfurt – consumers can also do this in brick and mortar stores. 

How does the app work? Patrick Queisler from snabble GmbH sat down with us and talked about challenges, hesitations, and visions.

Mr. Queisler, what do retailers who want to offer your app need to know and do?

Patrick Queisler: For starters, retailers need to provide the product data, which includes name, price, and GTIN. Many already have this data available to support their online stores or Google Shopping feed. If that’s not the case, we can help with the compilation and subsequently import the data into our system.

They must also provide us with the respective store locations where they plan to use the app.

Left woman, right man - sitting at a table in the shop and talking....
iXtenso editor Katja Laska in an interview with Patrick Queisler.
Source: iXtenso/Pott

How does the payment process work?

Customers can pay for the self-scanned items online - as is the case with Knauber – or complete the payment process at the cash register - as is the case with IKEA. The technical integration of our app depends on the point of sale system and software. The app converts the scanned products into a QR code to pay at the cash register. The code is scanned and customers pay at the self-checkout at IKEA for example.

Online payment is a slightly bigger challenge because it is not just about accepting payments. For accounting purposes, retailers must also know the price the product sold for in the system.

At Knauber Hobbymarkt, customers can pay online but instead of going to the cash register, they still have to stop by a payment terminal to scan the QR code.

Actually, customers don’t have to do this step because we technically don’t need the kiosk system for the online payment process. However, many people tend to be hesitant – myself included when I tried it myself – and get a strange feeling if they simply exit the store. That’s why there is a payment terminal.

Does this mean nobody controls the purchase?

Knauber does random inspections, while IKEA has designated security staff using a so-called checkout supervisory function to ensure that items have actually been scanned. This happens while customers pay, and they often don’t even notice it.

What is the role of the checkout staff in this setting?

The benefit for customers is that they no longer have to place the items on the conveyor belt. Meanwhile, cashiers have to be able to review the shopping cart without pulling the individual items across the scanner. That’s why it is advisable to use express checkouts that are staffed with an employee, allowing him/her to have a better overview.

What about stores that sell items piece by piece and the items are not predefined? How could this system work with fabrics sold by the yard or unpackaged produce?

It’s technically feasible. We have two options in this case. The first option is to print a barcode that specifies the quantity - three kilograms, five yards, etc. The second option is to use a code for items that have to be weighed or measured and the customer enters the respective quantity.

Our goal is to make everything scannable, which is a challenge, of course, and always hinges on the data suppliers give retailers.

What is your vision for the future of shopping?

If there's one thing we know for sure, it's that self-scanning will succeed. Having said that, this only works if customers can use one mobile app for all retailers – a kind of Spotify for shopping, so to speak. That’s what we want to provide.

Interview: Katja Laska

related articles:

popular articles:

Thumbnail-Photo: Shopping experience thanks to electronic shelf labels...
10.11.2020   #customer satisfaction #brick and mortar retail

Shopping experience thanks to electronic shelf labels

A unique customer experience at new danish gaming store

At the end of August 2020, Denmark's new gaming universe Games N 'Gadgets opened its doors to gamers and game-loving people in the center of Horsens city. Games N 'Gadgets offers everything within gaming, gadgets and computer ...

Thumbnail-Photo: Evaluation tool for recyclable packaging
10.08.2020   #sustainability #software applications

Evaluation tool for recyclable packaging

Fraunhofer UMSICHT tests Henkel's extended version for materials like paper and cardboard

Packaging protects products during transport and storage. In order to develop sustainable packaging and conserve resources, Henkel developed an evaluation tool that quickly and reliably checks plastic packaging for recyclability. The tool has now ...

Thumbnail-Photo: New chain of toy stores in strong collaboration...
29.09.2020   #brick and mortar retail #digitization

New chain of toy stores in strong collaboration

Kids Coolshop is booming with new toys stores in a pressured market where competition is fierce

The chain has started installing electronic shelf labels in its physical stores. The electronic price tags are linked to a strong e-commerce engine and must help ensure competitive prices across all channels.Kids Coolshop was launched in 2017 ...

Thumbnail-Photo: Checkout-free service at Giant Eagle’s GetGo Café+Market store...
07.09.2020   #self-checkout systems #app

Checkout-free service at Giant Eagle’s GetGo Café+Market store

Retrofitting an existing store

Grabango announced the launch of commercial service with one of its retail partners, Giant Eagle, Inc, owner of GetGo Café+Market. Grabango’s checkout-free system is now available to save shoppers time by letting them skip the line. The ...

Thumbnail-Photo: Denmarks first sustainable DIY store has great success...
30.10.2020   #sustainability #electronic shelf labels (ESL)

Denmark's first sustainable DIY store has great success

Electronic price tags provide price and product information

In February 2020, STARK opened its doors to a whole new and sustainable DIY store in Hørsholm (Denmark), which will make it easier for customers to build sustainably. The store has got a flying start despite Corona and general restrictions in ...

Thumbnail-Photo: Knowledge is (retail) power
07.09.2020   #brick and mortar retail #digitization

Knowledge is (retail) power

The Germany Research Center for Artificial Intelligence (DFKI) wants to attain knowledge to assist the retail sector and creates digital twins of stores to make it a reality

Knowledge for all retailers - DFKI has launched the Knowledge4Retail (K4R) project series to achieve this goal. The driving force is an open-source platform for complex AI and robotics applications in retail.  The project relies on a digital ...

Thumbnail-Photo: Smart solutions for the retail of tomorrow
28.09.2020   #video surveillance #video cameras

Smart solutions for the retail of tomorrow

Increase sales in retail?

Use intelligent technologies to set the right buying impulses at the stationary PoS by continuously adapting advertising messages to the situation in real time.Learn more about it in the video! ...

Thumbnail-Photo: Quantity discount on the WIMIsys PT51!
05.08.2020   #POS systems #displays

Quantity discount on the WIMIsys PT51!

From now until September 30th: 10% discount on the WIMIsys PT51 POS System when purchased together with a Swissbit TSE solution

Are you looking for TSE compliant POS solution for your customers in bakery, restaurant or retail shop? ...

Thumbnail-Photo: IKI selects Reflexis Systems intelligent workforce management to...
13.10.2020   #personnel management #workforce deployment

IKI selects Reflexis Systems intelligent workforce management to optimize labour efficiency

Lithuanian retailer will work with StrongPoint to deploy Reflexis solutions in 228 stores and across 5,000 employees

Reflexis Systems (now part of Zebra Technologies), the leading provider of intelligent workforce management and execution solutions for multi-site businesses in retail, food service, hospitality and banking, today announced that IKI, one of ...

Thumbnail-Photo: World’s first convenience store retrofitted with AI technology...
14.08.2020   #video surveillance #video cameras

World’s first convenience store retrofitted with AI technology

Standard Cognition to provide Circle K with autonomous checkout

Standard (“Standard Cognition”) announced that Alimentation Couche-Tard, a company that operates close to 14,500 convenience stores worldwide, including under the global brand Circle K, has selected Standard to pilot touchless, ...

Supplier

SALTO Systems GmbH
SALTO Systems GmbH
Schwelmer Str. 245
42389 Wuppertal
Delfi Technologies GmbH
Delfi Technologies GmbH
Landgraben 75
24232 Schönkirchen
Reflexis Systems GmbH
Reflexis Systems GmbH
Kokkolastr. 5-7
40882 Ratingen
Axis Communications GmbH
Axis Communications GmbH
Adalperostraße 86
85737 Ismaning
POS TUNING Udo Voßhenrich GmbH & Co KG
POS TUNING Udo Voßhenrich GmbH & Co KG
Am Zubringer 8
32107 Bad Salzuflen
Adasys GmbH – a Poindus Company
Adasys GmbH – a Poindus Company
Max-Planck-Straße 10
70806 Kornwestheim