Company News • 19.04.2011

An idea becomes reality: netvico collaborates with Bogner

Photo: © netvico
Photo: © netvico

netvico has added yet another fashion store to its illustrious client base: the premium and lifestyle brand Bogner. To mark the beginning of this collaboration, three terminals have been installed in Bogner stores in Cologne, Munich and Garmisch-Partenkirchen, adding a virtual sales environment where shoppers can access the whole range of Bogner products in its online shop.

The »B-Terminal«, designed by Bogner and implemented by netvico, is a beauty worth beholding. The outer casing in white pine veneer blends in perfectly with the existing Bogner store interior. The center-piece of the pillar is a 32-inch full HD touch screen offering access to the company’s customized website and online shop. Once online, customers can call up and check the availability of various articles, watch videos of the latest collections and then place an order directly.

Shopping, however, is definitely not the only activity offered at the terminals. Along with fashion news and styling tips, the digital pillar also has a particular highlight in store: the Willy-Bogner films »Magic in Motion« and »Ski to the Max«. Customers can feel free to watch these films any time they want – an offer that may well appeal to the male shoppers in tow.

The next chapter in netvico and Bogner’s successful collaboration is soon to begin with a fourth terminal that will be installed in April on the occasion of a large Bogner exhibition at the Apolda Art Center. After the initial test phase, other Bogner stores are to be equipped with the pillars.
 

Supplier
Logo: netvico GmbH

netvico GmbH

Talstraße 41
70188 Stuttgart
Germany

related articles:

popular articles:

Thumbnail-Photo: The quiet hour – A contribution to inclusion in retail?...
31.10.2023   #customer satisfaction #marketing

The "quiet hour" – A contribution to inclusion in retail?

Finding calm in a busy world: supermarkets make their mark

The world of commerce is constantly looking for new ways to attract and retain customers...

Thumbnail-Photo: Scary and clever - marketing for Halloween
20.09.2023   #brick and mortar retail #online marketing

Scary and clever - marketing for Halloween

How do you make the most of 31 October for your business?

Small means, big effect: On Halloween, you can get in touch with your customers in a playful and not too serious way....

Thumbnail-Photo: Tips: Optimal shopping experience for  Christmas...
22.11.2023   #online trading #artificial intelligence

Tips: Optimal shopping experience for Christmas

How to prepare for the shopping days as an Amazon retailer

The promotional days at the start of the Christmas...

Thumbnail-Photo: Black Friday and Cyber Monday: Minimize mistakes, maximize success...
11.10.2023   #e-commerce #customer satisfaction

Black Friday and Cyber Monday: Minimize mistakes, maximize success

Mistakes you can avoid on promotion days like Black Friday and Cyber Monday

The promotion days on November 24 and 27 raise the sales hopes of many retailers. Despite the huge potential, these events can also be a challenge. Competition is fierce, customers are critical and expect exceptional deals. Mistakes in preparation ...

Thumbnail-Photo: ISE 2024 - the future of retail
23.10.2023   #online trading #Tech in Retail

ISE 2024 - the future of retail

ISE will take place in Barcelona from 30 January to 2 February 2024

Since it began in 2004, Integrated Systems Europe (ISE) - the world's premier exhibition for professional audio visual (pro AV) and systems integration - has grown in size, strength and influence to become an industry-defining event. Every year, ...

Thumbnail-Photo: Be different – be successful
24.08.2023   #brick and mortar retail #customer satisfaction

Be different – be successful

10 examples of how retailers can differentiate themselves in the market with unique shopping experiences

The grey blob – no one wants to be part of it. Small and medium-sized retailers in particular need unique selling propositions to be able to assert themselves against the competition from companies worth billions. But what can ...

Thumbnail-Photo: 5 tips for successful TikTok marketing for your online store...
06.09.2023   #online trading #marketing

5 tips for successful TikTok marketing for your online store

How to gain loyal fans for your brand

TikTok is the Wild West of social media: Everything is moving at lightning speed and you only have a blink of an eye to captivate users. If you spend a lot of time on TikTok, you'll know right away...

Thumbnail-Photo: Social Commerce: Community sells?
04.10.2023   #online trading #sustainability

Social Commerce: Community sells?

Why the community approach is replacing fast delivery among customer demands and what that means for you.

For a long time it was said that fast or even "same day delivery is the key". For Fabian Mischler, this is no longer the only key to satisfied customers. In an interview, the CEO of the social commerce platform ooblee told us why community ...

Thumbnail-Photo: Christmas decorations: set the scene for your store!...
09.11.2023   #customer experience #shop decoration

Christmas decorations: set the scene for your store!

From the floor to the shelves and lights to the shop window - here's how to get your store ready for Christmas!

The weeks leading up to Christmas Eve are considered to be the busiest of the year....