Millennial preferences • 04.04.2018

Workwear and uniform manufacturers leverage e-commerce

North American Workwear and Uniforms Market, Forecast to 2021...
North American Workwear and Uniforms Market, Forecast to 2021
Source: Frost & Sullivan

The Global Visionary Science Team at Frost & Sullivan reveals in their analysis - North American Workwear and Uniforms Market, Forecast to 2021 - that e-commerce is emerging as a viable and profitable channel for workwear and uniform manufacturers that have seen their rental channel come under pressure in recent years. This is likely to disrupt the supply chain significantly, as manufacturers have to rethink their inventory management strategies. Industry feedback suggests that inventory management is critical for ensuring manufacturers have the right amount of stock at hand to meet orders in a timely and efficient manner.

According to Frost & Sullivan, manufacturers have to realign their product portfolio to suit the preferences of millennials. "Manufacturers will benefit from tailoring their product portfolios to suit the end-user preferences of millennials that are looking for garments that combine fashion and function."

Additionally, those manufacturers that can successfully leverage e-commerce are likely to benefit going forward as the outlook for the rental channel appears sub-optimal. End users are looking for value addition in their garments such as moisture-wicking fabrics, stain-resistance and anti-microbial properties. Manufacturers that are able to bring to the market smart workwear are also likely to see their products gain acceptance among a niche end-user group that favors technologically advanced products. Stable regional dynamics are likely to characterize the forecast period. NAFTA renegotiations, however, are likely to weigh in on some manufacturers as they carefully evaluate investment opportunities.

"The uniforms and workwear market is poised for growth as manufacturers realign their product mix to suit the needs of a largely millennial workforce. Additionally, the emergence of e-commerce as a reliable sales channel is likely to shift pricing and sourcing strategies," stated Frost & Sullivan.

The analysis reveals the following growth opportunities:

  • The millennial workforce offers significant opportunities for growth to manufacturers. This end-user base is looking for fashionable workwear garments that have a strong aesthetic element.
  • E-commerce is set to become a viable channel as millennial workers prefer to shop online, which is likely to give a boost to online sales.
  • The North American workwear and uniforms market is predicted to grow at 1.9% reaching $11.17 billion by 2021.
  • The Trump administration is expected to bring back manufacturing jobs to the United States, which should put the brakes on the decline in blue workwear sales.

Manufacturers have the opportunity to reach out to an end-user base with waning interest by bringing to the market blue workwear that is visually appealing.

Source: Frost & Sullivan

related articles:

popular articles:

Thumbnail-Photo: Toshiba spotlights new innovations for empowering retail...
21.01.2019   #mobile payment #payment systems

Toshiba spotlights new innovations for empowering retail

Showcasing its latest solutions, services and innovative concepts at hall 9 booth B42

Visitors to EuroCIS 2019 will learn at Toshiba's booth how every retailer can design his checkout to suit his and the customers' needs. Under the motto "Empowering the Art of Retail", Toshiba will present its end-to-end IT ...

Thumbnail-Photo: Digital Signage Summit (DSS) Europe
07.05.2019   #digital signage #digitization

Digital Signage Summit (DSS) Europe

iXtenso readers receive a 30% ticket-discount!

The two-day event comprises a comprehensive mix of twin-track conference programme; hands-on workshops; exclusive presentations; numerous networking opportunities and a vendor and service supplier exhibition area.In 2019, DSS Europe returns to the ...

Thumbnail-Photo: Secure networking for 8,800 locations
09.04.2019   #security #software developement

Secure networking for 8,800 locations

LANCOM and ecotel to build one of the largest SD-WANs in Europe

The German network infrastructure supplier LANCOM Systems and the Düsseldorf-based ICT company ecotel have concluded a far-reaching cooperation agreement to build one of the largest WAN projects featuring software-defined networking (SDN) in ...

Thumbnail-Photo: SES-imagotag VUSION Pulse Software
30.01.2019   #data warehouse management #software management

SES-imagotag VUSION Pulse Software

Improve Profitability and Reduce Waste

For 25 years, SES-imagotag has been the trusted partner of retailers for digital technology in stores. SES-imagotag, the worldwide leader in smart digital labels and pricing automation, develops a comprehensive IoT and digital platform that delivers ...

Thumbnail-Photo: APG Cash Drawer: new SMARTtill business development manager...
15.05.2019   #cash management #cash handling systeme

APG Cash Drawer: new SMARTtill business development manager

APG Cash Drawer announces hire of SMARTtill business development manager

APG Cash Drawer, a fast-growing global manufacturer of cash management solutions, announced today the addition of Tony Pusateri as SMARTtill Business Development Manager. ...

Thumbnail-Photo: Toshiba: artificial intelligence for frictionless shopping...
21.02.2019   #self-checkout systems #Trade fair special EuroCIS 2019

Toshiba: artificial intelligence for frictionless shopping

AI, edge computing and smart shelf technology at the EuroCIS 2019

Thumbnail-Photo: Posiflex: interactive self-service kiosk systems for the POS...
21.02.2019   #kiosk terminals #self service terminals

Posiflex: interactive self-service kiosk systems for the POS

Going through changes and coming out stronger - Posiflex aquisitions

Thumbnail-Photo: Online inventory management system
06.05.2019   #online trading #e-commerce

Online inventory management system

5 things e-commerce retailers should look for

In order to perform online efficiently as an Internet retailer, one needs to choose the most effective inventory management system. Its main features should include centralised user interface, full automation, automated stock checking and ...

Thumbnail-Photo: Social commerce 2.0: artificial intelligence detects purchase intention...
18.04.2019   #e-commerce #sustainability

Social commerce 2.0: artificial intelligence detects purchase intention

Choosy analyzes fashion trends on Instagram – and redesigns them

The fashion world moves at lightning speed – and more than ever thanks to the rise of social media. In the past, key trends emerged off the runways twice a year during fashion weeks. Now Instagram et al. set the tone daily thanks to feeds of ...

Thumbnail-Photo: E-commerce: AI-powered translations revitalize business...
29.04.2019   #online trading #e-commerce

E-commerce: AI-powered translations revitalize business

Interview with Boris Zielonka, Director Marketing & Sales, Eurotext AG

Retailers who set up an online store can expand their business – especially if they create a multilingual content strategy.As a language and translation service, Eurotext AG supports retailers in this endeavor. From this conversation with ...

Supplier

ROQQIO Commerce Solutions GmbH
ROQQIO Commerce Solutions GmbH
Harburger Schloßstraße 28
21079 Hamburg
Delfi Technologies GmbH
Delfi Technologies GmbH
Landgraben 75
24232 Schönkirchen
Intenta GmbH
Intenta GmbH
Ahornstraße 55
09112 Chemnitz
Axis Communications GmbH
Axis Communications GmbH
Adalperostraße 86
85737 Ismaning
APG Cash Drawer
APG Cash Drawer
4 The Drove
BN9 0LA Newhaven
LANCOM Systems GmbH
LANCOM Systems GmbH
Adenauerstraße 20 / B2
52146 Würselen
POSIFLEX GmbH
POSIFLEX GmbH
Flinger Broich 203
40235 Düsseldorf
AURES Technologies GmbH
AURES Technologies GmbH
Maisacherstr. 118
82256 Fürstenfeldbruck
CCV Deutschland GmbH
CCV Deutschland GmbH
Gewerbering 1
84072 Au i.d.Hallertau