With less than one week to go until the start of KIOSK EUROPE EXPO 2011 and DIGITAL SIGNAGE EXPO 2011, pre-registrations indicate that this year will be the most interesting event to date.
Visitors from renowned international brands such as Prada, Nestlé, Rewe, Air France and Red Bull have already registered to attend the event, which brings together specialists in self-service and digital signage solutions from around the world. The diversity of pre-show sign-ups is testament to the fact that KIOSK EUROPE EXPO 2011 and DIGITAL SIGNAGE EXPO 2011 is the first choice for key decision makers across these important industries.
Not only are pre-registrations up compared to this time last year; we are also seeing registrations from a far greater range of countries. As well as the usual high numbers from Germany, the UK and the Netherlands, there has been a dramatic rise in the number of Eastern European visitors. This reflects the way the industries have grown, matured and spread over the last year. We will also welcome visitors from Turkey and Russia. The digital signage and self-service industries are taking hold at an astonishing rate in these regions, and the presence of companies from these parts of the world reflects the show’s truly international character.
Another trend which can be observed from pre-registrations is that visitors from all sorts of different backgrounds will be attending. Digital signage and self-service is no longer purely of interest to retailers; players from almost every conceivable vertical market have become involved. This is because technology has moved beyond simple customer interaction, and now encompasses all sorts of different means of interactivity with the public.
This year, there will be special focus on content creation, 3D display technology and on the many service and integration companies who are entering the market. The Open Forum will also return, once again with the help of the experts at the Platt Retail Institute. As well as this, there will be all the cutting edge solutions and technologies that visitors have come to expect from KIOSK EUROPE EXPO and DIGITAL SIGNAGE EXPO.
The events will be held on 24, 25, 26 May 2011 in Messe Essen, Essen, Germany, and entrance is free for pre-registered visitors. To pre-register please visit www.kioskeurope-expo.com or www.digitalsignageexpo.eu.
