The Kroger Co and NVIDIA announced a strategic collaboration to reimagine the shopping experience using AI-enabled applications and services.
Kroger, USA’s largest grocer, and NVIDIA will build a state-of-art AI lab and demonstration center to expand Kroger’s freshness initiatives, improve shipping logistics and create a better shopping experience in stores through digital twin simulations — virtual models designed to accurately reflect store layouts and other operations.
The lab will be located in Kroger’s Cincinnati-based headquarters office. It will use the NVIDIA AI Enterprise software suite for retail, NVIDIA Omniverse™ Enterprise to build digital twin simulations and NVIDIA cuOpt to explore logistics optimizations. The initial installation will use nine NVIDIA DGX™ A100 systems, NVIDIA InfiniBand networking and NVIDIA RTX™ workstations to gather actionable insights on the grocer’s nearly 2,800 stores across the United States.
The companies will explore how to:
- Identify early indicators of deteriorating freshness through computer vision and analytics.
- Use dynamic routing for last-mile delivery to ensure freshness from farm to plate
- Optimize store efficiency and processes with digital twin store simulation
