fitting room

Digital fitting room application for fashion retailers

Realising a number of benefits through the use of integrated technology solutions

EllaFashion has launched its EllaFittingRoom system – a smart technology that the company claims revolutionises the way customers and staff use changing room facilities in fashion stores.

The digital renaissance of the fitting room

Customers want to feel that the shop moves with the times

Today's customer always has his smartphone in hand. Do not miss anything, always be up to date. In order to keep stationary fashion retail a "place-to-go", retailers should go into much detail and meet the wishes and habits of ...

Tyco showcases new fitting room analytics at NRF Big Show

Retailers gain valuable inventory and shopper insights

Tyco Retail Solutions unveiled its new TrueVUE fitting room analytics at NRF Big Show 2016. New inventory, traffic intelligence and loss prevention use cases that extend data visibility into the fitting room area provide retailers with the power to better serve clients, while minimizing loss in this traditional “high risk” security zone.

I got it! Fitting room experience

OneView Commerce announced the release of I Got It!, the first interactive fitting room application that empowers customers to shop from the privacy and convenience of their own dressing room.Shoppers can communicate with sales staff, browse styles, ...

Virtual fitting room solutions provider Fits.me receives €4.2m from CEO

CEO and existing investors in management buy-in

Virtual fitting room solutions provider Fits.me has completed a first close of €4.2m [$5.34m] of a €7m 'top-up' investment from its new chief executive, James B. Gambrell, backed by its major investors.  The management buy-in ...

Virtual fitting room data shows 7% increase in Average Basket Value

Bucking general clothing sector trend

The basket value of online clothes shoppers who use a virtual fitting room while making their purchase is an average of 7% higher than shoppers who don’t, more than offsetting the general 1% decrease in average basket values experienced by UK ...

Virtual Fitting Room service to be deployed by five brands across Europe

Avenue32, Henri Lloyd and John Smedle, Mexx in the Netherlands and Boden in Germany chose Fits.me

The 5 brands have all signed up to the software-as-a-service solution in 2013 to improve the customer experience online and increase conversion.Co-founder and chief executive of Fits.me, Heikki Haldre, commented: “Across the UK and Europe, ...