It starts with awareness, then comes the information and test phase, and ideally the customer journey doesn't end after the purchase is completed, but rather turns into a long-term customer relationship with the brand. A clever marketing strategy should accompany consumers through all touchpoints.
How do shop window mannequins influence the customer journey? An interview.
How the right store design enriches the customer experience
Webinar on 22nd February at 4:30 CET
How retailers can protect their business from cybercriminals
Provider of the commerce experience management platform CommerceXM wants to fully meet requirements of the DACH region
How to optimally reach the clientele in current times of crisis
Strategic partnerships with TikTok, Snapchat, Firework, TalkShopLive and Roku
Hot topics that move retail now and in the future – from 26 February to 2 March 2023
Why an environmentally conscious logistics strategy can pay off
On 18.5.2022 it was time again: The webtalk format of iXtenso and EuroShop went into the next round! Despite the small ingredient ESL, the new "retail salsa" showed what an all-rounder electronic price labels can be when it comes to use in ...
Grocery shopping can be fun. For a five-person household with a baby and a dog, including allergies and favorite dishes, it quickly becomes a mammoth task. The developers of the app Jow want to simplify this very process and are teaming up with ...
Sailthru announced the results of the 2022 Retail Personalization Index. Thrive Market, the health-first membership for conscious living, and Sephora, global beauty retailer, have tied for the top spot in the 5th annual analysis. ...
EuroCIS, The Leading Trade Fair for Retail Technology, held from 31 May to 2 June 2022 in Halls 9 and 10 of Düsseldorf Exhibition Centre is the international communication forum for innovations and trend themes, especially for technology in the ...
Superfutures begins with “superself”, launching this February. The project will offer an unexpected journey of self-discovery for visitors to both physical and digital stores, from a mindset of personal innovation, self-care, ...
Germany's leading CRM conference is entering its 12th round.How can Customer Centricity be successfully anchored in the company? Which approaches promise success? And how can customer centricity be measured and managed? Questions like these will ...
Bringing digital innovation to the retail sector.CREATE THE PERFECT CUSTOMER JOURNEYWelcome to Smart Retail TechThe only place to discover the latest technologies that will enable you to attract, inspire and retain your customers in the age of ...
As shopping centers continue their evolution to meet the changing lifestyle needs of consumers, Life Time, a healthy lifestyle brand, is bringing its luxury athletic resort experience as a new major tenant to Northshore Mall, a Simon property, ...
Symphony RetailAI, a global provider of integrated AI-powered marketing, merchandising and supply chain solutions for FMCG retailers and manufacturers, announced research showing that omnichannel grocery shoppers shop more frequently and spend up to ...
Those who need new clothes at the moment will have a hard time trying them on in the store. This is because many stores have to remain closed due to the ongoing pandemic. To improve the shopping experience and to nevertheless offer the opportunity ...
In Asia, and especially in China, livestream shopping has already been widespread for years. 10 percent of e-commerce sales are generated via livestream shopping, and experts predict that this share will rise to at least 25 percent in the near ...
Lowe's announced its next major step as the New Home for Pros by launching a tailored store shopping experience created specifically for Pros. The Pro customer shops at Lowe's significantly more often than DIY customers, so the upgrades were ...
COVID-19 creates a slew of unprecedented challenges for retailers. In Germany, shops are closed due to the lockdown again since December, and many retailers not only fear the economic impact, but also that their customers might not return to the ...
Swiss performance running brand On opens its global flagship store today, On NYC, located at 363 Lafayette Street in New York, NY. On has pioneered a design-centric and technologically driven approach to the in-store consumer experience. Centered ...
Klarna, the leading global payments and shopping service, announces a strategic partnership with Verifone, a global leader in payments and commerce solutions, that will make Klarna available as the first-ever buy now pay later solution to millions ...
Online retail, coronavirus pandemic, monotony – city centers are fighting many battles these days. But although times might be tough for brick-and-mortar businesses, all is not lost when it comes to pedestrian zones.However, retailers should ...
Suitsupply, the global men's tailoring brand built on radically personal customer experiences, launches new retail journey as stores reopen. The upside of being global, and the staggered timelines of the outbreaks around the world, is the ...
ViDGREETS – the name says it all. With this feature, customers in the online shop can quickly pack and send video greetings with their order. Retailers can also use it to send messages to their customers. In an interview, Marco van Eersel ...
Wirecard, the global innovation leader for digital financial technology, and Klarna, a leading global payments and shopping provider, announced today the launch of a new enhanced joint payment solution. All three Klarna shopping methods, Pay Now, ...
Are you wondering how you can deliver a seamless shopping experience to your customers? Checkpoint's experts provide retailers with three ways to make your customers even happier. Watch the video to learn more. ...
The 34th Bonner Management Forum on November 5, 2019, at the Bonn International Science Forum (“Wissenschaftsforum”) centered on artificial intelligence (AI).Themed "Artificial Intelligence - New Age of Customer Experience", ...
New technologies permeate all aspects of the retail business, whether it’s self-checkouts, AI or robotics. Virtual and Augmented Reality (VR and AR) are yet other components in this setting. In this interview with iXtenso, Kelly Goetsch, ...
A recent survey of 500 retailers sponsored by Eggplant, the digital experience specialist, revealed the pressures facing online digital teams in advance of busy retail season. While 92 percent of digital teams are focused on business outcomes and an ...
The following is based on a June 2019 interview with Sami Hero, Chief Operating Officer at HappyOrNot’s global headquarters in Tampere, Finland. He spoke with freelance writer Tom Hagy of Philadelphia. In it we will share our thoughts and ...
More and more people are buying more and more products in more and more places. The exciting question “Who will win: stationary retailing or online trading?” has been discussed for years. Permaplay Media Solutions Managing Director ...
New research conducted by alternative payments provider Klarna across 2,000 US consumers and 250 retail decision makers, reveals that retailers are struggling to retain their customers as consumers today increasingly have zero tolerance for a poor ...
More than 200 industry insiders highlighted the many challenges facing the retail sector today in interesting talks and lectures.Topics included the customer experience, the use of technologies, digital media, omnichannel strategies, personalization ...
Now in its 14th year, DSS Europe is the leading European strategy event exploring the business and technology of Digital Signage and DooH - here is a 30% code for our readers – 415839The theme of this year’s conference is ‘Customer ...
World Retail Forum is a platform for retail professionals from across the globe to come together, share experiences and learn from top industry leaders and retail gurus. ...
Power Stores is the name Foot Locker gives to its new stores in different locations. The most recently redesigned store is located near Marble Arch and Oxford Street. ...
Namogoo today launched its State of Online Journey Hijacking benchmark report for H1 2018, a comprehensive overview of how eCommerce businesses are being negatively impacted by Online Journey Hijacking. The report found that 15 to 25 ...
The overwhelming majority of U.S. chief executive officers (83 percent) in the consumer and retail (C&R) industry say they are very confident about the growth prospects of their companies over the next three years – far more optimistic ...
A large portion of our days is spent on social networks, forums, blogs and messaging apps. There is still a lot of untapped potential for retailers who want to position themselves and their product choices in these settings. This applies especially ...
There's life in the old dog yet – despite all the prophecies of doom, digitalisation is still failing to oust physical cash. A recent study by the European Central Bank shows that cash is and remains the most prominent payment method in ...
Providing more detailed, personalised answers to consumer questions on their channel of choice is now key to winning and retaining customers – but brands in the UK are failing to meet rising expectations. 91 percent of consumers ...
