Photo: customer journey

customer journey

It starts with awareness, then comes the information and test phase, and ideally the customer journey doesn't end after the purchase is completed, but rather turns into a long-term customer relationship with the brand. A clever marketing strategy should accompany consumers through all touchpoints.

Thumbnail-Photo: Sustainable logistics: Dont wait, act now!
23.06.2022   #retail #sustainability

Sustainable logistics: Don't wait, act now!

Why an environmentally conscious logistics strategy can pay off

On 22.06.2022 it was that time again: Webtalk time served up by iXtenso and EuroShop. We filled our retail-salsa cooking pot with all kinds of ingredients to create the right flavor for your environmentally conscious shipping...

Thumbnail-Photo: ESL: an all-rounder for the customer journey...
19.05.2022   #Tech in Retail #services

ESL: an all-rounder for the customer journey

Why the use of Electronic Shelf Labels can pay off

On 18.5.2022 it was time again: The webtalk format of iXtenso and EuroShop went into the next round! Despite the small ingredient ESL, the new "retail salsa" showed what an all-rounder electronic price labels can be when it comes to use in ...

Thumbnail-Photo: Weekly grocery shopping made easy: meal planning via app...
18.05.2022   #online trading #e-commerce

Weekly grocery shopping made easy: meal planning via app

Grocery shopping, ordering, recipes – all in one app with connection to local grocery stores

Grocery shopping can be fun. For a five-person household with a baby and a dog, including allergies and favorite dishes, it quickly becomes a mammoth task. The developers of the app Jow want to simplify this very process and are teaming up with ...

Thumbnail-Photo: DTC and brick-and-mortar brands use value-driven personalization to...
22.04.2022   #customer relationship management #customer experience

DTC and brick-and-mortar brands use value-driven personalization to score big

Winners of Sailthru’s Retail Personalization Index 2022: Thrive Market, Sephora, DSW, Best Buy, Adidas

Sailthru announced the results of the 2022 Retail Personalization Index. Thrive Market, the health-first membership for conscious living, and Sephora, global beauty retailer, have tied for the top spot in the 5th annual analysis. ...

Thumbnail-Photo: EuroCIS 2022: Trending topics and innovations concerning Retail...
01.04.2022   #mobile payment #Tech in Retail

EuroCIS 2022: Trending topics and innovations concerning Retail Technology

Customer Centricity, Analytics, Payment, Connected Retail and Seamless Store

EuroCIS, The Leading Trade Fair for Retail Technology, held from 31 May to 2 June 2022 in Halls 9 and 10 of Düsseldorf Exhibition Centre is the international communication forum for innovations and trend themes, especially for technology in the ...

Thumbnail-Photo: Selfridges invites its customers to discover their superself...
15.02.2022   #brick and mortar retail #customer experience

Selfridges invites its customers to discover their "superself"

Selfridges’ creative theme for 2022 is an invitation to co-create the future

Superfutures begins with “superself”, launching this February. The project will offer an unexpected journey of self-discovery for visitors to both physical and digital stores, from a mindset of personal innovation, self-care, ...

Thumbnail-Photo: German CRM Forum 2022 – The leading CRM conference in Germany!...
13.10.2021   #customer satisfaction #retail

German CRM Forum 2022 – The leading CRM conference in Germany!

16.02. - 17.02.2022 | Online/Frankfurt am Main

Germany's leading CRM conference is entering its 12th round.How can Customer Centricity be successfully anchored in the company? Which approaches promise success? And how can customer centricity be measured and managed? Questions like these will ...

Thumbnail-Photo: Smart Retail Tech 2022 – Create the Perfect Customer Journey...
12.10.2021   #brick and mortar retail #retail

Smart Retail Tech 2022 – Create the Perfect Customer Journey

02.03.-03.03.2022 | London

Bringing digital innovation to the retail sector.CREATE THE PERFECT CUSTOMER JOURNEYWelcome to Smart Retail TechThe only place to discover the latest technologies that will enable you to attract, inspire and retain your customers in the age of ...

Thumbnail-Photo: Stay fit while shopping
21.07.2021   #brick and mortar retail #customer experience

Stay fit while shopping

Opening of the Life Time athletic resort experience at Northshore Mall

As shopping centers continue their evolution to meet the changing lifestyle needs of consumers, Life Time, a healthy lifestyle brand, is bringing its luxury athletic resort experience as a new major tenant to Northshore Mall, a Simon property, ...

Thumbnail-Photo: Key driver of loyalty and total spend
06.07.2021   #e-commerce #omnichannel

Key driver of loyalty and total spend

Omnichannel grocery shoppers spend up to 20% more

Symphony RetailAI, a global provider of integrated AI-powered marketing, merchandising and supply chain solutions for FMCG retailers and manufacturers, announced research showing that omnichannel grocery shoppers shop more frequently and spend up to ...

Thumbnail-Photo: Shopping for clothes with an avatar
19.05.2021   #customer experience #artificial intelligence

Shopping for clothes with an avatar

H&M develops digital fitting room for a better shopping experience

Those who need new clothes at the moment will have a hard time trying them on in the store. This is because many stores have to remain closed due to the ongoing pandemic. To improve the shopping experience and to nevertheless offer the opportunity ...

Thumbnail-Photo: Livestream shopping: the sales channel of the future?...
03.05.2021   #e-commerce #mobile shopping

Livestream shopping: the sales channel of the future?

Interview with Alex von Harsdorf, Co-Founder and CEO of LIVEBUY

In Asia, and especially in China, livestream shopping has already been widespread for years. 10 percent of e-commerce sales are generated via livestream shopping, and experts predict that this share will rise to at least 25 percent in the near ...

Thumbnail-Photo: Lowes introduces enhanced shopping experience for Pro customers...
21.04.2021   #brick and mortar retail #customer satisfaction

Lowe's introduces enhanced shopping experience for Pro customers

Exclusive offers, such as perks, new products and services

Lowe's announced its next major step as the New Home for Pros by launching a tailored store shopping experience created specifically for Pros. The Pro customer shops at Lowe's significantly more often than DIY customers, so the upgrades were ...

Thumbnail-Photo: Automation leading the way to retail success...
19.04.2021   #e-commerce #brick and mortar retail

Automation leading the way to retail success

Possibilities of modern technology – online and offline

COVID-19 creates a slew of unprecedented challenges for retailers. In Germany, shops are closed due to the lockdown again since December, and many retailers not only fear the economic impact, but also that their customers might not return to the ...

Thumbnail-Photo: Swiss Brand Ons new flagship store
29.12.2020   #brick and mortar retail #customer satisfaction

Swiss Brand On's new flagship store

New standards for retail?

Swiss performance running brand On opens its global flagship store today, On NYC, located at 363 Lafayette Street in New York, NY. On has pioneered a design-centric and technologically driven approach to the in-store consumer experience. Centered ...

Thumbnail-Photo: Klarna starts cooperation with Verifone
23.12.2020   #digitization #self-checkout systems

Klarna starts cooperation with Verifone

The idea: a shopping experience in stores that is unique worldwide

Klarna, the leading global payments and shopping service, announces a strategic partnership with Verifone, a global leader in payments and commerce solutions, that will make Klarna available as the first-ever buy now pay later solution to millions ...

Thumbnail-Photo: Please give us shopping, events, and emotions!...
15.09.2020   #online trading #customer satisfaction

Please give us shopping, events, and emotions!

What should cities do to attract more visitors?

Online retail, coronavirus pandemic, monotony – city centers are fighting many battles these days. But although times might be tough for brick-and-mortar businesses, all is not lost when it comes to pedestrian zones.However, retailers should ...

Thumbnail-Photo: Custom-tailored: new in-store safe shopping journey solution...
13.05.2020   #brick and mortar retail #consulting

Custom-tailored: new in-store safe shopping journey solution

Suitsupply reinvents retail experience including virtual pre-shopping

Suitsupply, the global men's tailoring brand built on radically personal customer experiences, launches new retail journey as stores reopen. The upside of being global, and the staggered timelines of the outbreaks around the world, is the ...

Thumbnail-Photo: Love greetings from the online shop
17.04.2020   #online trading #digitization

"Love greetings" from the online shop

With the web-based application ViDGREETS, online shoppers can record personal messages and send them together with their purchase.

ViDGREETS – the name says it all. With this feature, customers in the online shop can quickly pack and send video greetings with their order. Retailers can also use it to send messages to their customers. In an interview, Marco van Eersel ...

Thumbnail-Photo: Wirecard and Klarna launch joint payment solution for merchants...
27.03.2020   #digitization #payment systems

Wirecard and Klarna launch joint payment solution for merchants

Wirecard embeds all three Klarna payment methods into merchants' checkout

Wirecard, the global innovation leader for digital financial technology, and Klarna, a leading global payments and shopping provider, announced today the launch of a new enhanced joint payment solution. All three Klarna shopping methods, Pay Now, ...

Thumbnail-Photo: Checkpoint: Commitment to the shopping experience...
19.02.2020   #brick and mortar retail #customer satisfaction

Checkpoint: Commitment to the shopping experience

Technologies for satisfied customers

Are you wondering how you can deliver a seamless shopping experience to your customers? Checkpoint's experts provide retailers with three ways to make your customers even happier. Watch the video to learn more. ...

Thumbnail-Photo: AI in action: changing the future of customer experience...
02.12.2019   #data management #digital marketing

AI in action: changing the future of customer experience

Interview with Prof. Dr. Jens Böcker, Bonn-Rhein-Sieg University of Applied Sciences

The 34th Bonner Management Forum on November 5, 2019, at the Bonn International Science Forum (“Wissenschaftsforum”) centered on artificial intelligence (AI).Themed "Artificial Intelligence - New Age of Customer Experience", ...

Thumbnail-Photo: Enhanced, interactive, virtual – It’s all about the experience!...
21.11.2019   #online trading #customer satisfaction

Enhanced, interactive, virtual – It’s all about the experience!

AR and VR can boost online and offline retail

New technologies permeate all aspects of the retail business, whether it’s self-checkouts, AI or robotics. Virtual and Augmented Reality (VR and AR) are yet other components in this setting. In this interview with iXtenso, Kelly Goetsch, ...

Thumbnail-Photo: Study: the digitalisation of retailers
13.11.2019   #digitization #omnichannel

Study: the digitalisation of retailers

Retailers believe they are delivering a consistent digital experience

A recent survey of 500 retailers sponsored by Eggplant, the digital experience specialist, revealed the pressures facing online digital teams in advance of busy retail season. While 92 percent of digital teams are focused on business outcomes and an ...

Thumbnail-Photo: HappyOrNot CX360 leader insights
24.09.2019   #customer satisfaction #customer relationship management

HappyOrNot CX360 leader insights

Do you know what type of experience customers expect from your brand?

The following is based on a June 2019 interview with Sami Hero, Chief Operating Officer at HappyOrNot’s global headquarters in Tampere, Finland. He spoke with freelance writer Tom Hagy of Philadelphia. In it we will share our thoughts and ...

Thumbnail-Photo: The Medial Customer Journey at the POS
29.08.2019   #online trading #brick and mortar retail

The Medial Customer Journey at the POS

Permaplay offers different concepts for a powerful and sales-promoting POS communication

More and more people are buying more and more products in more and more places. The exciting question “Who will win: stationary retailing or online trading?” has been discussed for years. Permaplay Media Solutions Managing Director ...

Thumbnail-Photo: Return on experience: The new kind of customer loyalty...
12.08.2019   #customer satisfaction #customer retention

Return on experience: The new kind of customer loyalty

US retailers benefit if they keep pace with rapid rise in customer expectations

New research conducted by alternative payments provider Klarna across 2,000 US consumers and 250 retail decision makers, reveals that retailers are struggling to retain their customers as consumers today increasingly have zero tolerance for a poor ...

Thumbnail-Photo: Changing markets: embracing disruption to harvest opportunity...
18.06.2019   #digitization #event

Changing markets: embracing disruption to harvest opportunity

Reporting from the first annual Retail & Brand Experience World Congress in Barcelona

More than 200 industry insiders highlighted the many challenges facing the retail sector today in interesting talks and lectures.Topics included the customer experience, the use of technologies, digital media, omnichannel strategies, personalization ...

Thumbnail-Photo: Digital Signage Summit Europe - 30 % discount...
07.06.2019   #marketing #artificial intelligence

Digital Signage Summit Europe - 30 % discount

Many of the world’s foremost digital signage experts, thought leaders and leading technology and service suppliers will come together to present a unique mix of keynotes, conference channels, awards and exhibition showcase.

Now in its 14th year, DSS Europe is the leading European strategy event exploring the business and technology of Digital Signage and DooH - here is a 30% code for our readers – 415839The theme of this year’s conference is ‘Customer ...

Thumbnail-Photo: 2nd World Retail Forum, Amsterdam
07.03.2019   #event #artificial intelligence

2nd World Retail Forum, Amsterdam

The latest developments in the industry

World Retail Forum is a platform for retail professionals from across the globe to come together, share experiences and learn from top industry leaders and retail gurus. ...

Thumbnail-Photo: What shop design can look like: Foot Locker in London...
08.10.2018   #shopfitting #shop planing

What shop design can look like: Foot Locker in London

Brand communication and digitization at the Marble Arch Store

Power Stores is the name Foot Locker gives to its new stores in different locations. The most recently redesigned store is located near Marble Arch and Oxford Street. ...

Thumbnail-Photo: Up to 30 percent of consumer web sessions exposed to unauthorized ads...
01.10.2018   #customer journey

Up to 30 percent of consumer web sessions exposed to unauthorized ads

Namogoo report details the impact of online journey hijacking on customer experience and conversion rates

Namogoo today launched its State of Online Journey Hijacking benchmark report for H1 2018, a comprehensive overview of how eCommerce businesses are being negatively impacted by Online Journey Hijacking. The report found that 15 to 25 ...

Thumbnail-Photo: Mergers and acquisitions expected to drive growth...
24.07.2018   #customer satisfaction #digitization

Mergers and acquisitions expected to drive growth

Retailers look to new technologies and improving customer experience

The overwhelming majority of U.S. chief executive officers (83 percent) in the consumer and retail (C&R) industry say they are very confident about the growth prospects of their companies over the next three years – far more optimistic ...

Thumbnail-Photo: Using chat to shop online
03.04.2018   #e-commerce #customer relationship management

Using chat to shop online

The integration of payment processes in messenger

A large portion of our days is spent on social networks, forums, blogs and messaging apps. There is still a lot of untapped potential for retailers who want to position themselves and their product choices in these settings. This applies especially ...

Thumbnail-Photo: Cash is trend
03.04.2018   #digitization #customer relationship management

Cash is trend

Smart cash handling in retail

There's life in the old dog yet – despite all the prophecies of doom, digitalisation is still failing to oust physical cash. A recent study by the European Central Bank shows that cash is and remains the most prominent payment method in ...

Thumbnail-Photo: UK consumers demand better, more detailed answers from brands...
29.03.2018   #customer satisfaction #customer relationship management

UK consumers demand better, more detailed answers from brands

94 percent say personalised answers will make them more loyal – with 84 percent switching to competitors if responses disappoint, according to Eptica research

Providing more detailed, personalised answers to consumer questions on their channel of choice is now key to winning and retaining customers – but brands in the UK are failing to meet rising expectations. 91 percent of consumers ...

Supplier

iXtenso - retail trends
iXtenso - retail trends
Heilsbachstraße 22-24
53123 Bonn
HappyOrNot
HappyOrNot
Innere Kanalstraße 15
40476 Düsseldorf
Mood Media GmbH
Mood Media GmbH
Wandalenweg 30
20097 Hamburg
Qmatic
University Way Cranfield Technology Park
MK43 0AZ Bedfordshire
KNAPP Smart Solutions GmbH
KNAPP Smart Solutions GmbH
Uferstraße 10
45881 Gelsenkirchen
Checkpoint Systems GmbH
Checkpoint Systems GmbH
Ersheimer Str. 69
69434 Hirschhorn a. Neckar
REMIRA Group GmbH
REMIRA Group GmbH
Phoenixplatz 2
44263 Dortmund
epoq internet services GmbH
epoq internet services GmbH
Willy-Brandt-Straße 3
76275 Ettlingen
Verifone GmbH
Verifone GmbH
Seilerweg 2f
36251 Bad Hersfeld
GLORY Global Solutions (Germany) GmbH
GLORY Global Solutions (Germany) GmbH
Thomas-Edison-Platz 1
63263 Neu-Isenburg
Hoxton Analytics
18 Finsbury Square
EC2A 1AH London
ROQQIO GmbH
ROQQIO GmbH
Harburger Schloßstraße 28
21079 Hamburg
Linney
Adamsway, Mansfield
NG18 4FW Nottinghamshire
8select Software GmbH
8select Software GmbH
Franz-Meyer-Straße 1
93053 Regensburg
Permaplay Media Solutions GmbH
Permaplay Media Solutions GmbH
Aschmattstr. 8
76532 Baden-Baden
RetailFLux
Karlstadgata 11
0553 Oslo
salsify
salsify
7 rue de Madrid
75008 Paris
DEE SET
Victoria Road
ST4 2HX Stoke-on-Trent
Axis Communications GmbH
Axis Communications GmbH
Adalperostraße 86
85737 Ismaning