Company News • 25.10.2011

High fashion meets high-tech

The department store Quartier 206 is presenting its new collection using innovative OSRAM lighting

The Berlin-based deluxe department store Quartier 206 has teamed up with OSRAM AG to infuse its display windows with special lighting, just in time for the autumn season. Located on the Friedrichstrasse, one of the top addresses in Berlin, organic light-emitting diodes (OLEDs for short) are being used to create an impressive setting for the sophisticated fashions at the store. The light technology of the future transforms glass panels into luminous surfaces which emit a warm, very soft lighting. This permits the creation of light installations unlike anything seen before. The installation could be visited until mid-November.

The use of the OLEDs at Quartier 206 demonstrates how these lights are being incorporated into ever more different forms and applications. Until now, OLED panels were used primarily by light designers and artists. “The installation at Quartier 206 is a taster of what we will see at many sites in the future,” says Dr. Christoph Gärditz, Manager of the OSRAM project. “OLEDs offer fascinating lighting solutions in a wide variety of different areas like design luminaires, accent lighting or office illumination”. Steffen Schmidt from local project partner LUMES Licht is also enthusiastic: “OLEDs are a new medium with a great deal of potential”.

The fashion label Marni takes center stage in the window display. The autumn/winter collection of this Italian company met with high acclaim within the industry. The typical Marni patterns are reduced to a minimum and the expressive colors are broken down. The collection features delicate dots and subtle patterns, dark wools and breath-taking leather. Christian Mau, the Creative Director of the Quartier 206 department store, is convinced: “OLEDs are ideal for our display window design. The light sources emit very little heat and are therefore much less harsh on the products. Delicate products such as perfumes can also be showcased in the window without any damage occurring”.

In technical terms, the OLEDs are based on semiconductors, like their sister technology LEDs. These semiconductors convert power into light. Semiconductor layers are applied to a base material – in this case, glass. These layers are only as thick as a hundredth of a human hair overall. When switched off, the panels look like simple white surfaces or mirrors but when switched on, they become luminous devices.


Logo: Osram GmbH

Osram GmbH

Marcel-Breuer-Str. 6
80807 München

related articles:

popular articles:

Thumbnail-Photo: New, robust LED extends the day
29.07.2019   #lighting systems #led technology

New, robust LED extends the day

A high-power Osram LED provides long lifetime, brightness and efficiency values in flashlights and work lamps

If the evening walk is a little longer than expected, or if the day's goal set on the construction site, such as building a new shop, has not yet been reached, the setting sun can become a problem.Flashlights and work lamps improve safety for ...

Thumbnail-Photo: New Union Station Food Court lighting atmosphere...
17.07.2019   #lighting concepts #ceiling lighting

New Union Station Food Court lighting atmosphere

Space for more food retailers in Toronto

The new Union Food Court marks a significant milestone in the revitalization of Toronto's busiest transit hub. The lighting atmosphere created by Lightemotion consists of indirect lighting concealed in architectural elements designed by ...

Thumbnail-Photo: Honoring British Columbia’s best lighting designers...
18.06.2019   #lighting concepts #award

Honoring British Columbia’s best lighting designers

The IESBC announces its 2019 ‘Vision Award’ recipients

On May 30, the Illuminating Engineering Society of British Columbia (IESBC) awarded its 2019 ‘Vision Award’ recipients, which honors outstanding BC lighting designers for their work.“The lighting projects received this year ...

Thumbnail-Photo: ELEKTRA - more than just LED
13.09.2019   #lighting systems #lighting concepts

ELEKTRA - more than just LED

Development partner and system supplier for plastics, LED and electrical engineering

Known in the kitchen and furniture industry as a manufacturer of furniture luminaires, on closer inspection, ELEKTRA quickly moves into a different light: ELEKTRA means much more than just LED! It quickly becomes clear that the development and ...


Werkstraße 7
32130 Enger