"The billion-dollar football business” – and the attractive design of fan shops in particular – is the headline story in SHOP aktuell 104. The international magazine published by Umdasch Shop-Concept reports on the professional merchandising of fan shop and sports articles and features the outstanding fan shops of clubs such as Manchester United, Celtic Glasgow, Rosenborg Trondheim and LASK Linz.
Further main topics in SHOP aktuell 104 include trends in shop lighting, a report on the retail scene in Norway, a portrait of the famous shopping temples of San Francisco and Las Vegas and a comprehensive portrait about the new “Optik Pur” concept by Hartlauer. In Shop Talk Christian Göggerle of Hutner Consulting describes how the retail trade can achieve increased revenues from the same sales area.
SHOP PANORAMA documents the international sphere of action of Umdasch Shop-Concept with eye-catching photo reports on projects such as Mustang (Munich), Sportler (Treviso), Christ (Zürich), Snipes (Vienna), Orion (Vejle/DK), Bata (Fiume Veneto), Rousseau Librairie-Papeterie (Pontarlier), Airfield (Cologne) and NIKEiD (London).
SHOP aktuell 104 can be ordered free of charge by contacting Umdasch Shop-Concept by telephone (0043-7472-605-2495, Ms. Mühlgassner), fax (0043-7472/605-3722) or e-mail (shop.aktuell@umdasch.com).
