"Building a store for dogs takes more than slapping a bar code on a bone," said Henrik Werdelin, co-founder at Bark & Co. "BarkShop Live comes from our constant desire to know more about how our dogs see the world - and what makes them happiest."
Here's how BarkShop Live works:
- Humans buy a ticket & schedule a pawsonal shopping appointment for their dog: Every cent of their ticket's price can be applied to products their dog loves inside BarkShop Live.
- Dogs show up with their humans, get set up, and PLAY!
- BarkShop technology pays attention while dogs play, and figure out which toys are their favorites.
- Humans choose any of their dog's favorite toys, and BarkShop delivers them straight to their door in a jiffy. Because dogs can't carry shopping bags.
BarkShop Live will offer dogs full access to some of Bark & Co's most popular toys, which were designed in-house based on years of data gathered from shipping 25 million products from BarkShop.com and BarkBox to dogs everywhere. Check out some of Bark & Co's collection here.
BarkShop Live began accepting appointments today at livetickets.barkshop.com.
In a separate announcement today, Bark & Co announced $60 million in new funding to grow and expand its offerings for dogs and their people.
