Online ordering and delivery for member Co-ops
National Co+op Grocers Partners with Mercato
Mercato, the e-commerce platform created for America's independent grocers and specialty food stores, announced that it has partnered with the National Co+op Grocers (NCG), an organization that works to foster growth and efficiency within the cooperative grocery sector. Through this partnership, NCG will provide member stores with Mercato's digital capabilities, including online ordering and delivery.
"We have vetted various e-commerce partners in the industry and are confident that Mercato is the best solution for NCG's growing community of cooperative grocers," said Heather Brooks, National Co+op Grocers' director of retail business technology. "With their willingness to develop digital solutions specific to our co-ops' needs, Mercato has shown that they're dedicated to servicing grocers in whatever fashion it takes, so long as the customer benefits in the end."
Built upon a mission of supporting independent grocers, Mercato equips merchants with a clean and seamless online ordering and delivery function along with robust e-commerce reporting and analytics. For NCG, Mercato is customizing its platform to ensure co-op shoppers can use their member number when shopping online. In addition, Mercato will be incorporating payment via EBT for SNAP benefits, which is something of particular interest to co-ops.
Bobby Brannigan, founder and CEO of Mercato, said: "Co-ops are a true expression of communities coming together around food, and that's at the very root of Mercato's mission. While we've been fortunate to have a few co-ops on our platform for some time, we are extremely excited to expand this base and to deliver digital capabilities to additional communities across the country."
Mercato is providing NCG with a team of dedicated e-commerce specialists who will work with co-ops in the onboarding process and also direct marketing efforts to ensure co-op customers understand the ease associated with ordering via Mercato.