News • 22.02.2019

Digital Marketing Forum

Comprehensive, neutral, scientifically accompanied, critical

Logo; Copyright: DMF
Source: DMF

At the Digital Marketing Forum (DMF) on 06. and 07.03.2019 at the Stuttgart Media University, 18 proven experts from science and practice will explain the current status of methods, techniques and tools in digital marketing.

With its program the DMF 2019 supplies medium-size enterprises with answers to questions like:   

  • What can digital marketing systems do for me?
  • How can I simplify, expand and improve my marketing tasks with digital solutions?
  • What should I not be expected to do or where is renunciation perhaps even better?

Of course, the individual exchange should not be neglected. Pauses and question time in the slots offer visitors the opportunity to clarify their individual questions.

With its topics, DMF covers the full spectrum of digital marketing from the perspective of automation and machine learning (AI). It thus offers an overview of the applicability and practical instructions for digital marketing systems:

  • From: Change of business models, 360 degrees marketing, digital brand management
  • about: Data Driven Marketing, Business Intelligence, Data Analytics,
  • up to Groth Hacking, Search Engine Optimization, Content Marketing
  • and of course: Customer Experience and Influencer Marketing.

"The Digital Marketing Forum has set itself the task of demonstrating possibilities, giving practical instructions, creating transparency and all this with a critical eye on the chances of implementation. We achieve this by an optimal mixture of representatives from practice and university teaching", says Prof. Dr. Arno Hitzges under whose scientific direction the Digital Marketing Forum takes place.

The half-day management seminars on 6 March offer well-founded, practice-relevant and implementable content.  They make it possible to develop and extend authority to the following emphasis:

  • 360 Degree Marketing - From Experience Management to Social Listening
  • Data Driven Online Marketing
  • Business Intelligence in CRM and Data Analytics
  • Search engine optimization in B2B

On 7 March, a large number of experts will provide insights into their implementation practice with diverse and pragmatic application scenarios. Among others, speakers from KPMG, Adobe Systems, Star Corporation, fischerAppelt, T-Systems MMS, Vogel Communications Group, Schober Information Group, Induux, Keyword Hero and, of course, from the host of the HdM Stuttgart will be there. The user conference will be accompanied by an exhibition of the partners.

Details of the seminars and lectures as well as the program of DMF 2019 can be found at www.digital-marketing-forum.de

Source: DIGITAL MARKETING FORUM

related articles:

popular articles:

Thumbnail-Photo: Luxury fashion spending is on the rise online...
05.02.2019   #e-commerce #fashion

Luxury fashion spending is on the rise online

Nearly half of the online luxury fashion dollar sales come from footwear

U.S. online sales of luxury fashion items are showing significant growth coming from each of the key segments – footwear, accessories, and apparel – according to the new U.S. Luxury E-commerce Report from The NPD Group. Much of the ...

Thumbnail-Photo: What retailers and brand experts need
08.02.2019   #event #brand management

What retailers and brand experts need

Retail & Brand Experience World Congress

Retail & Brand Experience World Congress (RBEWC) is the industry’s first-ever, all-encompassing event focusing on how retailers and brands can leverage experiential retail to enhance the shopping experience and reach a larger pool of ...

Thumbnail-Photo: Achieving goals with the right attitude
12.12.2018   #personnel management #security management

Achieving goals with the right attitude

Corporate health management is a process, not a one-time event

Employee satisfaction/engagement is critical to the success of any business, big or small. Customers notice if employees are dissatisfied with their jobs.Customer satisfaction, employee recruitment and hiring, employee retention and increasing sales ...

Thumbnail-Photo: Students create packaging of the future
07.03.2019   #sustainability #design

Students create packaging of the future

Annual design competition PIDA

What will a sustainable and exciting packaging concept look like in 2030? Most likely we will see many and innovative answers to that question at PIDA (Packaging Impact Design Award), the international design competition arranged and hosted by ...

Thumbnail-Photo: PANORAMA Berlin January 15-17, 2019
19.12.2018   #event #fashion

PANORAMA Berlin January 15-17, 2019

The largest fashion marketplace in Europe

True to the meaning of the word panorama, PANORAMA BERLIN offers a broad overview of national and international mens and womenswear collections. Thereby, it enriches the international trade fair landscape consistently with strong and relevant new ...

Thumbnail-Photo: Retailer app identifies counterfeit products and strengthens customer...
21.01.2019   #app #labels

Retailer app identifies counterfeit products and strengthens customer relationships

Secure barcodes on paper labels offer retailers and customers many benefits

Counterfeit goods prompt harmful financial losses due to a loss of sales and profits, decreased tax revenues and by threatening jobs – and this doesn’t just impact retailers and manufacturers. According to EUIPO (The European Union ...

Thumbnail-Photo: Holistic POS solutions in visual communication...
12.02.2019   #digital signage #Trade fair special EuroCIS 2019

Holistic POS solutions in visual communication

Product presentation and brand presence through signage

The effective placement of products at the POS is becoming increasingly difficult today due to the broad diversity of brands and the struggle for presentation area that goes along with it. Striking POS solutions are thus all the more important. ...

Thumbnail-Photo: Footwear market expected to grow rapidly
15.03.2019   #trend research #brand management

Footwear market expected to grow rapidly

Application insights, latest trends, developments, and forecasts to 2021

Global Footwear Market is expected to grow at a significant CAGR in the upcoming years as the scope and its applications are rising enormously across the globe. Footwear is a garment worn on the feet to protect and comfort against adversities of the ...

Thumbnail-Photo: Burger King and Millennium Hotels discuss brand messaging...
18.03.2019   #marketing planing #brand management

Burger King and Millennium Hotels discuss brand messaging

Incite Groups free webinar, 14:00 GMT 3rd April

Nearly two-thirds of millennials and Gen Z express a preference for brands that have a point of view and stand for something. As customers demand a more personalised and meaningful relationship with the brands of their choice, it is imperative you ...

Thumbnail-Photo: Digital Sales Summit in Hannover
08.01.2019   #e-commerce #digitization

Digital Sales Summit in Hannover

The E-Commerce Event

The Digital Sales Summit will be held for the first time in Hanover on 21 February.An extraordinary location and a LineUp which you have never seen before in the eCommerce industry, this is the easiest way to describe the Digital Sales Summit.In his ...

Supplier

Westiform GmbH & Co. KG
Westiform GmbH & Co. KG
Kinzigtalstrasse 2
77799 Ortenberg