It’s no secret that online shopping has become a booming business—virtually everything under the sun is available for online purchase in today’s e-market, and most items bought online can be on your doorstep within a matter of one day.
With the success of brick and mortar retailers taking their wares to the web, it’s no small wonder then that some businesses are dispensing with brick and mortar storefronts all together, and setting up shop in the web space only.
E-tailer titans like Amazon, E-bay, and Zappos are notorious for blazing the e-commerce trail, but from a business perspective, some of the more interesting developments in online retail are cropping up among smaller players. Up-and-coming e-commerce sites like Modcloth, Birchbox, Zazzle and more are taking advantage of current market trends to boost their sales and bolster users’ experiences.
How are these new key players succeeding? They’re playing into trends like social media, they’re offering personal subscriptions, they’re customizing user experiences, and much more. There’s a great future in strictly web-based retail: Studies show that people are browsing and shopping more than ever, both on their computers and mobile devices.
Source: OnlineBusinessDegree.org