Company News • 15.06.2020

Bright future for Copenhagen-based Irma Store

Automatic price updates with ESL

Irma Smedetoften is located in the heart of Copenhagen's Northwest Quarter. The area around the Irma store is part of an urban development project where, among other things, the local trade district will be strengthened. Irma has also recently modernized the store with an emphasis on today's trends.

Several initiatives are underway to promote developments in the area of Irma Smedetoften. A special urban development project and improvements to the urban space will transform Smedetoften into an open square with inspiring surroundings, which is expected to become the area's natural gathering place in the future.

Supplier
Logo: Delfi Technologies GmbH

Delfi Technologies GmbH

Landgraben 75
24232 Schönkirchen
Germany
Close up of a shelf in a grocery store with an electronic shelf label...
Source: Delfi Technologies

The area's improvement efforts provide bright prospects for Irma Smedetoften. The area of the store needs to be improved and strengthened as the neighborhood's 'vibrant heart' and local shopping district. The construction is expected to be completed by the end of 2020.

A modernized Irma experience

At Irma Smedetoften, you can make both the planned grocery shopping and be inspired by the faster to-go meals. The store has also been modernized according to today's trends including vegan department, delicacy with to-go meals and coffee-to-go.

The weekly offers from Irma provides lots of inspiration and high-quality groceries. At Irma Smedetoften, the prices are also automatically being updated every time a new catalog arrives – because the store has installed electronic shelf labels.

Electronic shelf labels are an advantage in the workday

The improvements in the local area may help the Irma store to experience an increased customer flow. Therefore, the Store Manager is also particularly pleased to have installed electronic shelf labels.

“I saw a need for optimization and that is why I wanted to implement electronic shelf labels. It is only an advantage when it comes to running a store and we appreciate that in the store operation”, says Store Manager Bendt Aagaard.

With electronic shelf labels, the store associates can concentrate more on customers and product fulfillment rather than having to deal with time-consuming price changes on paper shelf labels.

Close up of a shelf in a grocery store with an electronic shelf label...
Source: Delfi Technologies

Irma is part of the Coop family, Denmark's largest grocery company, which operates the Kvickly, SuperBrugsen, Dagli'Brugsen, LokalBrugsen, Irma, facts, coop.dk and irma.dk. Coop Denmark has almost 1,100 stores across Denmark, around 40,000 employees and a total turnover of approx. 43 billion crownes.

More than 25 years of leading store technology to Coop Denmark

Delfi Technologies and Coop Denmark have worked closely together over the years, a cooperation that started more than 25 years ago. Today, about 400 Coop stores have replaced the paper labels with electronic shelf labels (ESL) - the Breece solution from Delfi Technologies. Through the years, Delfi Technologies has also supplied handheld terminals for inventory, barcode scanners and receipt printers to Coop Denmark.

About Irma

Irma is Denmark's oldest grocery chain and the second oldest supermarket in Europe. The first Irma store saw the light of day in 1886 and ever since the beginning, Irma has been responsible for food joy, quality, and responsibility. Today, Irma has over 70 stores on Zealand.

related articles:

popular articles:

Thumbnail-Photo: Retail Asia Conference & Expo 2020 rescheduled to 11-13 November...
18.09.2020   #online trading #retail

Retail Asia Conference & Expo 2020 rescheduled to 11-13 November

New spacious exhibition location

Informa Markets, the organiser of Retail Asia Conference & Expo 2020, announced that the event will be further rescheduled from 17-19 November 2020, to 11-13 November 2020 at the Hong Kong Convention and Exhibition Centre (HKCEC), Hong Kong.The ...

Thumbnail-Photo: Evaluation tool for recyclable packaging
10.08.2020   #sustainability #software applications

Evaluation tool for recyclable packaging

Fraunhofer UMSICHT tests Henkel's extended version for materials like paper and cardboard

Packaging protects products during transport and storage. In order to develop sustainable packaging and conserve resources, Henkel developed an evaluation tool that quickly and reliably checks plastic packaging for recyclability. The tool has now ...

Thumbnail-Photo: Electric vehicles for safe on-the-go food distribution during pandemic...
28.08.2020   #food retail #delivery

Electric vehicles for safe on-the-go food distribution during pandemic

Gallery E vehicles solve food service challenges at universities and corporate campuses this fall

Gallery, the leading innovator of mobile carts for food, beverage and retail businesses, has announced a unique partnership with AYRO, Inc. and Club Car to launch a new line of electric vehicles to help bring food, beverage, and retail merchandising ...

Thumbnail-Photo: Shopping experience thanks to electronic shelf labels...
10.11.2020   #customer satisfaction #brick and mortar retail

Shopping experience thanks to electronic shelf labels

A unique customer experience at new danish gaming store

At the end of August 2020, Denmark's new gaming universe Games N 'Gadgets opened its doors to gamers and game-loving people in the center of Horsens city. Games N 'Gadgets offers everything within gaming, gadgets and computer ...

Thumbnail-Photo: Checkout-free service at Giant Eagle’s GetGo Café+Market store...
07.09.2020   #self-checkout systems #app

Checkout-free service at Giant Eagle’s GetGo Café+Market store

Retrofitting an existing store

Grabango announced the launch of commercial service with one of its retail partners, Giant Eagle, Inc, owner of GetGo Café+Market. Grabango’s checkout-free system is now available to save shoppers time by letting them skip the line. The ...

Thumbnail-Photo: Denmarks first sustainable DIY store has great success...
30.10.2020   #sustainability #electronic shelf labels (ESL)

Denmark's first sustainable DIY store has great success

Electronic price tags provide price and product information

In February 2020, STARK opened its doors to a whole new and sustainable DIY store in Hørsholm (Denmark), which will make it easier for customers to build sustainably. The store has got a flying start despite Corona and general restrictions in ...

Thumbnail-Photo: Zebra Technologies to acquire Reflexis Systems, Inc....
10.08.2020   #POS communications #workforce deployment

Zebra Technologies to acquire Reflexis Systems, Inc.

Acquisition helps Zebra empower every worker at the edge to execute the best next action

Zebra Technologies Corporation (NASDAQ: ZBRA), an innovator at the front line of business with solutions and partners that deliver a performance edge, today announced it intends to acquire Reflexis Systems, Inc., a ...

Thumbnail-Photo: Disposition and shelf maintenance in times of Corona...
19.08.2020   #POS marketing #shop equipment

Disposition and shelf maintenance in times of Corona

Tools for shelf management

The CPG industry is currently experiencing turbulent times just as much as retail. Challenges such as the ban on field sales force visits or the sudden increase in demand for some articles, which leads to gaps in the shelf and loss of sales, are ...

Thumbnail-Photo: Offline stores sales in US department stores decline by 75% in Q2 2020...
25.09.2020   #e-commerce #brick and mortar retail

Offline stores sales in US department stores decline by 75% in Q2 2020

... as e-commerce is set to grow by 20% in 2020

According to the research data analyzed and published by StockApps.com, US department stores reported a 75% drop in sales during Q2 2020. The report estimated a decline of 60% for the whole year, while predicting a 20% increase in e-commerce for the ...

Thumbnail-Photo: SALTO releases the SALTO Neo Cylinder
18.08.2020   #access control #access control systems

SALTO releases the SALTO Neo Cylinder

State of the art, wireless access control technology

SALTO Systems, a leading manufacturer of electronic access control solutions, has released the SALTO Neo Cylinder – a new electronic cylinder that offers more features and better functionality than any other cylinder on the market. ...

Supplier

Delfi Technologies GmbH
Delfi Technologies GmbH
Landgraben 75
24232 Schönkirchen
Adasys GmbH – a Poindus Company
Adasys GmbH – a Poindus Company
Max-Planck-Straße 10
70806 Kornwestheim
Axis Communications GmbH
Axis Communications GmbH
Adalperostraße 86
85737 Ismaning
SALTO Systems GmbH
SALTO Systems GmbH
Schwelmer Str. 245
42389 Wuppertal
Reflexis Systems GmbH
Reflexis Systems GmbH
Kokkolastr. 5-7
40882 Ratingen
POS TUNING Udo Voßhenrich GmbH & Co KG
POS TUNING Udo Voßhenrich GmbH & Co KG
Am Zubringer 8
32107 Bad Salzuflen