Survey: Most consumers say they buy based on experience vs. price
99% also said they regularly shop online while 97% have purchased through social media
price-performance ratio
Back-to-school shoppers ready to fill their backpacks
Retailers can expect new lessons this year
Increasing demand for convenience drives us shoppers online
61 percent felt it was easier to compare prices online as opposed to in the store
Mobile and in-store experience: Retailers struggling to meet expectations
U.S. retailers continue to lack critical capabilities
