News • 05.05.2022

First Meta store comes with interactive technology and design elements

Meta has opened its first physical retail store in Burlingame, California, promising an interactive hands-on experience

Interior view of the new Meta store in California
Source: Meta

On April 25, Meta (former Facebook) announced Meta Store - their first physical retail space, which will open May 9 on the campus in Burlingame, California. In the Meta Store, you’ll be able to get a hands-on experience with all of their hardware products. 

Through interactive demos, you can make video calls to retail associates with Meta Portal, learn how Ray-Ban stories can help you stay present with the world around you, and explore the magic of VR with a first-of-its-kind immersive Meta Quest 2 demo. Meta also made it easier to shop Meta Portal, Ray-Ban stories and Meta Quest all in one place online, in a new Shop tab on their website.

Two people in a VR room, one wearing VR glasses
Source: Meta

Interact with everything. Pick stuff up. Feel it.

Step inside the Meta Store and you’ll discover how Ray-Ban stories help you capture and share memories without taking you out of the moment. And you can try on a range of style, color and lens variations to find the perfect fit for you. You’ll also be able to check out Meta Portal in a special demo area. Once inside, you can place a video call to a retail associate to fully explore its capabilities, see Smart Camera in action and play with features like Story Time.

The Meta Store also features an interactive Meta Quest 2 display wall, allowing you to explore the hardware, its accessories, and the breadth of content available today. Last but not least is the immersive demo area, where you can try different games on a large, wall-to-wall curved LED screen that displays what you’re seeing in-headset. You’ll also get a 30-second mixed reality clip of your demo experience that’s yours to share. At roughly 1,550 square feet, the Meta Store has a relatively small footprint for an engaging experience.

“Having the store here in Burlingame gives us more opportunity to experiment and keep the customer experience core to our development. What we learn here will help define our future retail strategy.” – Martin Gilliard, Head of Meta Store.

Source: Meta

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