Report • 28.07.2015

A Pea in the Pod opens shop in Harrods

Destination Maternity Corporation is the world's largest designer and retailer of maternity apparel

A Pea in the Pod shop in shop at Harrods
A Pea in the Pod shop in shop at Harrods
Source: Tim Griffiths for A Pea in the Pod

Destination Maternity Corporation announced it opened a A Pea in the Pod shop in shop at Harrods, the iconic Knightsbridge department store in London.  This relationship marks the first time A Pea in the Pod branded apparel and its unrivaled assortment of designer brands will be available in the UK within a brick and mortar location. The approximately 806-square-foot retail space is located on Harrods' Fourth Floor adjacent to Childrenswear.

The shop in shop includes A Pea in the Pod's denim collection, a favorite of celebrity moms-to-be, which features the brand's patented Secret Fit Belly on styles from AG Jeans, which are available exclusively through A Pea in the Pod, as well as 7 For All Mankind, JOE'S Jeans, J Brand Jeans, PAIGE Denim and Citizens of Humanity. The shop in shop also features the recently launched Rachel Zoe Collection for A Pea in the Pod, an exclusive collaboration with the distinguished designer, stylist and editor. Additionally, a curated selection of styles chosen and fit especially for expecting moms from contemporary designers including BCBG, Splendid, Ella Moss®, and JOIE are available. A Pea in the Pod's shop in shop also highlights the best of British maternity design with exclusive product from Seraphine, Isabella Oliver, and Madderson London.

Anthony M. Romano, Chief Executive Officer of Destination Maternity, commented, "A Pea in the Pod is delighted and honored to be selected as the exclusive maternity purveyor for Harrods: a legendary brand that is recognised globally as the number one luxury department store in the world. Our focus to provide each mom-to-be with high quality, fashion right, great fitting apparel combined with exceptional service to create a truly special shopping experience will complement the Harrods experience perfectly."

Elizabeth Mcluskie, Head of Childrenswear at Harrods, stated, "We are hugely excited to welcome A Pea in the Pod to Harrods. We are the first and only UK retailer to offer A Pea in the Pod and their wealth of experience in maternity-wear.  Their vast range of designer brands will ensure we are the number one destination for this market in London."

Source: Destination Maternity Corporation

related articles:

popular articles:

Thumbnail-Photo: Clear views into the manufacturing workshop
12.11.2019   #shop design #Trade fair special EuroShop 2020

Clear views into the manufacturing workshop

Showroom Papier Tigre in Paris

Papier Tigre, a contemporary stationery brand, is rehabilitating its showroom on rue des Filles du Calvaire in the Marais, in the heart of Paris. It brings together a sales area, a space dedicated to custom products and the workshop in the back.The ...

Thumbnail-Photo: A product full of passion
06.01.2020   #pos marketing #event

A product full of passion

FOTOBODEN™ will pull out all the stops at the Playground Area of BrandEx – the International Festival of Brand Experience

FOTOBODEN™ will also act as a Silver Sponsor at the second BrandEx event. After all, the central motto reads “passion” and this can be felt with each and every one of these custom-printable, photorealistic vinyl floors – both ...

Thumbnail-Photo: Experiential Marketing “Par Excellence”
13.01.2020   #pos marketing #flooring

Experiential Marketing “Par Excellence”

FOTOBODEN™ at BOE – Best of Events, the trade fair for experiential marketing

There is no avoiding FOTOBODEN™ at BOE – Best of Events, the trade fair for experiential marketing at the Dortmund Trade Fair Centre from 15 to 16 January 2020! ...

Thumbnail-Photo: FOTOBODEN™ makes for vibrant action …
01.01.2020   #pos marketing #EuroShop

FOTOBODEN™ makes for vibrant action …

… and is the biggest exhibitor at EuroShop 2020 occupying several thousand square metres

There is no avoiding FOTOBODEN™ at EuroShop! Because visitors will discover one or two of these custom-printed photorealistic vinyl floors in every other if not every hall, without the slightest trace of boredom. Quite on the contrary: it ...

Thumbnail-Photo: Retail library in Vancouver
01.02.2020   #design #shop design

Retail library in Vancouver

Fairmont Pacific Rim Hotel partners with renowned art book publisher TASCHEN

Fairmont Pacific Rim announces the unveiling of the TASCHEN Library, located on the hotel’s second level. This artistic collaboration is one of only two retail locations in Canada completely dedicated to TASCHEN. The new library at Fairmont ...

Thumbnail-Photo: Big bang to kick off the year – FOTOBODEN™ extends invitations!...
20.12.2019   #pos marketing #event

Big bang to kick off the year – FOTOBODEN™ extends invitations!

FOTOBODEN™ kicks off the year with a big bang at not just one but three events in January and February 2020

Making a “grand entrance” this all starts with BrandEx – International Festival of Brand Experience on 14 January at the Dortmund Trade Fair Centre. “Passion” is the central motto of the event in 2020 – and the ...

Thumbnail-Photo: INSIDE World Festival of Interiors announces retail winner from RAI...
12.12.2019   #shop design #award

INSIDE World Festival of Interiors announces retail winner from RAI Amsterdam

“Sophisticated and informed” store design by Aesop

INSIDE World Festival of Interiors has announced the best interior designs of 2019 across the categories of Health and Education, Offices and Retail. The annual awards, which started at RAI Amsterdam, encompass the best interior designs from the ...

Thumbnail-Photo: What shop design can look like: the Blaw men concept store in Barcelona...
04.11.2019   #shop building #shopfitting

What shop design can look like: the Blaw men concept store in Barcelona

The retail shopping experience for men

Yes, men do like to shop! A visit to an outlet of the Spanish BlawStore chain in Barcelona’s neighborhood of La Ribera can attest to this. This is where modern minimalism meets rustic chic and where selected products are showcased in a ...

Thumbnail-Photo: In harmony with nature
10.02.2020   #lighting concepts #shopfitting

In harmony with nature

Biophilic design in retail spaces in the 2020s

A new decade has begun and has inspired the iXtenso editorial team to track down the latest retail design trends for you. One of the hottest trends of the moment is biophilic design. ...

Supplier

visuals united ag
visuals united ag
An der Gümpgesbrücke 26
41564 Kaarst bei Düsseldorf