Company News • 06.08.2015

Willard Bishop delivers first comprehensive study of online grocery shopping

Paul Weitzel, managing partner at Willard Bishop.

Source: Willard Bishop

Willard Bishop released its 2015 eCommerce SuperStudy, highlighting opportunities in online grocery shopping. Key insights include a list of top tier CPG manufacturers that are winning the fair-share-battle for food and non-food sales within the digital marketplace.

Paul Weitzel, managing partner at Willard Bishop, said "Overall, center store food and non-food categories are doing very well online; however, the different fulfillment models cause category performance to vary significantly." Weitzel also said, "Campbell's, ConAgra, Kellogg's, Kimberly-Clark, and Mondelez, represent the top five manufacturers capturing a disproportionate share of online sales."

The eCommerce SuperStudy, which benchmarks category performance and ranks manufacturers' performance across four leading click and mortar retailers, provides actionable insights into the value of eCommerce programs, particularly in the areas of financial metrics, category performances, and shopper behaviors.

Source: Willard Bishop

channels: online trading, consulting

#online trading #e-commerce

Virtual try-on with AR in e-commerce

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Omnichannel strategies in the opticians' industry: Paul Rottler from Brillen Rottler

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Lots of different glasses side by side on a glasses shelf; copyright: Harpreet...

#online trading #e-commerce

Omnichannel strategies in the opticians' industry: Lukas Hahne from pro optik

AI, AR and online tools in the eyewear trade: statements from eyes + more, Fielmann, Mister Spex, pro optik and Rottler

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ISE 2024 - the future of retail

ISE will take place in Barcelona from 30 January to 2 February 2024

Since it began in 2004, Integrated Systems Europe (ISE) - the world's premier exhibition for professional audio visual (pro AV) and systems integration - has grown in size, strength and influence to become an industry-defining event. Every year, ...

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For you: Retail marketing calendar 2024

You can use these phases and days for yourself and your business in the upcoming year

Birthdays, holidays, holidays ... We record all these days in calendars every year to plan our personal daily lives. But the financial year can also be planned. This can be particularly important for retailers. You can plan ...