News • 28.04.2022

eBay launches ‘Imperfects’ offering to drive more circularity this Earth Day

New destination gives almost perfect fashion items from over 100 brands a second chance

The eBay office in Berlin with the eBay logo on its roof...
Source: eBay

As shoppers look to reduce their fashion spend and environmental footprint, eBay UK has launched Imperfects - the fashion equivalent to supermarkets' wonky veg initiative, which launched in a bid to cut food waste.

eBay’s Imperfects range offers clothes, shoes and accessories which is considered new, but with defects, from over 100 high-street and high-end designers including North Face, Off White, Puma, Fila, and Timberland at up to 60% off. Imperfect items may include defects such as a small scuff or mark, a button missing or a loose thread that may have been from the factory or are ex-display which means they can’t be sold at full price as it did not meet the manufacturers strict quality standards. 

Brits are able to get their hands on this luxe for less Saint Laurent bag which has minor scratches meaning you could save nearly £900 (~ 1071 €), or these good as new pair of Puma trainers which simply were ex-display stock. All imperfections are clearly labelled in the listing with accompanying photos so customers know exactly what they are getting. An Imperfects purchases also come with free shipping and 30 day returns, with a money back guarantee so customers can shop with peace of mind.

Earth Day as a reminder to invest in our planet

Launched on Earth Day (22nd April) and at a time when 13 million items of clothing going to landfill every week, eBay is encouraging shoppers to invest in their planet. 

New data from the marketplace has found UK shoppers are becoming increasingly conscious. As they look for ways to save both money and the planet, searches for ‘preloved clothes’ have multiplied 9x in the last year and searches for ‘used dress’ are up by 156%.

The online marketplace’s global 2022 Recommerce Report, discovered that while financial reasons remain the primary motivator, 42% of eBay buyer respondents also cited environmental concerns and a hope to reduce waste, making Imperfects the perfect destination for those looking for a kinder way to shop.

Jemma Tadd, Head of Fashion at eBay UK said: “With growing financial pressures and the climate crisis continuing to be at the forefront of consumers’ minds, we’re proud to launch Imperfects as another avenue to help keep fashion items out of landfill. 

It’s often the fashion items that may have not made the ‘cut’ and failed quality assurance checks - as a result customers would not have had the opportunity to purchase the items. eBay is providing a platform for these items to be given a second chance, and be sold, despite their imperfections.

Since 1995, eBay has embraced the power of people coming together to do good, whether that’s through selling their things to give them a second life, or now opting for Imperfects -  this is another way shoppers can easily do their bit.”

Simon Payne at Sole Responsibility, an eBay UK seller added: “Imperfect clothing, while perhaps not being able to be sold at retail price by brands, still deserves a space in someone’s wardrobe. eBay’s new online destination will continue to save thousands of high-quality fashion items from going to waste too soon and help the conscious minded consumer get their hands on in-demand brands.”

Source: eBay

related articles:

popular articles:

Thumbnail-Photo: 4 ways to make your sales team more productive in 2022...
08.02.2022   #marketing #sales promotion

4 ways to make your sales team more productive in 2022

Tech evaluation and employee feedback among them

A 2018 report stated that more than 50% of salespeople fail to meet their quota. And this figure increased in 2020, as companies had to rethink their strategies due to the COVID-19 pandemic. Additionally, businesses these days have to keep up with ...

Thumbnail-Photo: Analysing and managing global HR data for employee engagement and growth...
08.02.2022   #personnel management #software applications

Analysing and managing global HR data for employee engagement and growth

Sephora revolutionises global HR strategy with Qlik

Qlik® announced that Sephora is using Qlik Sense® to transform its Human Resources (HR) management system. The strong international growth of the brand over the last decade has made it necessary for Sephora to combine its global HR ...

Thumbnail-Photo: Key strategic priorities to businesses this year...
10.02.2022   #retail #sustainability

Key strategic priorities to businesses this year

IGD unveils five global retail trends for 2022

Global insight provider IGD has published its predictions for the global retail trends that are set to shape the international food and consumer goods industry in 2022. The new report outlines five key trends to help retailers and suppliers navigate ...

Thumbnail-Photo: Solace announces cooperation with Edeka
06.12.2021   #data management #data warehouse management

Solace announces cooperation with Edeka

German supermarket chain Edeka uses Solace technology to stream master data across stores and supply chain

Event-driven architecture will enable Edeka to distribute product information across their supply chain and 6,000+ stores in real-time.Solace, provider for powering real-time event-driven enterprises, announced today that the Edeka Group, one of ...

Thumbnail-Photo: World Class Retail Store Transformation 2022 conference...
11.01.2022   #retail #digitization

World Class Retail Store Transformation 2022 conference

First-mover retail- and customer-focused companies across Europe to come together in Frankfurt on 2022, August 25-26

Leading retail- and customer-focused companies in Europe will gather at this year’s World Class Retail Store Transformation 2022 conference, to be held on 2022, August 25-26 in Frankfurt, Germany. The 2022 edition of the World Class Business ...

Thumbnail-Photo: First speakers of EBE2022 - meet them!
17.02.2022   #trade fair consulting #trade fair special

First speakers of EBE2022 - meet them!

The agenda is almost finished, the first speakers are confirmed

The Ecommerce Berlin Expo 2022 is coming up, and we have some exciting news. The agenda is almost finished, and the first speakers are already confirmed - we're proud to announce them here! Let’s have a closer look at them.About E-commerce ...

Thumbnail-Photo: Bricks beat Clicks on Google as Walmart, Nordstrom and BestBuy make...
11.02.2022   #online trading #e-commerce

'Bricks beat Clicks' on Google as Walmart, Nordstrom and BestBuy make search visibility gains

Brick-and-mortar retailers dominate Searchmetrics’ top 10 eCommerce winners

Traditional big box retailers and department store brands with brick-and-mortar locations dominate the list of top ten eCommerce websites with the biggest gains in google.com search performance in 2021, new research finds.While apple.com enjoyed the ...

Thumbnail-Photo: 70 % of US consumers continue to shop online for groceries amid the...
25.02.2022   #online trading #coronavirus

70 % of US consumers continue to shop online for groceries amid the pandemic

Pandemic-related shopping habits remain firmly in place

Acosta has released its latest research report, The Lingering Impact of COVID-19 on U.S. Shoppers. The report examines U.S. shoppers’ behavior nearly two years into the pandemic. According to Acosta’s research, most of today’s ...

Thumbnail-Photo: Think tank releases digitization action plans for business resilience...
10.12.2021   #e-commerce #coronavirus

Think tank releases digitization action plans for business resilience

Series of direct-to-consumer (D2C) reports answers fundamental questions in massive ecommerce shift

Policy2050.com, a think tank for tech policy and business strategy, has released a series of reports about new developments in direct-to-consumer channels: “D2C and Other Digital Adaptations During COVID-19,” “D2C in ...

Thumbnail-Photo: NRF 2022 – Retails Big Show
05.01.2022   #brick and mortar retail #retail

NRF 2022 – Retail's Big Show

16.01.-18.01.2022 | Javits Convention Center, NYC

See the next big thing before it's big! With 700+ exhibitors and 100+ sessions, the NRF 2022 – Retail's Big Show is where the retail community goes to get inspired to get going.On January 16-18, 2022, discover innovative technologies, ...

Supplier

iXtenso - retail trends
iXtenso - retail trends
Celsiusstraße 43
53125 Bonn
Canto GmbH
Canto GmbH
Lietzenburger Str. 46
10789 Berlin
Citizen Systems Europe GmbH
Citizen Systems Europe GmbH
Otto-Hirsch-Brücken 17
70329 Stuttgart