Marketing September 2016

Designing store windows: It is the idea that counts

Interview with Karin Wahl, expert in retail product presentation

Sound systems perfectly stage products and brands

Whispering Window and Sound Shower draw customers to the store and entice them into buying

viscom: The world of digital printing is coming to Frankfurt

viscom SIGN 2016 bundles the industry’s expertise with new structure: viscom frankfurt 2016 to take place as two trade fairs for the first time

On a global scale: Identify key strengths and critical opportunities

The Global GfK/NPD Brand Report, provides the highest amount of global point-of-sale (POS) coverage available for technology and home industries on the market

Retailers and manufacturers missing out on billions of dollars in laptop sales

71 percent would buy new laptops every two years