Marketing November 2012

Retailer's source of information about POP, direct marketing, promotions, digital signage solutions and displays for shop windows and sales rooms.

… because when it comes to purchase decisions, they seldom know why they do it

Emmas Enkel is enjoying growth and success

iXtenso-Interview with Prof. Christian E. Elger of Life & Brain GmbH

Accurate measurement could boost online clothes shopping

Heathrow Terminal 2 gets new information screens

Succesful tender for German travel centres

NFC enabled payment for British banks

The importance of building a prominent brand

Another big retailer is playing hardball with Amazon

Australian Government sees lack of security

Mobile phone shopping portal opens special zone for Commuters in London

Intel Core of the 2nd generation is integrated

Nothing is worse than a “chick car”. Manufacturers avoid this term like the plague.