Conceptual design in the retail environment influences the customer's decision to purchase.
Conditions in the retail world are subject to constant changes in an ever expanding marketplace.
Strategic Design is a vital factor in staying ahead of the competition. Designing a store means establishing clear objectives for the store. These objectives are vital in the development of the overall concept.
The length of time customers decide to stay in a store is just one of the ways of measuring the success of the design concept.Performance:
- Context design
- Concept development
- Store communication
- Store planning
- Product development
- Concept manuals