Company News • 25.07.2008
LK-AG employs new technology for the production of the Mitsubishi show
“Imagineering by LK-AG“: so much more than big visuals
“Imagineering by LK-AG“ stands for large-screen projections in any dimension. Beyond standard! With Mitsubishi’s presentation at the world’s biggest and most important trade fair for the print and media industry LK-AG proved once more that the range of application of this highly innovative technology goes over and above the creation of huge visual worlds.
Walbert-Schmitz’s trade show concept envisaged 3 different live shows for the presentation of Mitsubishi’s current printing machines and latest printing technologies at this year’s Drupa. About 391,000 visitors from 138 countries came to see the daily live shows which run all day.
By means of “Imagineering by LK-AG” the LK-team - assigned by Werbe- und Messebau Walbert-Schmitz - ensured the smooth run of the event. The state-of-the-art technology featured a complex semi-automatic control system synchronising the 3 projections with the sound. For the international guests the live moderation was simultaneously translated into eight different languages. All in all a high-level interplay of several technologies exclusively controlled by the Imagineering technology.
Perfectly controlled sequences impressed clients and agencies alike. The enormous flexibility of “Imagineering by LK-AG” contributed essentially to a very user-friendly and thus comfortable programming of the show and allowed for last minute-changes of visuals or text files.
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