Company News • 22.02.2017

Protect the most theft-prone goods

Education and awareness of staff are significant for the success but is not enough

Protecting your store against theft is difficult. Education and awareness of staff are significant for the success but is not enough. Investments in anti-theft devices are also necessary. If you want to get fast results and get your investment back in a reasonable amount of time, you should invest in equipment that will protect the most theft-prone goods.

Grocery stores and supermarkets have the highest shrinkage

All retailers have to deal with inventory losses and decreased revenues due to shrinkage. Supermarkets and grocery stores are those who lose the highest percentage of sales to shrinkage. Shoplifting and employee theft accounts for 77% of the total shrinkage worldwide. Meat, cheese and alcohol are on the top of the most stolen merchandises in the food and beverage category. But every supermarket also has small and premium merchandise in its product selection that thieves like to steal.

Supplier
Logo: StrongPoint

StrongPoint

Schießstrasse 35
40549 Düsseldorf
Germany
Photo: Protect the most theft-prone goods
Source: Strongpoint

The black market wants razors, non-prescription drugs and tobacco

Shoplifting is a much larger industry than you might think, with many shoplifters selling their products to other companies that then resell the items at discounted prices. Organized thieves are looking for products that are pocket-sized, reasonably costly and can be sold for near-retail prices.

The most stolen items are small premium price products like razors, tobacco, non-prescription drugs, batteries, mobile accessories, and makeup – products that are easy to conceal and are easy to re-sell. Razors and razor blades have been the most stolen product category worldwide for many years – especially the brand-name varieties. It is estimated that razor blades have a shrinkage rate of approximately 2,7 percent of their revenue.

The shoplifters pick face creams, condoms and pregnancy tests

While there are professional criminals who steal, and resell goods on the black market, ordinary people – including juveniles, housewives and even grandparents – also shoplift. There is said that 90 percent of us have shoplifted at least once in our lives. The shoplifters steal tiny things such as lipstick or tobacco. Other items like pregnancy tests, condoms and weight-loss pills are often stolen because people are embarrassed to purchase them.

Employee theft of these kinds of small and pricey items often occurs in so-called sweet hearting; which means when an employee will let a friend leave with the items without paying for them.

Vending machines protect small premium products

Massive losses due to shoplifting of expensive items force many retailers to remove them from their shelves and stop selling them. But instead of stopping to sell them retailers could use one of the lock-in solutions on the market.

Since most of the theft-prone goods are small premium products, the best-spent money on loss prevention is to focus on those products that are the most vulnerable to shrinkage. Bigger products like meat, cheese and alcohol can more be protected by the sales staff on the sales floor while these small but pricey items are harder to monitor. 

Selling the small premium products through automatic vending machines located behind the checkout area can result in a good anti-theft protection. These machines can store many different products and the merchandise is always paid for in advance. These systems also lead to better inventory control.

A bonus with this solution is that it can also increase the sales of premium goods. Indeed a smart and reliable way to stop the thieves.

related articles:

popular articles:

Thumbnail-Photo: Expert tips: the best flooring options for your retail store...
15.04.2019   #shop building #visual merchandising

Expert tips: the best flooring options for your retail store

Ways to make a great first impression with customers

You need a new look for the flooring in your store – you have many options and they must be considered carefully. Industry experts told us what the different types of flooring from vinyl to carpet all the way to renovation lacquer systems have ...

Thumbnail-Photo: Window Display Of The Year Frame Awards 2019...
21.06.2019   #displays #product presentation

'Window Display Of The Year' Frame Awards 2019

Window installation featuring the Ura raincoat

Fourteen waterproof raincoats are suspended from seven bicompartmental metallic structures strategically placed on the ceiling of the store simulating drops of water. The shoppers’ attention is therefore drawn directly upwards to the product ...

Thumbnail-Photo: One, two, go: get a new shop window!
27.02.2019   #shop decoration #brand management

One, two, go: get a new shop window!

Magnetic films make it possible

Redecorating an entire shop window in 30 seconds? Yes, that's possible! At the Panorama in Berlin we saw exactly that at the booth of the Pioneer Trading Company. The principle is simple: magnetic films with all kinds of motifs can be ...

Thumbnail-Photo: Presentation of goods for convenience at gas stations...
28.02.2019   #product presentation #shelf systems

Presentation of goods for convenience at gas stations

POS TUNING and ARAL report on a successful multi-partner project

At this year's Annual Conference on Trade and Change in Gas Stations and Convenience Shops, Kristin Kolbe-Schade from POS TUNING and Carsten Biermann from Aral reported on a successful tobacco project which they implemented together with other ...

Thumbnail-Photo: Year after year: Christmas decoration
11.06.2019   #decorative lighting #trend research

Year after year: Christmas decoration

From classic to modern - four styles for 2019

Every year, Annetta Palmisano and her colleagues of Stilbüro bora.herke.palmisano compile the decoration trends for the coming Christmas season. Below we outline four styles for the 2019 season. ...

Thumbnail-Photo: What shop design can look like: Marktscheune in Berghaupten...
18.03.2019   #shop building #brick and mortar retail

What shop design can look like: Marktscheune in Berghaupten

Many wooden design elements, rustic flair, and the Farmer’s Café delight guests

Buy a piece of cake, have a cup of coffee and pick up some fresh vegetables and fruits to take home. Customers can run all of these errands at the Marktscheune (English: Market Barn). The so-called Naturpark-Bauernmarkt (English: Nature Park ...

Thumbnail-Photo: Retail holiday decorations: trends for the 2019/20 season...
09.05.2019   #decorative lighting #shop decoration

Retail holiday decorations: trends for the 2019/20 season

"The little affectionate details are always what’s most important." Interview with Annetta Palmisano

Many details or a simple design, artificial light displays or natural light – there are many ways to showcase window displays. Retailers who decorate with a light touch can use the emotional impact on customers and affect retail business ...

Thumbnail-Photo: Power floor: power store
27.03.2019   #pos marketing #in-store marketing

Power floor: power store

Practical examples of amazing flooring designs

Sales promotion is also a matter of the floor. Take the time for some inspiration and discover different designs - from colorful and patterned to natural and neutral - in practical examples that we have put together for you. All projects can also be ...

Supplier

POS TUNING Udo Voßhenrich GmbH & Co KG
POS TUNING Udo Voßhenrich GmbH & Co KG
Am Zubringer 8
32107 Bad Salzuflen
Pioneer Trading Company GmbH
Am Sohlweg 26
76297 Stutensee