Marketing September 2017

Helsinki Airport’s luxury selection broadens

Bulgari unveils its first jewelry, watches and leather goods Pop-up at an airport

Clothing sales at the discounters will grow 90.7 percent by 2022

Heidi Klum’s range for Lidl shows why

72 per cent of UK consumers frustrated by shopping

The figures show an improvement on last year’s measures

Nordstrom unveils its latest retail concept and neighborhood hub

A neighborhood hub for free personal styling, onsite alterations and a suite of Nordstrom services

Displays for the POS: from cardboard display to digital signage element

How displays are turning into key touchpoints along the customer journey

The optimal placement of displays depends on a variety of factors

iXtenso stands shoulder to shoulder with Felix Horstmann

POP displays for category management

The display needs to match the theme, while the theme needs to match the products

The new generation of hanging ceiling signs

K-D Hermann GmbH has developed pick&change, an innovative ceiling system under its promoflex brand

Point of sale displays: Utilizing the brand effect

How a good design concept can lead to more sales

New marketing perspectives in the dmexco World of Experience

From the Internet of Things to virtual reality: In the connected world, the focus is on consumers and their personal experience