Marketing October 2013

Retailer's source of information about POP, direct marketing, promotions, digital signage solutions and displays for shop windows and sales rooms.

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E-Commerce and Mobile Sales Offer Opportunities for B2B

B2B companies find it easier to build loyalty with online-only than offline-only customers

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Home away from home: What makes consumers support their favorite businesses?

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New Research: Mobile Money Failing UK Consumers and Merchants

Just 10% of smartphone users have made an in-store mobile payment

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Why do discounts backfire when you make consumers wait?

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How do consumers see a product when they hear music?

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Peaches Group at dmexco 2013

Successful participation at dmexco, the leading international trade fair for the digital economy

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Sales Success with Well-Managed Touchpoints

The encounter with the brand is crucial