Advertorial • 01.02.2020

Safety First: Safe data transmission at the PoS

2020 EuroShop preview

Data security is the future currency in retail. Systems for inventory control, price labelling, customer and goods flow management must meet the highest security standards.

ELEKTRA, together with a software partner, has been working on this future-oriented technology on store shelves and has further developed the conductor rail JUNIC in this respect.

Supplier
Logo: ELEKTRA GmbH

ELEKTRA GmbH

Werkstraße 7
32130 Enger
Germany
Metallic conductor rails
Suitable for all common shelving systems: the Junic conductor rail.
Source: ELEKTRA

Two years ago, the JUNIC rail was initially introduced only for the electrification of tubular steel shelving, but was already designed to fulfil other functions in the shelf. Now, in addition to the lighting, a scanner module with sensor technology can be connected, which provides information about the shelf stocking and inventory.

At the same time, price labelling can be controlled centrally, flexible adjustments can be implemented quickly. And most important: data security is paramount. The system is secured in the latest TLS standard with end-to-end encryption. Further features include sustainability and energy efficiency, central control options and the possibility of retrofitting in existing shop fitting through simple plug & play.

Person operates a tablet in a supermarket between shelves...
Digital price labeling of products shelves
Source: ELEKTRA

The new presentation of the modular system will take place at the EuroShop with live presentations. ELEKTRA can be found in Düsseldorf at the joint stand of the German Shopfitting Association (Deutscher Ladenbauverband DLV) in hall 11 F44-9. The exhibitor community unites various companies with their solutions for shop fitting.

related articles:

popular articles:

Thumbnail-Photo: Let there be light – or not ...
24.01.2022   #sustainability #Tech in Retail

Let there be light – or not ...

Lidl and SageGlass join forces on energy efficiency and lighting

For some time now, discount grocer Lidl has been relying on intelligent façades from SageGlass – for the environment, staff and the right light. We asked both companies what this technology means for lighting, energy consumption ...

Thumbnail-Photo: How lighting can be used profitably in the retail industry...
31.01.2022   #lighting concepts #LED technology

How lighting can be used profitably in the retail industry

From discount stores to brand outlets: Intelligent lighting concepts are profitable

Light has an enormous influence on people – on their health, performance and well-being. For retailers, light as a topic has so far often been more of a necessity which is viewed from a cost perspective rather than as a unique opportunity for ...

Thumbnail-Photo: SmallRig announces new smart LED light
08.12.2021   #lighting systems #decorative lighting

SmallRig announces new smart LED light

New device designed to provide creators with the ability to create the desired lighting set up for shootings

SmallRig has announced the RM75 Magnetic Smart LED Light. It is the first full-colour smart video light launched by SmallRig, with intelligent App control – SmallGoGo. The SmallGoGo App allows a wide range of user-based controls and ...

Thumbnail-Photo: Immersing in a dream with sea creatures
21.02.2022   #shop building #lighting concepts

Immersing in a dream with sea creatures

Lighting and design at XU JI fish restaurant in Hangzhou

Visitors to the XU JI seafood restaurant in Hangzhou, China, are immersed in a mysterious realm where not everything is as they expect.The Daxiang Design Studios agency plays with inspiring design and lighting to create a gastronomic dream world. ...