Omnichannel strategies in the opticians' industry: Dirk Graber from Mister Spex
AI, AR and online tools in the eyewear trade: statements from eyes + more, Fielmann, Mister Spex, pro optik and Rottler
Detailed background information, news and tips for retailers on store fittings, store design, store concepts and shopfitting, both brick-and-mortar and online retail.