Design January 2020

Detailed background information, news and tips for retailers on store fittings, store design, store concepts and shopfitting, both brick-and-mortar and online retail.

Photo: Adventures in lighting

Adventures in lighting

Light is an important factor in awakening the customer’s senses

Photo: Mobile With Added Value

Mobile With Added Value

Merchant apps turn smartphones and tablets into a sales tool

Photo: Experiential Marketing “Par Excellence”

Experiential Marketing “Par Excellence”

FOTOBODEN™ at BOE – Best of Events, the trade fair for experiential marketing

Photo: A product full of passion

A product full of passion

FOTOBODEN™ will pull out all the stops at the Playground Area of BrandEx – the International Festival of Brand Experience

Photo: FOTOBODEN™ makes for vibrant action …

FOTOBODEN™ makes for vibrant action …

… and is the biggest exhibitor at EuroShop 2020 occupying several thousand square metres