Company News • 15.04.2015

Making shopping apps an easy option for small retailers

Retailers can now trial SimiCart by building their shopping app with up to 10 real products

Janan application built by SimiCart.
Janan application built by SimiCart.
Source: Magestore

Last week SimiCart launched the free edition of its mobile app solution, allowing Magento web store owners to build a shopping app using any 10 of their own products.

SimiCart is an automatic mobile app solution, helping ordinary retailers build mobile shopping apps for iPhone, iPad and Android with no coding knowledge required. It seamlessly connects the app with their existing Magento website, ensuring simple management and configuration later on.

“The free edition gives merchants a risk-free way to trial SimiCart, showing them the simple building process and letting them play with their own mobile app in real time. It shows them what’s possible on a small scale, before they commit to full launch” said Jenny Ta, marketing manager at SimiCart.

With global smartphone and tablet usage rising daily, retailers can no longer ignore the need to engage mobile users. Mobile contributes anywhere from 20%-40% of retail website traffic, depending on the industry, and retailers are left searching for ways to meet these shoppers’ increasing mobile expectations.

“On going mobile, some merchants choose to get a responsive theme or mobile site, but these tempting quick-fix solutions are not enough on their own” Ta explained. “80% of the time spent on our phones is in apps, not in mobile browsers. This suggests that investment in apps will yield far greater web traffic than investment in a responsive theme or mobile site.”

In fact, 85% of customers say they prefer using apps over mobile sites (Compuware, 2013), due to the fact that native apps engage customers in a way they just can’t get from a mobile-optimised site.

“We already had a mobile site” said Muhammad Shawaiz, e-commerce manager at Janan, a leading UK fashion retailer. “…But I was afraid that it was too complex for customers to make a real purchase on mobile. So I purchased a mobile app. The result? Our overall sales have increased 25% in the year since building our app with SimiCart, and I’d like to thank their support team for being so helpful throughout the development process. Now, whenever I think mobile apps, I think SimiCart!”

The free edition is available for anyone who signs up for an account at www.simicart.com.

Source: Magestore

related articles:

popular articles:

Thumbnail-Photo: Turning customers into friends - heres how it works...
24.01.2024   #marketing #online marketing

Turning customers into friends - here's how it works

WhatsApp channels as a secret weapon in the marketing mix

In fall 2023, Meta launched WhatsApp channels, a completely new feature in 150 countries ...

Thumbnail-Photo: The quiet hour – A contribution to inclusion in retail?...
31.10.2023   #customer satisfaction #customer experience

The "quiet hour" – A contribution to inclusion in retail?

Finding calm in a busy world: supermarkets make their mark

The world of commerce is constantly looking for new ways to attract and retain customers...

Thumbnail-Photo: Valentines Day marketing: creative campaigns to make your heart sing...
18.01.2024   #brick and mortar retail #sustainability

Valentine's Day marketing: creative campaigns to make your heart sing

Examples of how you can score points on Valentine's Day

Zalando killed two birds with one stone in 2021: with the invitation to "campaign exchange the clothes after your ex", customers were shown ...

Thumbnail-Photo: ISE 2024 - the future of retail
23.10.2023   #online trading #Tech in Retail

ISE 2024 - the future of retail

ISE will take place in Barcelona from 30 January to 2 February 2024

Since it began in 2004, Integrated Systems Europe (ISE) - the world's premier exhibition for professional audio visual (pro AV) and systems integration - has grown in size, strength and influence to become an industry-defining event. Every year, ...

Thumbnail-Photo: Social Commerce: Community sells?
04.10.2023   #online trading #sustainability

Social Commerce: Community sells?

Why the community approach is replacing fast delivery among customer demands and what that means for you.

For a long time it was said that fast or even "same day delivery is the key". For Fabian Mischler, this is no longer the only key to satisfied customers. In an interview, the CEO of the social commerce platform ooblee told us why community ...

Thumbnail-Photo: Christmas decorations: set the scene for your store!...
09.11.2023   #customer experience #shop decoration

Christmas decorations: set the scene for your store!

From the floor to the shelves and lights to the shop window - here's how to get your store ready for Christmas!

The weeks leading up to Christmas Eve are considered to be the busiest of the year....

Thumbnail-Photo: Tips: Optimal shopping experience for  Christmas...
22.11.2023   #online trading #artificial intelligence

Tips: Optimal shopping experience for Christmas

How to prepare for the shopping days as an Amazon retailer

The promotional days at the start of the Christmas...

Thumbnail-Photo: Veganuary 2024: Best sales strategies to reach the ‘no meat’...
11.01.2024   #brick and mortar retail #food retail

Veganuary 2024: Best sales strategies to reach the ‘no meat’

Why retailers should take advantage of the trend

Veganuary has begun its fourth year in Germany. Over 850 German companies are taking part in this global movement for a plant-based ...

Thumbnail-Photo: Black Friday and Cyber Monday: Minimize mistakes, maximize success...
11.10.2023   #e-commerce #customer satisfaction

Black Friday and Cyber Monday: Minimize mistakes, maximize success

Mistakes you can avoid on promotion days like Black Friday and Cyber Monday

The promotion days on November 24 and 27 raise the sales hopes of many retailers. Despite the huge potential, these events can also be a challenge. Competition is fierce, customers are critical and expect exceptional deals. Mistakes in preparation ...

Thumbnail-Photo: For you: Retail marketing calendar 2024
08.01.2024   #marketing #sales promotion

For you: Retail marketing calendar 2024

You can use these phases and days for yourself and your business in the upcoming year

Birthdays, holidays, holidays ... We record all these days in calendars every year to plan our personal daily lives. But the financial year can also be planned. This can be particularly important for retailers. You can plan ...