Keyword: customer retention

Thumbnail-Photo: Nike’s new store was located and stocked by you, Los Angeles...

News • 19.07.2018

Nike’s new store was located and stocked by you, Los Angeles

“Sunsets on Melrose”, a re-imagined walkthrough of a typical LA day

Research into the insights and behavior of NikePlus members in Los Angeles shows that they are running and style obsessed. They are on the competitive side but are also visionaries. That reality is what spurred Nike to develop Nike Live, a ...

Thumbnail-Photo: Online marketing: Huge opportunities after transaction completion...

Interview • 10.07.2018

Online marketing: Huge opportunities after transaction completion

Interview with Geoff Smith, CMO at Rokt on the much underrated confirmation page

"Thank you for your purchase!" Statements like these make customers happy - and their minds more open and receptive to new ideas according to a study by web store optimizer Rokt. Special emphasis is put on the moment right after a ...

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