Retail Marketing

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Thumbnail-Photo: A beacon for a shopping mall

News • 28.09.2018

A beacon for a shopping mall

Digital signage: outdoor LED screen in Mexico

On the premises of a shopping center in Cuernavaca, near Mexico City, a digital signage project attracts attention. The elevated tank, rising high above the ground on a structure, serves as an eyecatcher. The shopping mall Forum hopes to attract ...

Thumbnail-Photo: Click & collect promotes cross selling

News • 15.08.2018

Click & collect promotes cross selling

Research: Many click & collect shoppers made additional in-store purchases

Research from OrderDynamics explores North American click and collect trends, including communications and timing preferences, return behaviors, and unplanned purchasing habits. OrderDynamic, announced its latest consumer study, “The Rise ...

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Thumbnail-Photo: Costly online out-of-stock problems for consumer goods...

News • 13.08.2018

Costly online out-of-stock problems for consumer goods

GMA report: Potential lost sales could reach 17 billion dollars

A new report shows that out-of-stock rates for online purchases of consumer products in the U.S. are nearly twice as high as in-store availability. The report, issued by the Grocery Manufacturers Association (GMA), shows potential online sales ...

Thumbnail-Photo: Collaboration opportunities between retailers and suppliers...

News • 10.08.2018

Collaboration opportunities between retailers and suppliers

Retail Collaboration Survey results 2018 by Trace One

Trace One, the world’s largest collaborative retail business network for private label, released the results of its 2018 Retail Collaboration Survey. Surveying 385 grocery retailers and consumer goods suppliers across North America and Europe, ...

Thumbnail-Photo: “Differentiation remains the key to growth”...

News • 09.08.2018

“Differentiation remains the key to growth”

Poundworld’s failure to differentiate from other discounters led to demise

Poundworld, which is set to disappear from the UK high street by early August 2018, must look to its own failures – and in particular its failure to stand out from other discounters – to explain its demise, says GlobalData, a data and ...

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Thumbnail-Photo: Permaplay POS-TOUCH

Company News • 24.07.2018

Permaplay POS-TOUCH

The new Touch and Content Manager Software

In addition to its wide range of modern touch screens, Permaplay has developed the innovative POS software Permaplay POS-TOUCH, a new Touch Content Management system. Thus, all sales-relevant content can be displayed easily, without requiring any ...

Thumbnail-Photo: Converting visitors into ‘buying-customers’...

Company News • 19.04.2018

Converting visitors into ‘buying-customers’

Electronic shelf labels at Eventyrsport

The time, that was previously spent on changing prices and marking up clothes and shoes at the adventure and sports chain Eventyrsport, is now spend on customer service and advice. The first goal is to convert 1.5 visitors into ...

Thumbnail-Photo: B-Air welcomes retailing expert Gordon Erickson to its board...

News • 19.04.2018

B-Air welcomes retailing expert Gordon Erickson to its board

B-Air’s blue-chip partnerships with valued distributors and retailers, such as The Home Depot, Amazon, Menards and Costco

As one of the leading companies in the water damage, janitorial, retail, pet and inflatable industry, B-Air has set the standard in providing the highest-quality manufactured air movers, dryers, blowers, dehumidifiers and air scrubbers for ...

Thumbnail-Photo: Sunday shopping creates rift

Report • 14.03.2018

Sunday shopping creates rift

Can Sunday shopping save brick-and-mortar retailers?

The ongoing debate over shopping hours on Sundays has heated up in recent months in Germany. Ver.di (the German trade union) successfully filed lawsuits against a number of Sunday shopping events nationwide. Communities and retail representatives ...

Thumbnail-Photo: Traditional UK retailers hit hard by Brexit

News • 13.03.2018

Traditional UK retailers hit hard by Brexit

Fraser Hammond reports losses of many retail jobs due to Brexit

Fraser Hammond economists say at least 5,300 retail jobs are in danger after a major toy retailer and an electronics chain closed their doors last week. Both companies were unable to continue operating due to stiff online competition and economic ...

Thumbnail-Photo: U.S. beverage market: four key growth factors...

News • 05.03.2018

U.S. beverage market: four key growth factors

Leading beverage market trends according to Packaged Facts

While seemingly overshadowed by the whirlwind developments in the food segment, innovation and trends in the beverage market are equally impressive and just as likely to resonate for years to come. Hybrid beverages that cross categories, savory and ...

Thumbnail-Photo: Birkenstock is voted most animal-friendly shoe company...

News • 16.02.2018

Birkenstock is voted most animal-friendly shoe company

PETA USA youth organization honors Germany's largest shoe manufacturer for its commitment to producing fashion without animal components

Birkenstock has received the peta2 Libby Award "Most Vegan-Friendly Shoe Company 2017. "With this award, which is highly regarded throughout the global vegan community, the youth organization of Peta USA is honoring Germany's largest ...

Thumbnail-Photo: Amazon launching Whole Foods Market delivery service...

News • 13.02.2018

Amazon launching Whole Foods Market delivery service

Prime members will be able to tap free 2-hour delivery

Prime customers can enjoy free 2-hour delivery for orders over 35 Dollar from Whole Foods Market; Whole Foods Market groceries can be delivered through Prime Now to neighborhoods in Austin, Cincinnati, Dallas, and Virginia Beach Last week, Amazon ...

Thumbnail-Photo: H&M to provide outfits for Swedish teams

News • 09.02.2018

H&M to provide outfits for Swedish teams

Winter Olympics and Paralympics in PyeongChang 2018

H&M created outfits for the Opening and Closing Ceremonies of the Winter Olympics and Paralympics in Pyeongchang. The collection also includes a full and extensive wardrobe for all the Swedish teams to wear in the Olympic village for both ...

Thumbnail-Photo: Showrooming – Escaping the one-way street!...

Interview • 08.02.2018

Showrooming – Escaping the one-way street!

Showrooming is becoming a popular retail model that addresses changed buying and information behavior

For many brick and mortar retailers, showrooming was and continues to be akin to “stealing consulting services”. After all, the term describes the practice of prospective customers of researching products in brick and mortar stores and ...

Thumbnail-Photo: Outerwear purchases

News • 06.02.2018

Outerwear purchases

More U.S. apparel consumers are opting for online, reports NPD’s Checkout

According to The NPD Group’s Checkout, a receipt mining service, close to one-third (29 percent) of total online apparel buyers purchased outerwear online in the 12 months ending November 2017, up two percentage points over the previous year. ...

Thumbnail-Photo: ’Shoppertainment’ is the key to increasing sales in-store...

Top News • 01.02.2018

’Shoppertainment’ is the key to increasing sales in-store

By Mark Thomson, Director of Retail Solutions, Zebra Technologies

In-store retail technology is evolving with great speed, and a growing trend for 2018 is ‘Shoppertainment’, a millennial-led trend where a trip to a shopping centre is as much as seeking an experience as coming home with a product. As ...

Thumbnail-Photo: Emerging Tech Talk: The role of public kiosks in the smart city...

Digital Signage Expo 2018 • 24.01.2018

Emerging Tech Talk: The role of public kiosks in the smart city

DSE 2018 is scheduled for March 27-30, 2018

Digital Signage Expo (DSE), the world’s largest international trade show and educational conference dedicated to digital displays, interactive technology and digital communications networks, announced today that Ravi Sirigineedi, Segment ...

Thumbnail-Photo: AGACI announces Chapter 11 restructuring update...

Finances • 22.01.2018

A'GACI announces Chapter 11 restructuring update

The Fashion retailer which filed for Chapter 11 relief will begin discussions with landlords regarding 49 of its locations

A'GACI, LLC, a leading fashion retailer in Texas, which filed for Chapter 11 relief on Tuesday, January 9th, will shortly begin discussions with landlords regarding 49 of its locations. In a court filing on Tuesday, A'GACI ...

Thumbnail-Photo: Report shows not-so-smart holiday shopping habits...

News • 25.12.2017

Report shows not-so-smart holiday shopping habits

We're heavily inclined to make impulse purchases, but we aren't very likely to be as careful about what it is we're buying

A recent survey of consumer buying habits by Breakthrough Research reveals the contradictory nature of the American buying public. Right before winter holidays is the most common time of year for impulse buying, and consumers are half as likely to ...

Thumbnail-Photo: Sainsbury’s launches its first in-store Zizzi pizza counter...

News • 18.12.2017

Sainsbury’s launches its first in-store Zizzi pizza counter

Hot pizzas to go

The move is part of Sainsbury’s commitment to offer customers a distinct and differentiated choice of quality food for every occasion and follows the successful introduction of Sushi Gourmet counters, Patisserie Valerie products and a Crussh ...

Thumbnail-Photo: Wendy’s rolls out door-to-door delivery service powered by DoorDash...

News • 11.12.2017

Wendy’s rolls out door-to-door delivery service powered by DoorDash

Delicious menu delivered right to the door

Wendy’s and DoorDash are partnering to bring fans what they’ve been craving: Wendy’s deliciously different menu delivered right to their door. Wendy’s is partnering exclusively* ...

Thumbnail-Photo: Starbucks Reserve Roastery opened in Shanghai...

News • 08.12.2017

Starbucks Reserve Roastery opened in Shanghai

New multi-sensory retail experience offers customers an immersive manufacturing and cafe environment

Starbucks Reserve Roastery in Shanghai, the first fully immersive coffee experience in Asia, celebrated its opening. When the doors open to the world’s second Starbucks Roastery, created three years after the inaugural Seattle Roastery, ...

Thumbnail-Photo: Book sales bright for the holidays

News • 05.12.2017

Book sales bright for the holidays

Book sales are expected to grow 5 percent in the final weeks of the 2017 holiday shopping season after a flat 2016

While the annual unit sales growth of print books is expected to be slightly weaker this year than in the previous two years, global information company The NPD Group predicts a strong holiday season with five percent unit sales growth in ...

Thumbnail-Photo: The high street surveillance revolution

Company News • 05.12.2017

The high street surveillance revolution

A journey towards intelligence

There is a great competitive force at work against high street retailers, one that continues to tempt customers into spending their hard-earned cash elsewhere. This is of course online shopping, with online sales rising 17 per cent following a ...

Thumbnail-Photo: Tackling the Black Friday sales

News • 29.11.2017

Tackling the Black Friday sales

Debenhams research reveals the amount of preparation customers make when Black Friday approaches

New research from British retailer Debenhams reveals the amount of preparation and planning shoppers put into making sure they get the item they want on Black Friday. The survey, which saw 2,000 shoppers across the UK questioned on their plans, ...

Thumbnail-Photo: Future success of food retail industry depends on transformation...

News • 17.11.2017

Future success of food retail industry depends on transformation

Report: "Transformation: The future of successful food retail"

The European food retail industry is facing challenging times: Falling profits, disaffected customers, a looming health crisis, disengaged employees, ongoing economic concerns and ever increasing environmental threats are all changing the way people ...

Thumbnail-Photo: Lord & Taylor unveils 2017 Holiday windows

News • 15.11.2017

Lord & Taylor unveils 2017 Holiday windows

Holiday Circus: A vintage-style circus is conducted by the master of ceremonies

Lord & Taylor unveiled its 80th annual world-famous holiday windows to New York. The Fifth Avenue windows have been transformed into a whimsical journey, as seen through the lens of enchanted snow globes, featuring over 60 variations throughout ...

Thumbnail-Photo: Holiday Shopping Season 2017: The early bird catches the worm...

News • 13.11.2017

Holiday Shopping Season 2017: The early bird catches the worm

Online will be the growth driver

Procrastination dwindles as more shoppers plan to start Thanksgiving weekend with their holiday shopping. The Holiday 2017 shopping season will be the first when more U.S. consumers will start shopping in the middle of the season (Thanksgiving ...

Thumbnail-Photo: Starbucks opens the first Princi bakery location in the U.S....

News • 10.11.2017

Starbucks opens the first Princi bakery location in the U.S.

Rocco Princi brings the craft of bread baking, exceptional ingredients and the “Spirito di Milano” to customers

Starbucks announced the opening of the first Princi bakery and café location in the United States at its Starbucks Reserve Roastery in Seattle. The Roastery opened in December 2014 as an homage to coffee, a completely immersive and sensorial ...

Thumbnail-Photo: Winners of the AWE Europe 2017 Auggie Awards...

News • 02.11.2017

Winners of the AWE Europe 2017 Auggie Awards

AWE (Augmented World Expo), conference and expo dedicated to augmented and virtual reality announced this year's winners

AWE (Augmented World Expo), the world’s largest and longest running conference and expo dedicated to augmented and virtual reality, unveiled the winners of the AWE Europe 2017 Auggie Awards. Presented in three general categories, the ...

Thumbnail-Photo: Excellent solutions for the future of retail...

News • 23.10.2017

Excellent solutions for the future of retail

Digital Retail Award 2017 honours six innovative projects

Emotional storytelling in the store. Furniture shopping in a virtual showroom. Playfully connecting customer and product through an interactive shop-window. The winners of the Digital Retail Awards 2017 clearly demonstrate, how the digital future of ...

Thumbnail-Photo: Music strengthens trust and reliability

Company News • 19.10.2017

Music strengthens trust and reliability

Mood Media's before-and-after comparison shows the positive impact of music on the customer experience

Even branches away from the classical retail trade can have a positive effect on customers with the right music concept in their sales points. This is the result of a qualitative and quantitative study by Mood Media, the internationally leading ...

Thumbnail-Photo: Online shoppers plan to spend more than in-store shoppers this holiday...

News • 17.10.2017

Online shoppers plan to spend more than in-store shoppers this holiday

The rivalry between online and traditional retail will heat up during the 2017 holiday season

On average, U.S. consumers anticipate doing nearly 40 percent of their 2017 holiday shopping online, up from one-third just two years ago. According to NPD’s 2017 Holiday Purchase Intentions Survey, consumers who will be holiday shopping ...

Thumbnail-Photo: Checkout maze: When cashiers vanish behind the terminal...

Report • 15.10.2017

Checkout maze: When cashiers vanish behind the terminal

Creating a positive effect at the POS area with a clear design

These days, point-of-sale terminals have to fulfill more and more functions – especially in the food retail industry. Retailers can also connect various peripherals that assume additional tasks. Yet this multitude of functions also entails ...

Thumbnail-Photo: “The emperor’s new signmaking”

viscom 2017 • 10.10.2017

“The emperor’s new signmaking”

Fairy-tale inspiration at viscom world of inspiration

“Once upon a time, there was a jolly bunch of industrious advertising technicians who set out to find inspiration ... .” From 18 to 20 October, it’ll be viscom 2017 – not Hans Christian Andersen – which will send its ...

Thumbnail-Photo: Helsinki Airport’s luxury selection broadens...

News • 28.09.2017

Helsinki Airport’s luxury selection broadens

Bulgari unveils its first jewelry, watches and leather goods Pop-up at an airport

As part of a collaborative ‘trinity’ partnership, the Finnish airport operator Finavia Corporation, Italian luxury brand Bulgari and global travel retailer Dufry have worked together to develop the first Bulgari jewelry, watches and ...

Thumbnail-Photo: Clothing sales at the discounters will grow 90.7 percent by 2022...

News • 20.09.2017

Clothing sales at the discounters will grow 90.7 percent by 2022

Heidi Klum’s range for Lidl shows why

Lidl’s Esmara by Heidi Klum range has lived up to expectations and paves the way for material growth through clothing for the discounters. Within the discount channel* clothing is the most under-penetrated sector, holding only a 0.6 percent ...

Thumbnail-Photo: 72 per cent of UK consumers frustrated by shopping...

News • 19.09.2017

72 per cent of UK consumers frustrated by shopping

The figures show an improvement on last year’s measures

Year-long research shows that despite a seven per cent decline in frustration-levels over the last 12 months, many areas of omni-channel operation still fail to meet consumer expectations 72 percent of consumers say the experience of shopping in ...

Thumbnail-Photo: Nordstrom unveils its latest retail concept and neighborhood hub...

News • 18.09.2017

Nordstrom unveils its latest retail concept and neighborhood hub

A neighborhood hub for free personal styling, onsite alterations and a suite of Nordstrom services

Fashion retailer Nordstrom is pleased to announce Nordstrom Local – the company’s latest retail concept and neighborhood hub where customers can shop and access Nordstrom services in a convenient, central location. This brand new ...

Thumbnail-Photo: Point of sale displays: Utilizing the brand effect...

Report • 14.09.2017

Point of sale displays: Utilizing the brand effect

How a good design concept can lead to more sales

Regardless of all the technical innovations, analog retail displays, i.e., physical display stands, continue to be an important sales promotion tool at the point of sale (POS). The benefit of displays is that they stand out from a variety of ...

Thumbnail-Photo: Displays for the POS: from cardboard display to digital signage element...

Report • 14.09.2017

Displays for the POS: from cardboard display to digital signage element

How displays are turning into key touchpoints along the customer journey

The actual decision to purchase a product or brand is often made at the POS. It takes the right means of communication to persuade consumers at this juncture. Most notably, this includes eye-catching brand communication. That’s why the retail ...

Thumbnail-Photo: POP displays for category management

Guest contributor • 14.09.2017

POP displays for category management

The display needs to match the theme, while the theme needs to match the products

Category management can be defined as the management of retail product categories that are compiled based on consumer needs. These needs include a great store layout, an easy way to find the desired products and meaningful product suggestions for ...

Thumbnail-Photo: Supplier Directory

Well informed • 14.09.2017

Supplier Directory

The international supplier and manufacturer directory of iXtenso offers you a comprehensive overview of the relevant companies in the sector. More than 3500 companies are represented here! Use the full text search to find the desired companies and product offers!

...

Thumbnail-Photo: The optimal placement of displays depends on a variety of factors...

Interview • 14.09.2017

The optimal placement of displays depends on a variety of factors

iXtenso stands shoulder to shoulder with Felix Horstmann

Felix Horstmann, scientific assistant for the Chair of Marketing and Retail Management at the Philipps University of Marburg, focuses on the impact and effects of POS displays. In the interview, he explains how they should be positioned in the store. ...

Thumbnail-Photo: The new generation of hanging ceiling signs

Product • 14.09.2017

The new generation of hanging ceiling signs

K-D Hermann GmbH has developed pick&change, an innovative ceiling system under its promoflex brand

Pick&change makes it far easier, quicker and safer to hang displays above your goods. ...

Thumbnail-Photo: New marketing perspectives in the dmexco World of Experience...

Business meets future • 11.09.2017

New marketing perspectives in the dmexco World of Experience

From the Internet of Things to virtual reality: In the connected world, the focus is on consumers and their personal experience

Carmakers will become mobility platforms; food brands will conquer the smart kitchen with content and commerce; the travel industry will use virtual reality to generate emotional wanderlust. This opens up new perspectives for marketing ...

Thumbnail-Photo: Carrefour Belgium brings its convenience stores in Brussels metro and...

News • 31.08.2017

Carrefour Belgium brings its convenience stores in Brussels metro and train stations

Offering is combining shopping practicality with customer mobility

To forge ever closer relationships with its customers, Carrefour Belgium has expanded its convenience store network with the opening of two new Carrefour Express stores. They will allow the Group to provide a tailored offering combining shopping ...

Thumbnail-Photo: How bakeries blend tradition with future

Report • 28.08.2017

How bakeries blend tradition with future

Bakeries are keeping up with modern retail using omnichannel presence, contactless payment solutions, and digital signage

The bakery trade has a long history. The baker profession dates back more than 1000 years. Yet despite its proud past, bakeries have a difficult time these days because they have to increasingly compete against rival types of businesses. Many gas ...

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Supplier

Spark Promotions
Progress House, Eskdale Road
UB8 2RT Uxbridge, Middx
BLECKMANN GMBH
Schäferstrasse 11-13
42277 Wuppertal (Wichlinghausen)
AKI Co., Ltd.
291-4 Furuichi, Musashi-cho
873-0412 Higashikunisaki-gun, Oita
Schwarz & Partner
Lindenbornstr. 4
64658 Fürth
EPSILON Signs and displays
Kanaal Noord 1159
3960 Bree
Dekoverleih & Beschriftung Katrin Schlender
Ludwig-Wilhelm-Str. 6
76131 Karlsruhe
Zaluti
Karolusstraat 14
4903RJ Oosterhout
Brochure Holders International Ltd
Unit 1 Holywells Road
IP3 0DL Ipswich, Suffolk
Future-Shape GmbH
Altlaufstraße 34
85635 Höhenkirchen-Siegertsbrunn
SalesServiceEurope B.V.
Akkermansbeekweg 7
7061 ZA Terborg
Advance International
1 Lowman Way, Hilton Business Park, Hilton
DE65 5LJ Derby, Derbyshire
Braitrim (Deutschland) GmbH
Braitrim (Deutschland) GmbH
Hertzstraße 10
32052 Herford
BARIX AG
BARIX AG
Ringstrasse 15A
8600 Dübendorf
dosenwelten, Inh.Mathias Kolban
dosenwelten, Inh.Mathias Kolban
Viewegstr. 31
38102 Braunschweig
Visual Display srl
Via Fabio di Maniago, 15
33100 Udine
Vivelle GmbH
Weiherer Straße 37
76707 Hambrücken
KünzlerBachmann Directmarketing AG
Zürcherstrasse 601
9015 St. Gallen
b.krön creativ werbetechnik
Landwehrstraße 21
41747 Viersen
Stiefel Digitalprint GmbH
Stiefel Digitalprint GmbH
Felix-Wankel-Ring 13 a
85101 Lenting
Oliveira Displays
Gleiwitzer Strasse 3
30855 Langenhagen
curveLED GmbH
Ackerstrasse 11
40233 Düsseldorf
WLL Wehrsdorfer LED-Lichttechnik GmbH
Oppacher Str. 30a
02689 Wehrsdorf
Arno GB Ltd
Victorian House, Coronation Road (Southville)
BS3 1AA Bristol (Avon)
BeMatrix
Industrieweg 49
8800 Roeselare
EAS Deutschland GmbH
EAS Deutschland GmbH
Max-Planck-Straße 4
78052 Villingen-Schwenningen
Fahnenrichter GmbH & Co. KG
Mathias-Brüggen-Str. 39
50827 Köln
ACRYLINE AG
Aspstrasse 12
8154 Oberglatt
epay
Fraunhoferstr. 10
82152 Martinsried
wer denkt was GmbH
wer denkt was GmbH
Robert-Bosch-Str. 7
64293 Darmstadt
Linkshelving
46 Chatto Road
SW11 6LL London
riwi Buchstaben GmbH & Co. KG
Ziegeleiweg 2
31675 Bückeburg
werbedank.de
Kaiser-Joseph-Str. 248
79098 Freiburg
Audio Logo GmbH
Audio Logo GmbH
Untere Gasse 46/47
98663 Ummerstadt
SCHILDER Systeme GmbH
Salzburger Str. 177
5110 Oberndorf
CONTRA
ul. Robotnicza 72
53608 Wrocław
BIELE-MEDIA
Steindamm 126b
24145 Kiel
Oechsle Display Systeme Vertriebs GmbH
Oechsle Display Systeme Vertriebs GmbH
Bubesheimer Straße 13-15
89340 Leipheim
Contra Vision Supplies Ltd (CVS)
Victoria House, 19-21 Ack Lane East
SK7 2BE Bramhall, Stockport, Cheshire
Matchstick Displays
Unit 702, 7F, Bangkok Bank Building, 18 Bonham Strand West
Hong Kong
Postermatic International N.V.
Industriepark Z 4, Brechtsebaan 8
2900 Schoten
Scentcommunication
Nachtigallenstraße 3
51427 Bergisch Gladbach
Thermoscreens GmbH
Emil-Hoffmann Straße 55-59
50996 Köln
Kalms Shoptic Display GmbH & Co. KG
Kalms Shoptic Display GmbH & Co. KG
Junkersstraße 14
30179 Hannover
Orbital International Ltd.
Orbital International Ltd.
P.O.BOX 55
67401 Třebíč
Form 3 AB
Bangardsgatan 8, P.O. Box 5 19
331 25 Värnamo
pleksus POLAND
pleksus POLAND
Zaścianki, ul. Wojskiego 18
15 - 521 Białystok
Böh Bausysteme
Biedersteiner Straße 39
80802 München