mannequins

Visual Merchandising: Using a good story to stimulate the customer's imagination

It is all about the best decoration, because you buy with your eyes first

In times of e-commerce, visual marketing is becoming more and more important. Emotions and a well thought out story are crucial elements of the visual merchandising processes. The EuroShop dimension “Visual Merchandising” demonstrates ...

Using store windows effectively as customer magnets

Those, who know how to use the power of store windows, can change passers-by into paying customers with the right design

It has only been recently that retailers pay increased attention to their store windows. By now, they realize that they can use them specifically as a means of communication to attract customers. That’s why according to the EHI, ...

"The store windows are our calling card"

Interview with Nicole Werner, Visual Designer at fashion house L+T in Osnabrück, Germany

The design of the German Fashion House L+T is single sourced from the store window all the way to print advertisements. Nicole Werner, who was recently presented with the Award for Best Visual Marketing for her work, is in charge of design at the ...

Mannequin 2015: Knaapje by Rein Reitsma

Hans Boodt collaborates with the Willem de Kooning Academy in Rotterdam

This mannequin is not only extraordinary and most flexible to use but also quite funny to look at - as we think. Knaapje is the newest creation of Hans Boodt Mannequins together with Rein Reitsma. What's behind all this? The designer ...

Mannequins cut a fine figure

Display dummies stage merchandise in a three-dimensional way. Merchandise in this case doesn’t just mean textiles. Dummies, trunks and busts are also interesting to other retailers. This shows that plastic models do not just have to be beautiful, ...

Ideas for better shop window displays Being distinctive and unmistakable in your staging

Interview with Wolfram Liebhardt, Deco-Woerner

Shop windows are the calling card of a store. How do you like our pedestrian zones? Unfortunately, more and more small and individual stores are becoming extinct and replaced by big chain stores. I think that’s a shame, because it drastically ...

Many mistakes are made in shop window displays

iXtenso Interview with Norbert Grüger, display designer and author

Norbert Grüger decorates shop windows for large and small retailers. He is annoyed with the uniform look in our pedestrian zones, but he views this as a chance for retail to set itself apart from chain stores. He encourages retailers to realize ...

New lines of global format mannequins

The name EuroDisplay is synonymous with shop window mannequins, which - in terms of quality, technology and design - meet the high demands of textile retailers and prominent leaders of fashion. Superbly produced mannequins are a company’s ...

Schaufensterfigur - Annabel

● Beautiful pose creating a fashionable and chic statement ● Glossy hazel eyes and long dark eyelashes ● Two fittings to leg allowing footwear to be displayed ● Contemporary glass base and short blonde wig included Measurements: Height ...

Schaufensterfigur - Amber

Beautifully hand painted face with incredible attention to detail Glossy eyes for an extra realistic look Two fittings to leg allowing footwear to be displayed Contemporary glass base and very long blonde wig ...

Cyberquins - The only running, walking and cycling mannequins

ADM (UK) LTD manufactures Cyberquins they are the only running, walking and cycling mannequins in the world. Wherever they are used people are fascinated by their smooth, realistic, lifelike human movement. Unlike static mannequins, Cyberquins ...

Mannequins Product Line CHRISTIAN

A mannequin of our time

He radiates masculine sensuality. You are fixed by his eyes, yet you detect a trace of vulnerability. You admire his slim silhouette, but are taken by his powerful build. His name is Christian. He is the latest in a line of successes that have ...

Mannequins Product Line PURE

Enigmatic… yet femine, strong and self-assured meet

The brand new naturalistic women’s-collection from Hindsgaul Mannequins. Confidence is the key to this collection. A wide pallet of commercial, easy to handle and “fashion right” positions – graphic icons of today. With a ...

Mannequins Product Line SILHOUETTES

A silhouette, a discreet touch, an elegant style, a new stylized collection from Hindsgaul®. For year stylised display mannequins has been used as simple and easy exponents of clothing and trend will continue. SILHOUETTES is ready to be dressed ...